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Company Introduction About Rocket Now Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, ...
Company Introduction
About Rocket Now
Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, from
Japanese and Western food to healthy options, as well as desserts and drinks, quickly and affordably. The service is currently
available mainly in Hokkaido, Tohoku (Sendai), Kanto (Tokyo, Kanagawa, Saitama, Chiba), Chubu (Aichi, Shizuoka), Kansai (Osaka,
Kyoto, Hyogo), Hiroshima, and Kyushu (Fukuoka).
Rocket Now won the Excellence Award in the Shopping Category at the Best App Awards 2025. Furthermore, it has achieved the No. 1
ranking in the Food Delivery App category for nine consecutive months on both the iOS and Android app stores (*1), and the app
continues to grow, surpassing 5 million downloads in just 15 months since its launch (*2).
Global Market Intelligence: Sensor Tower)
About CP One Japan
CP One Japan LLC is the Japanese subsidiary of Coupang, Inc. (NYSE: CPNG), a US-based company listed on the NYSE (New York Stock
Exchange) and one of the Fortune 150 companies, known as a technology company. CP One Japan operates the "Rocket Now" brand food
delivery service in Japan, leveraging Coupang's technological capabilities and innovative logistics solutions to provide fast,
reliable, and customer-oriented food delivery services to Japanese consumers.
Role Overview
We are seeking a strategic, results-driven Principal Marketing Specialist to lead high-impact marketing initiatives that drive
business growth, strengthen brand awareness, and enhance customer engagement. As a senior individual contributor, you will develop
and execute integrated marketing strategies, lead cross-functional initiatives, and influence key business decisions through
data-driven insights and market expertise. This role requires strong strategic thinking, exceptional stakeholder management, and
the ability to deliver measurable business outcomes in a fast-paced environment.
What You Will Do
go-to-market strategies for new products, services, and key initiatives.
performance.
Basic Qualifications
Preferred Qualifications
Recruitment Process
other circumstances.
stage.
Working Conditions
Details to Consider
the application process.
treatment for employment in accordance with applicable laws.
of business, etc. at the time of joining Coupang and/or after joining Coupang. The job title/duties and responsibilities after
such change shall not be subject to any special restriction. The job titles and responsibilities at the time of joining Coupang
will be communicated to the candidate at the appropriate time before the offer.
Equal Opportunities
CP One Japan/Rocket Now is an Equal Opportunity Employer committed to fair and inclusive hiring practices in accordance with
Japanese labor laws. We welcome applications from all qualified individuals and ensure that employment decisions are made without
discrimination based on unreasonable grounds, including the following grounds:
of individuals to freely associate, as protected under the Labor Union Act.
Opportunity and Treatment between Men and Women in Employment.
Act on Comprehensively Advancing Labor Measures, and Stabilizing the Employment of Workers, and Enriching Workers' Vocational
Lives.
under the Act on the Facilitate the Employment of Persons with Disabilities.
discriminate based on race, nationality, ideology, religion, etc. during the recruitment or hiring process.
We are committed to fostering a respectful, inclusive, and diverse workplace where all individuals can thrive. Selection for
employment is based solely on individual merit, qualifications, and business needs. The personal information you provide when
applying will be collected and managed by Coupang in accordance with the following
Privacy Notice
About Rocket Now Now Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, from Japanese and Western food to healthy options, as well as desserts and drinks, quickly and affordably. The service is currently available mainly in Hokkaido, Tohoku (Sendai), Kanto (Tokyo, Kanagawa, Saitama, Chiba), Chubu (Aichi, Shizuoka), Kansai (Osaka, Kyoto, Hyogo), Hiroshima, and Kyushu (Fukuoka). Rocket Now won the Excellence Award in the Shopping Category at the Best App Awards 2025. Furthermore, it has achieved the No. 1 ranking in the Food Delivery App category for nine consecutive months on both the iOS and Android app stores (*1), and the app continues to grow, surpassing 5 million downloads in just 15 months since its launch (*2). *1 Based on integrated iOS and Android data from July 2025 to March 2026. *2 As of January 14, 2025, service release date (Source: Global Market Intelligence: Sensor Tower) About CP One Japan CP One Japan LLC is the Japanese subsidiary of Coupang, Inc. (NYSE: CPNG), a US-based company listed on the NYSE (New York Stock Exchange) and one of the Fortune 150 companies, known as a technology company. CP One Japan operates the "Rocket Now" brand food delivery service in Japan, leveraging Coupang's technological capabilities and innovative logistics solutions to provide fast, reliable, and customer-oriented food delivery services to Japanese consumers. Role Purpose Senior BD Specialist is a key driver of Rocket Now Japan’s commercial growth. This role is responsible for expanding brand partnerships, generating revenue through Ads and co-marketing initiatives, and owning the end-to-end execution of Business Development projects. This position goes beyond proposal or sales activities and carries full ownership for execution quality, performance outcomes, and operational excellence. What You Will Do 1. Business Development Project Ownership * Lead end-to-end execution of BD projects, including SPAIS, Co-Marketing initiatives, and Ads solutions. * Manage the full project lifecycle: planning → proposal development → brand-side negotiation → internal alignment → execution → monitoring → performance analysis. * Ensure stable and on-time project launches that meet quality standards, internal processes, and compliance requirements. 