GTM Business Operations Manager

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. ABOUT THE ROLE Observe, now part of Snowflake, is looking for an Enablement & Go-to-Market Program Manager to build, scale, and continuously improve the programs that enable our Go-to-Market organization to succeed. This is a highly cross-functional program management role focused on designing and operating onboarding and enablement programs—not delivering sales training or coaching. You'll own the operational backbone of our enablement strategy, ensuring every new hire has a consistent, high-quality onboarding experience while driving continuous learning programs that support long-term seller productivity. Reporting to the Head of Revenue Operations, you will partner closely with Sales Leadership, Product Marketing, Sales Operations, and subject matter experts to coordinate onboarding boot camps, manage enablement programs, maintain learning assets, and measure program effectiveness. You'll serve as the connective tissue across teams—bringing structure, organization, and operational excellence to every enablement initiative. Success in this role requires exceptional program management skills, strong executive communication, and a deep understanding of enterprise software sales. The ideal candidate enjoys building scalable processes, influencing without authority, coordinating multiple stakeholders, and using data and feedback to continuously improve programs. If you're passionate about creating world-class onboarding experiences, enabling high-performing GTM teams, and building programs that scale with a hyper-growth business, we'd love to hear from you. RESPONSIBILITIES * Own the operational execution of Go-to-Market onboarding and enablement programs from planning through delivery. * Manage quarterly onboarding schedules, boot camps, and learning calendars across the GTM organization. * Coordinate cross-functional subject matter experts to deliver onboarding sessions and enablement initiatives. * Develop and maintain program plans, timelines, agendas, documentation, and operational playbooks. * Ensure enablement materials, learning paths, and content libraries remain organized, current, and accessible. * Coordinate logistics for onboarding events, including communications, scheduling, travel, and participant readiness. * Partner with GTM leadership to identify onboarding priorities and continuously improve learning experiences. * Establish feedback loops with managers and new hires to identify knowledge gaps and recommend program enhancements. * Track onboarding effectiveness through key performance indicators, readiness milestones, and 30/60/90-day success metrics. * Present program outcomes, recommendations, and operational updates to leadership. * Manage multiple initiatives simultaneously while maintaining high standards for execution and stakeholder communication. * Drive consistency, scalability, and operational excellence across enablement programs. * Identify opportunities to improve processes, reduce operational friction, and increase program effectiveness. * Build strong partnerships across Sales, Product Marketing, Sales Operations, Customer Success, and other GTM functions. BASIC QUALIFICATIONS * 3+ years of experience in Sales Program/Project Management, Sales Enablement, Revenue Enablement, or Go-to-Market Operations. * Experience managing cross-functional programs from planning through execution. * Experience supporting enterprise software or SaaS sales organizations. * Strong organizational and project management skills with the ability to manage multiple priorities simultaneously. * Excellent verbal and written communication skills with confidence interacting across all levels of the organization. * Experience coordinating multiple stakeholders and driving projects forward without direct authority. * Demonstrated ability to use data, metrics, and feedback to improve programs and business outcomes. * Familiarity with modern enterprise sales methodologies such as MEDDIC/MEDDPICC or Challenger. PREFERRED QUALIFICATIONS * Experience in Sales Enablement, Customer Enablement, Learning & Development, or Revenue Enablement. * Former Account Executive or Sales Engineer who transitioned into program management or enablement. * Experience supporting onboarding programs within a high-growth SaaS organization. * Experience managing learning content libraries, onboarding curricula, or enablement platforms. * Knowledge of enterprise sales processes and go-to-market motions. * Strong presentation, facilitation, and stakeholder management skills. * Creative problem-solving mindset with a passion for continuous improvement. * Experience working in fast-paced, high-growth technology companies. WHAT MAKES YOU SUCCESSFUL * You are an exceptional program manager who thrives on organization and execution. * You naturally bring structure to complex, cross-functional initiatives. * You build strong relationships and communicate effectively with a wide range of stakeholders. * You are proactive, resourceful, and comfortable navigating ambiguity. * You think strategically while executing flawlessly on operational details. * You are energized by creating exceptional onboarding experiences and scalable enablement programs. * You enjoy measuring outcomes, gathering feedback, and continuously improving how work gets done. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. Snowflake's Sales Operations organization is seeking a Senior Manager for Go-to-Market (GTM) Planning to join our GTM Planning team. In this role, you will bring deep subject matter expertise in planning operations and lead a team of analysts and individual contributors responsible for executing in-year planning operations across the GTM organization. You will own the processes, systems, and operational rigor behind quota setting, attainment management, and in-year adjustments — ensuring planning outputs are accurate, on time, and trusted by the field. Additionally, you will partner closely with Field Operations, HR, Finance, and Enterprise Technology to coordinate cross-functional planning inputs and continuously improve the processes and tools that power GTM planning execution. IN THIS ROLE YOU WILL GET TO: * Lead in-year operations execution across your assigned GTM coverage areas — including new hire quota setup, proration methodology, attainment checks, exception handling, and quota deployment. * Own Pigment model governance within your domain: data inputs, model logic, version control, and output accuracy for in-year operations. * Partner with Field Operations to ensure consistent and timely delivery of quota and attainment data; serve as the primary operational point of contact for in-year issues across your coverage. * Design, document, and deliver enablement on in-year operations policies and processes for Field Operations and cross-functional partners. * Drive cross-functional coordination with HR, Finance, and Enterprise Technology to ensure planning inputs and outputs are accurate, aligned to plan intent, and delivered on time. * Identify process gaps and implement system-based improvements; drive automation and operational enhancements that reduce manual work and improve cycle reliability. * Perform regular quota and attainment reviews to ensure accurate performance reporting and commissions processing across your scope. * Manage and develop a team of analysts and individual contributors, building domain expertise, planning fundamentals, and a culture of rigor and ownership. ON DAY ONE WE WILL EXPECT YOU TO HAVE: * 7+ years of professional experience with a core focus in Sales Operations, GTM planning, or a comparable revenue operations role; experience at a high-growth enterprise technology company is preferred. * Deep understanding of in-year sales operations processes, including quota methodology, attainment calculation, exception frameworks, and compensation plan operationalization. * Proficiency in Pigment or comparable planning tools (e.g., Anaplan), including model building, data integration, and version control. * Strong command of Salesforce and BI/reporting tools (Sigma, Tableau, or equivalent), with the ability to produce reliable planning outputs and dashboards. * Demonstrated ability to manage cross-functional stakeholder relationships, facilitate alignment across HR, Finance, and IT/ET partners, and drive decisions forward. * Proven track record of delivering accurate, high-quality planning outputs on tight timelines, with the judgment to identify and resolve issues before they escalate. * Experience managing and developing individual contributors, with a focus on building team capability, documentation standards, and operational discipline. * Proficiency with data analysis tools; SQL experience preferred. * Bachelor's degree in Business, Finance, Economics, or a related quantitative discipline. Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential. Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake. How do you want to make your impact? For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com