Events & Field Marketing Manager

Elliptic is the leader in digital asset decisioning, we have built the most comprehensive platform for efficiently extracting crypto data and intelligence across blockchains with the greatest accuracy. Our platform’s unrivalled uptime, scalability, depth and breadth of our data and intelligence means exacting organizations choose Elliptic for their compliance, risk management, intelligence operations and blockchain infrastructure needs. Founded in 2013, Elliptic is headquartered in London with offices in New York, Washington D.C., UAE, Singapore and Tokyo. To learn more, visit www.elliptic.co and follow us on LinkedIn and X. Elliptic’s mission is to dominate the US market - a challenge given the foothold that home-grown incumbents have. Your mission is to help us redefine how the industry perceives Elliptic: not as a UK‑based analytics vendor, but as the category leader in digital asset risk intelligence. Working with the Head of Product Marketing in the UK and Regional VP Sales Americas, you’ll serve as the local product marketing expert - refining our global messaging, driving go-to-market initiatives, and representing the voice of the US customer across Elliptic’s global organization. This role offers the opportunity to make a meaningful impact on Elliptic’s US growth trajectory, working with stakeholders across Product, Marketing, Sales, and Customer Success. The impact you will have: As Principle Product Marketing Manager, you’ll serve as the competitive strategist who shapes our story against key players, helping us craft messaging that wins market share and accelerates ARR with our target customers. You will create and drive product narratives that position Elliptic as the intelligence platform of choice for institutions operating at scale. Your work will define how prospects, customers, and influencers perceive Elliptic’s platform, helping us win strategic competitive deals, change the conversation, and strengthen our standing as the most trusted voice in crypto compliance. This is a key, high‑impact role - perfect for a storyteller and strategist who thrives on redefining categories and moving markets, not just executing go‑to‑market playbooks. What you will do: * Own Elliptic’s competitive positioning and market narrative, clearly differentiating our platform from entrenched incumbents and shaping how analysts and customers perceive us * Work with the wider product marketing team to develop and champion a platform-level narrative that ties together Elliptic’s products and data capabilities under a unified theme of digital asset decision intelligence. * Build and maintain a real‑time view of local competitor strategy, messaging, and product direction, turning insights into offensive campaigns and sales enablement assets. * Partner with Product, Sales, and Marketing leadership to translate this strategy into GTM execution - from launches to enablement to analyst relations. * Lead creation of category‑defining content that resonates with US customers (and beyond) - thought leadership, customer success stories, technical deep dives that move perception externally. * Act as a visible storyteller and spokesperson for Elliptic’s role in the crypto compliance ecosystem, engaging with field events, media, and analyst briefings. * Provide strategic input to pricing, roadmap, and product investments aligned to competitive differentiation and market needs. What you will achieve in the first 6 months: * You will have launched an assertive, outward‑facing messaging platform that positions Elliptic as the category leader in digital asset risk intelligence, clearly differentiating us from incumbent competitors in the market. * Your positioning and enablement work will contribute to measurable improvements in US win rate, pipeline velocity and competitive displacement, including closed deals where the sales team cites your GTM and messaging as influencing factors. * Embed a repeatable GTM rhythm aligned to commercial impact. Internally, you’ll have created a data‑driven cadence connecting messaging, deal intelligence, and competitive performance reviews - turning insights into measurable commercial outcomes. * You’ll have built internal credibility as the product marketing voice of Elliptic in the US, aligning closely with the regional commercial organization to support awareness, adoption, and pipeline growth. * You’ll have led your first successful product launch, equipping the global sales teams with clear, compelling messaging and competitive positioning. * You’ll feel comfortable guiding global product marketing messaging to ensure that it aligns with a ‘US first’ strategy You will be a great fit here if you: * Are motivated by changing perceptions of an entire category, not just delivering feature‑based marketing. * Thrive at the intersection of data, regulation, and innovation - and can turn complex technical intelligence into clear, bold narratives. * Are naturally competitive and energized by displacing incumbents through positioning and storytelling. * Collaborate seamlessly across time zones and functions, balancing strategic leadership with hands‑on execution. * Value integrity, originality, and intellectual rigor as part of your craft. * Have a keen ability to shape long-term positioning while delivering against near-term demand goals. * Are comfortable and capable of building trust and collaborative relationships with commercial and product teams and subject matter experts that strengthens cross-functional execution. * You’re an expert adapting, developing and driving messaging that resonates with our target market, helping accelerate sales cycles and grow ARR. * Skilled at defining and deploying global messaging and product marketing strategy into diverse regional markets, clearly articulating results and insights back to global stakeholders. * Curiosity and conviction about the potential of digital assets and the future of financial innovation. * Thrive