2. Brand Partnership Management * Act as the primary point of contact for brand-side marketing and BD managers (working-level to mid-level stakeholders). * Lead negotiations on budget allocation, campaign structure, creative assets, and performance expectations. * Identify upsell opportunities and new collaboration initiatives to deepen existing partnerships. 3. Revenue & Pipeline Management * Build, manage, and grow revenue pipelines for Ads, co-funded promotions, and brand growth programs. * Drive upsell conversations to expand campaign scale, frequency, and scope with existing brand partners. * Forecast pipeline performance accurately while identifying and mitigating commercial risks. 4. Cross-functional leadership * Work closely with Account Management (AM) teams to ensure store-level readiness and campaign accuracy. * Collaborate with Tech, Back Office, Finance, and Marketing teams to deliver projects seamlessly. * Provide structured feedback to the Team Lead on brand insights, execution issues, and emerging opportunities. 5. Success Metrics Execution Excellence * Number of BD projects successfully executed (SPAIS / Co-funded / Ads). * Percentage of projects launched on time without critical execution errors. Commercial Impact * GMV uplift, campaign ROI, and overall revenue contribution. * Ads pipeline performance, including lead volume, conversion rate, and revenue generated. * Contribution to CAC efficiency improvement and customer retention. Collaboration & Quality * Quality of cross-functional collaboration (speed, issue resolution, and alignment). * Brand partner satisfaction, repeat campaign rate, and long-term partnership retention. Basic Qualifications * 5+ years of experience in Business Development, Consulting, Account Management, Partner Marketing, or other commercial roles. * Proven experience leading cross-functional projects with strong ownership. * Strong communication and negotiation skills with brand or partner stakeholders. * Ability to thrive in a fast-paced, execution-driven environment. * Fluent-level Japanese (English proficiency is a plus). Preferred Qualifications * Experience in F&B, retail, delivery/marketplace platforms, or digital marketing. * Understanding of Ads products, performance metrics, and co-funding models. * Demonstrated track record of delivering measurable commercial results. Recruitment Process * Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer * The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. * Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. Details to Consider * This job posting may be closed prior to the stated end date for application if all openings are filled. * Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. * Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. * Job titles and responsibilities may be subject to change depending on the candidate’s overall experience and/or the necessity of business, etc. at the time of joining Coupang and/or after joining Coupang. The job title/duties and responsibilities after such change shall not be subject to any special restriction. The job titles and responsibilities at the time of joining Coupang will be communicated to the candidate at the appropriate time before the offer. * Details will be provided separately after receiving your application by email and/or during the job interview. Equal Opportunities CP One Japan/Rocket Now is an Equal Opportunity Employer committed to fair and inclusive hiring practices in accordance with Japanese labor laws. We welcome applications from all qualified individuals and ensure that employment decisions are made without discrimination based on unreasonable grounds, including the following grounds: * Labor Union Membership: Employment is not conditioned on membership or non-membership in any labor union. We respect the rights of individuals to freely associate, as protected under the Labor Union Act. * Gender: We do not discriminate based on sex or gender in recruitment, hiring, etc., in compliance with the Act on Equal Opportunity and Treatment between Men and Women in Employment. * Age: We do not set age limits or discriminate based on age in our hiring processes, except where legally justified under the Act on Comprehensively Advancing Labor Measures, and Stabilizing the Employment of Workers, and Enriching Workers' Vocational Lives. * Disability: We provide equal opportunities to individuals with disabilities and offer reasonable accommodations as required under the Act on the Facilitate the Employment of Persons with Disabilities. * Fair Hiring Process: We conduct a fair hiring process that respects the fundamental human rights of all employees. We do not discriminate based on race, nationality, ideology, religion, etc. during the recruitment or hiring process. We are committed to fostering a respectful, inclusive, and diverse workplace where all individuals can thrive. Selection for employment is based solely on individual merit, qualifications, and business needs. The personal information you provide when applying will be collected and managed by Coupang in accordance with the following privacy https://www.coupang.jobs/jp/privacy-policy/ Privacy Notice * Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/
