Account Manager, Programmatic

Programmatic Account Manager Soho, London Hybrid working: 3 days in the office (Tuesday - Thursday) The Role We are looking for a proactive and analytical Programmatic Account Manager to join the Commercial team. You'll assist in managing day-to-day programmatic operations, supporting demand partner relationships, analysing PMP/PG campaigns performance, and help to implement optimisations across our ad tech stack. At LiveScore Group, we’re the proud home of three of the most exciting brands in the sports and gaming world: LiveScore, LiveScore Bet and Virgin Bet. A fully owned and operated ecosystem that converges the two worlds of sports media and sports betting. We’re proud of the high ratings for our commitment to excellence and fueling fan’s passion for sport driving us to the top. We don’t just lead; we innovate. Our cutting-edge products and immersive experiences set the standard, but it’s our people who truly make the difference. Every day, our team embody our values: adaptability, teamwork, a fan-driven approach, and an ever-curious mindset that fuels our ambition. As we scale and continue to create a culture that allows all employees to thrive, we know we need the most talented people with diverse backgrounds, perspectives and skills. If you’re good at what you do, come and join us. The more inclusive we are, the more amazing experiences we can create for our users. We know that job descriptions can sometimes seem daunting and you might not feel you tick every box. But, if you’re passionate about the role and have relevant experience, we want to hear from you!   Key Responsibilities * Partner Setup and Support: Assist with the integration and maintenance of relationships with programmatic partners including SSPs and DSPs. * Performance Monitoring: Track key metrics (CPMs, fill rates, revenue) across platforms and generate regular performance reports highlighting notable changes in performance by partner, platform and/or markets * Deal Setup: Help set up and troubleshoot PMP and PG deals in platforms like Google Ad Manager (GAM) and other SSP platforms. * Ad Tech support: Work with the Ad Ops team on trafficking, tag testing, and QA for new programmatic placements and monetisation partners * Documentation: Create and maintain internal documentation and best practice guides related to programmatic integrations and yield tactics * Cross-Team Collaboration: Support senior team members in liaising with Product and Direct Sales to implement new initiatives Skills, Knowledge and Experience * Experience in programmatic advertising, media buying/selling, publisher side or adtech * Experience with ad tech platforms such as Google Ad Manager, SSP dashboards (e.g. Magnite, Index, Amazon), and/or header bidding * Strong Excel or Google Sheets skills; experience using data tools like Looker, Tableau, or Google Data Studio would be beneficial but not essential * Eagerness to learn the ins and outs of programmatic media and yield optimisation * Highly organised, detail-oriented, and proactive * Strong communication skills and an interest in the digital media or sports industry * Understanding of programmatic performance metrics such as CPM, fill rate, eCPM, and demand paths * Understanding of Open Bidding, Prebid, or ads.txt * A personal passion for sports or experience working with sports and/or gaming would be beneficial but not essential What can we offer?  * Company Performance Bonus * Flexible Working Agreements where applicable * Private Healthcare Scheme + Employee Enhanced Assistance * Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay * Subsidised Gym Membership * Annual Travel Card Loan & Ride to Work Scheme * Life Assurance (x3 salary) * Contributory Pension Plan * Virgin Family: Giving you access to exclusive Virgin offers and experiences * Thursday drinks in the office and regular socials

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com [wppmedia.com]. 2751 - Programmatic Account Manager - UK About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About Mindshare: A Leading WPP Media Brand Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders. Role Summary and Impact We are looking for an Account Manager to join the M&S programmatic team at Mindshare UK, working the in the programmatic department of 33 specialists.  Reporting to the Programmatic Account Director, you will be integral to achieving client goals by developing and optimizing activity as part of integrated, multi-channel programmatic campaigns. You will execute best in class programmatic strategy whilst developing insightful commentary through data analysis. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: * Be Extraordinary by Leading Collectively to Inspire transformational Creativity. * Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. * Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Campaign Management * Oversight of the implementation, management, and daily optimisation of campaign activity. To ensure that you excel in reaching your client objectives and KPIs * Competently create programmatic first media plans designed to achieve specified KPIs, prepare rationale documents and present confidently to clients. * Understand the products and solutions that could be relevant for clients that have been developed within the group. * Take ownership of some elements of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing & evaluating tests with methodical accuracy Client and Partner Management * Create programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs * Direct client servicing exposure with regular contact via regular calls, campaign briefings and presenting performance in detail * Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity * Develop strong relationships with media owners and other service providers to select the most appropriate suppliers for campaigns. People Management * Working with your line manager to ensure the effective management of more junior team members, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met. * Working with line manager and team leadership to help train and develop junior team members. Leading by example to motivate and encourage those with less experience. Operational Excellence * The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs. * Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes. * Support on the day-to-day QA process, minimizing errors and ensuring consistent and accurate adherence to process with both teams locally and in the Global Hub Skills & Experience * Passionate about programmatic activation and driving continued excellence. * Confidence in core trading platforms, DV360, TTD and Amazon, plus tracking and verification solutions such as Flashtalking and Double Verify. * Ability to translate technical and complex points to non-technical audiences and coach others to do the same. * Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights * Ability to develop and execute comprehensive testing roadmaps in the Programmatic space – audience, media, creative * Excellent communication skills, both verbal and written, will be particularly important in building & developing client and supplier relationships * Ability to communicate effectively with people from all diverse backgrounds, cultures, countries. About you * Think of how you will interview against competencies and measurable criteria such as; leadership, teamwork, problem solving, dealing with difficult situations for example Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note this is a UK based role and requires individuals to have the right to work in this location Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) [https://www.wppmedia.com/pages/privacy-policy] for more information on how we process the information you provide.   While we appreciate all applications received, only those candidates selected for an interview will be contacted.  #LI-Promoted Please read our Privacy Notice [https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment] for more information on how we process the information you provide.