in fast-paced, cross-functional teams with global stakeholders. Our ideal candidate has: * 7+ years of experience, with a proven track record of category creation or competitive displacement in B2B SaaS (ideally fintech, regtech, data intelligence, or cybersecurity). * Direct experience going head‑to‑head against dominant US incumbents and successfully shaping the winning narrative. * Strong understanding of financial crime, AML/KYC, and blockchain analytics or analogous regulated data environments. * Excellent written and verbal communication along with storytelling finesse and executive presence. * Experience leading cross‑functional GTM programs that bridge Product, Sales, and Global Marketing. * Commercial acumen and ability to connect category perception shifts directly to pipeline and win‑rate. Bonus Points for: * Experience marketing compliance solutions or blockchain analytics platforms. * Background in financial services, risk management, or digital assets. * Exposure to global scale‑up environments where the company was the challenger, not the incumbent. * Familiarity with AI‑enabled market analysis and research tools. * Experience working in a high-growth, global technology environment. * Experience in global organisations or geographically distributed teams. * Experience scaling brand presence in a high-growth or Series C+ tech company. Benefits: change depending on location We know Diversity and Inclusion is much deeper than just hiring, but it’s important for us to mention it here. We welcome and embrace individuals of all backgrounds and identities at Elliptic, and this is an ongoing priority for us. We know incredible people don’t all think in the same way. We want to be challenged every day. We believe our diverse team of individuals underpins this by bringing creative thinking and innovation to Elliptic every day. We are committed to creating a diverse, inclusive and equitable workplace, so we welcome applications from everyone, even if you may not think you fit all of the requirements of our roles. We foster an environment of psychological safety, where everyone feels comfortable to bring their whole self to work.

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.  For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster. This Role As an Events Marketing Manager at Adyen, you will be a pipeline-driven, highly collaborative marketer who thrives in a fast-paced, global environment. You will own the strategy and execution of both industry and owned events, delivering high-impact programs. The ideal candidate is a 360° marketer with a proven track record of achieving revenue goals through integrated event strategies. You bring strong stakeholder management skills and are experienced in collaborating across teams like Sales, BDR, and Partnerships to deliver results. What you’ll do:  * Own the strategy, planning, execution, and performance of industry and owned events, aligning programs to North American go-to-market priorities and customer acquisition goals. * Develop and execute integrated event strategies, including pre- and post-event campaigns, leveraging ABM approaches, targeted audience development, and coordinated outreach across channels. * Maintain a strong understanding of target industries and customer needs to ensure event messaging and positioning resonate with key audiences. * Drive cross-functional collaboration with Sales, BDR, Partnerships, and Marketing to ensure events are tightly aligned with pipeline generation, account engagement, and revenue objectives. * Lead end-to-end delivery of high-impact event experiences managing internal stakeholders and external partners to ensure seamless, on-brand delivery. * Contribute to creation of the North American annual plan through identification of the right mix of event formats (third-party, hosted, executive, and field events…) to effectively engage target segments and industries. * Track, analyze, and optimize event performance using pipeline contribution, ROI, and attendee insights; translate learnings into scalable improvements across programs. Who you are:  * 7+ years of experience in event marketing, with required experience in B2B marketing environments. * Proven expertise in integrated event marketing across a range of formats, including third-party, hosted, and executive experiences. * Track record of delivering high-impact events that achieve defined business objectives, including pipeline and revenue goals. * Comfortable operating in fast-paced environments, navigating ambiguity, and driving results through cross-functional collaboration. * Equally strategic and hands-on; you can develop a plan, execute it, and continuously optimize based on performance. * Experiment-driven and creative in your approach. You bring fresh ideas to event formats, test new concepts, and iterate quickly to improve outcomes. * Collaborative team player with a low-ego, high-accountability mindset who values shared success. * Excellent written and verbal communication skills; clear, compelling communicator across member-facing content, internal updates, and executive presentation Other details:  * This role is based out of our San Francisco or New York City office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles * Ability to travel domestically and internationally 30%+ The base salary range for this role is $130,000-155,000. To learn more about our compensation philosophy, please click here. Our Diversity, Equity and Inclusion commitments  Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen.  Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application! What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility. Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. All your information will be kept confidential according to EEO guidelines. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. This role is based out of our San Francisco or NYC office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.