Position Director, Growth Marketing Company Introduction About Rocket Now Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, from Japanese and Western food to healthy options, as well as desserts and drinks, quickly and affordably. The service is currently available mainly in Hokkaido, Tohoku (Sendai), Kanto (Tokyo, Kanagawa, Saitama, Chiba), Chubu (Aichi, Shizuoka), Kansai (Osaka, Kyoto, Hyogo), Hiroshima, and Kyushu (Fukuoka). Rocket Now won the Excellence Award in the Shopping Category at the Best App Awards 2025. Furthermore, it has achieved the No. 1 ranking in the Food Delivery App category for nine consecutive months on both the iOS and Android app stores (*1), and the app continues to grow, surpassing 5 million downloads in just 15 months since its launch (*2). *1 Based on integrated iOS and Android data from July 2025 to March 2026. *2 As of January 14, 2025, service release date (Source: Global Market Intelligence: Sensor Tower) About CP One Japan CP One Japan LLC is the Japanese subsidiary of Coupang, Inc. (NYSE: CPNG), a US-based company listed on the NYSE (New York Stock Exchange) and one of the Fortune 150 companies, known as a technology company. CP One Japan operates the "Rocket Now" brand food delivery service in Japan, leveraging Coupang's technological capabilities and innovative logistics solutions to provide fast, reliable, and customer-oriented food delivery services to Japanese consumers. Role Overview This role owns Rocket Now’s growth end‑to‑end in a business that is heavily driven by growth marketing, with direct impact on GMV, acquisition efficiency, and sustainable unit economics. Day to day, you will lead the evolution toward a more self‑serve, in‑house performance marketing model—owning core channels, improving creative execution, and strengthening measurement and decision‑making. You will partner closely with Product teams to drive results through both marketing execution and product‑led initiatives, drawing inspiration from highly disciplined, performance‑driven commerce platforms. As a hands‑on leader, you will build and develop the team over time, setting the operating model, talent bar, and culture needed to deliver fast, efficient, and scalable growth. What You Will Do * Own Rocket Now’s growth end‑to‑end, driving customer acquisition, order growth, GMV, and market share with full accountability for unit economics and ROI. * Define and execute a performance‑driven growth strategy, identifying step‑change opportunities while continuously raising the bar on speed, scale, and efficiency. * Lead performance marketing across all major paid channels, owning large budgets and optimizing the full funnel from acquisition through retention. * Build and evolve a strong in‑house, self‑serve performance marketing capability, improving execution quality, creative output, and measurement rigor. * Drive data‑first decision making through robust attribution, experimentation, and ROI modeling in close partnership with Data and Engineering teams. * Operate as a senior cross‑functional leader, working closely with Product, Pricing, Merchant, and Operations teams to unlock sustainable growth. * Relentlessly optimize efficiency by improving CAC, ROAS, and payback while balancing short‑term performance with long‑term customer value. Basic Qualifications * Proven experience owning growth or performance marketing with direct responsibility for acquisition outcomes and business metrics. * Hands‑on experience operating and optimizing core performance marketing channels in a self‑serve, in‑house environment. * Strong analytical and data‑driven mindset, with experience using experimentation, attribution, and metrics to guide decisions. * Demonstrated people leadership experience, with a track record of building teams and driving high execution standards. * Excellent communication and interperonsal skills partnering cross‑functionally with Product, Data, and Operations to deliver business impact beyond marketing alone. * Fluent Japanese and business-level English. Preferred Qualifications * Experience scaling growth in a high‑velocity consumer, marketplace, or on‑demand business. * Track record of reducing agency dependency and building durable internal performance marketing capabilities. * Familiarity with highly disciplined, performance‑driven commerce or platform models. * Business‑level Japanese proficiency with the ability to operate effectively in a Japanese corporate environment. * Background in e-commerce or cross-border environments. Recruitment Process and Others Recruitment Process * Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer * The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. * Interview schedules and the results will be informed to the applicant via the e-mail address submittedat the application stage. Working Conditions * Employment Type: Full time employee * Probationary Period: 3 Months * Other details will be provided separately Details to Consider * This job posting may be closed prior to the stated end date for application if all openings are filled. * Coupang has the right to rescind an offer of employment if a candidate is found to have submittedfalse information as part of the application process. * Thoseeligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. * Job titles and responsibilities may be subject to change depending on the candidate’s overall experienceand/or the necessity of business, etc. at the time of joining Coupang and/or after joining Coupang. The job title/duties and responsibilities after such change shall not be subject to any special restriction. The job titles and responsibilities at the time of joining Coupang will be communicated to the candidate at the appropriate time before the offer. * Details will be provided separately after receiving your application by email and/or during the job interview. Equal Opportunities Rocket Now is an Equal Opportunity Employer committed to fair and inclusive hiring practices in accordance with Japanese labor laws. We welcome applications from all qualified individuals and ensure that employment decisions are made without discrimination based on unreasonable grounds, including the following grounds: * Labor Union Membership: Employment is not conditioned on membership or non-membership in any labor union. We respect the rights of individuals to freely associate, as protected under the Labor Union Act. * Gender: We do not discriminate based on sex or gender in recruitment, hiring, etc., in compliance with the Act on Equal Opportunity and Treatment between Men and Women in Employment. * Age: We do not set age limits or discriminate based on age in our hiring processes, except where legally justified under the Act on Comprehensively Advancing Labor Measures, and Stabilizing the Employment of Workers, and Enriching Workers' Vocational Lives. * Disability: We provide equal opportunities to individuals with disabilities and offer reasonable accommodations as required under the Act on the Facilitate the Employment of Persons with Disabilities. * Fair Hiring Process: We conduct a fair hiring process that respects the fundamental human rights of all employees. We do not discriminate based on race, nationality, ideology, religion, etc. during the recruitment or hiring process. We are committed to fostering a respectful, inclusive, and diverse workplace where all individuals can thrive. Selection for employment is based solely on individual merit, qualifications, and business needs. The personal information you provide when applying will be collected and managed by Coupang in accordance with the following privacy https://www.coupang.jobs/jp/privacy-policy/ Privacy Notice * Your personal information will be collected and managed by Coupang as statedin the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/ Equal Opportunities for All (Drafter: Default setting from Coupang.jobs - no need to add) * Coupang is an equal opportunity employer. Our unprecedented success could not be possible without the valuable inputs of our globally diverse team.
Position Director, Account Management (SMB) Company Introduction About Rocket Now Rocket Now is a food delivery service with no delivery or service fees. Consumers can enjoy a wide variety of cuisines, from Japanese and Western food to healthy options, as well as desserts and drinks, quickly and affordably. The service is currently available mainly in Hokkaido, Tohoku (Sendai), Kanto (Tokyo, Kanagawa, Saitama, Chiba), Chubu (Aichi, Shizuoka), Kansai (Osaka, Kyoto, Hyogo), Hiroshima, and Kyushu (Fukuoka). Rocket Now won the Excellence Award in the Shopping Category at the Best App Awards 2025. Furthermore, it has achieved the No. 1 ranking in the Food Delivery App category for nine consecutive months on both the iOS and Android app stores (*1), and the app continues to grow, surpassing 5 million downloads in just 15 months since its launch (*2). *1 Based on integrated iOS and Android data from July 2025 to March 2026. *2 As of January 14, 2025, service release date (Source: Global Market Intelligence: Sensor Tower) About CP One Japan CP One Japan LLC is the Japanese subsidiary of Coupang, Inc. (NYSE: CPNG), a US-based company listed on the NYSE (New York Stock Exchange) and one of the Fortune 150 companies, known as a technology company. CP One Japan operates the "Rocket Now" brand food delivery service in Japan, leveraging Coupang's technological capabilities and innovative logistics solutions to provide fast, reliable, and customer-oriented food delivery services to Japanese consumers. Role Overview We are seeking a strategic and results‑driven sales strategy leader to support the next phase of growth for our food delivery business in Japan. This role will play a critical part in shaping how we scale our Small and Medium‑sized Business (SMB) sales organization from Tokyo to nationwide, while supporting a large, multi‑hundred‑person Field Sales team. You will translate complex data into clear insights and practical sales strategies, partnering closely with senior stakeholders and cross‑functional teams. This is a highly visible role that combines strategic thinking, execution excellence, and people leadership in a fast‑growing, dynamic environment. What You Will Do * Develop and refine sales strategies and execution plans for a large‑scale Field Sales organization * Plan and lead key projects related to merchant acquisition and regional expansion initiatives * Analyze market trends and competitive dynamics to generate actionable insights * Conduct performance analysis and provide consultative recommendations by merchant, region, and sales channel * Prepare, manage, and present project and performance reports to support leadership decision‑making * Partner closely with cross‑functional teams (Sales, Marketing, Operations, Product, Finance) to ensure smooth project execution * Collect, structure, and analyze large datasets to support strategic and operational decision‑making * Manage and lead team members while aligning priorities across a complex stakeholder landscape Basic Qualifications * Fluent‑level proficiency in Japanese * 15+ years of experience in strategic planning, program management, sales operations, sales analysis, or field sales * 3+ years of people management experience, including leading senior or experienced team members * Strong logical thinking and problem‑solving skills with a structured, data‑driven approach * High proficiency in MS Office tools (Excel, PowerPoint, etc.), with strong presentation capabilities * Proven ability to extract insights from data and translate them into practical business strategies Preferred Qualifications * Business‑level proficiency in English and/or Korean * Experience working in startup or high‑growth environments * Strong sense of ownership with the ability to manage multiple priorities simultaneously * Ability to thrive in fast‑paced, evolving organizations with changing business needs * Experience working with large sales organizations and senior executive stakeholders Recruitment Process and Others Recruitment Process * Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer * The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. * Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. Working Conditions * Employment Type: Full time employee * Probationary Period: 3 Months * Other details will be provided separately Details to Consider * This job posting may be closed prior to the stated end date for application if all openings are filled. * Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. * Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. * Job titles and responsibilities may be subject to change depending on the candidate’s overall experience and/or the necessity of business, etc. at the time of joining Coupang and/or after joining Coupang. The job title/duties and responsibilities after such change shall not be subject to any special restriction. The job titles and responsibilities at the time of joining Coupang will be communicated to the candidate at the appropriate time before the offer. * Details will be provided separately after receiving your application by email and/or during the job interview. Equal Opportunities Rocket Now is an Equal Opportunity Employer committed to fair and inclusive hiring practices in accordance with Japanese labor laws. We welcome applications from all qualified individuals and ensure that employment decisions are made without discrimination based on unreasonable grounds, including the following grounds: * Labor Union Membership: Employment is not conditioned on membership or non-membership in any labor union. We respect the rights of individuals to freely associate, as protected under the Labor Union Act. * Gender: We do not discriminate based on sex or gender in recruitment, hiring, etc., in compliance with the Act on Equal Opportunity and Treatment between Men and Women in Employment. * Age: We do not set age limits or discriminate based on age in our hiring processes, except where legally justified under the Act on Comprehensively Advancing Labor Measures, and Stabilizing the Employment of Workers, and Enriching Workers' Vocational Lives. * Disability: We provide equal opportunities to individuals with disabilities and offer reasonable accommodations as required under the Act on the Facilitate the Employment of Persons with Disabilities. * Fair Hiring Process: We conduct a fair hiring process that respects the fundamental human rights of all employees. We do not discriminate based on race, nationality, ideology, religion, etc. during the recruitment or hiring process. We are committed to fostering a respectful, inclusive, and diverse workplace where all individuals can thrive. Selection for employment is based solely on individual merit, qualifications, and business needs. The personal information you provide when applying will be collected and managed by Coupang in accordance with the following privacy https://www.coupang.jobs/jp/privacy-policy/ Privacy Notice * Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/ Equal Opportunities for All (Drafter: Default setting from Coupang.jobs - no need to add) * Coupang is an equal opportunity employer. Our unprecedented success could not be possible without the valuable inputs of our globally diverse team.