Account Director, Programmatic

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021. JOB PURPOSE This role is part of our Creative & Media services. Our team is a vibrant mix of talents, ranging from Creatives, Influencer Marketers, Brand & Content Strategists to Account Managers, Programmatic and Marketing Automation Consultants. Together, we blend imaginative storytelling and performance-driven strategies with cutting-edge technology to create engaging digital experiences that build lasting relationships with our clients. You are the commercial engine and primary sparring partner for one of our largest Tech client verticals. You’ll bridge the gap between complex Paid Media strategies and the client’s ambitious growth goals, ensuring our partnership feels less like a vendor and more like an extension of their own leadership team. Your mission is to support driving revenue into a 20% growth success story. WHAT YOU'LL DO: * Client Leadership: Act as the primary business partner for the client, building trust-based relationships at the senior level.  * Growth Ownership: Drive a 20% YoY growth target by identifying commercial opportunities in Paid Media, Social Organic, LLM, and Influencer strategy.  * Matrix Orchestration: Lead the "Trio" (Account, Program, Strategy), serving as the final decision-maker to ensure delivery matches client expectations.  * Strategic Sparring: Challenge the client and internal teams with "Growth Invention" ideas, moving beyond execution to strategic impact.  * Commercial Governance: Own the P&L, SOWs, and profitability for the Business Group.  WHAT YOU BRING: * Media Pedigree: A deep, must-have understanding of integrated Paid Media (Social, Programmatic, Search).  * Agency DNA: Proven experience managing complex, multi-workstream accounts in a global agency or consultancy environment.  * A confident, outgoing, and positive personality.  * You are a natural people person who builds chemistry instantly.  * Challenger Mindset: You aren't afraid to have sensitive conversations or reset expectations when budgets or timings shift.  * Social Fluency: Experience or strong exposure to Social Organic and Influencer ecosystems. WE OFFER * Location specific benefits, and; * A reputation for doing good. DEPT® has been a Certified B Corp® since 2021, has been named a Great Place To Work since 2022 in the Netherlands and named ‘Agency of the Year’ at both The Lovies and The Webby Awards. * Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together! * You can discover even more employee benefits here. WHY DEPT®? We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA. We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter. At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build. DIVERSITY, EQUITY & INCLUSION  At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives. Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us. Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

PAID MEDIA ACCOUNT DIRECTOR - MATERNITY COVER Hybrid working pattern London location WHO WE ARE Artefact is a new generation of data service provider, specialising in data consulting and data-driven digital marketing, dedicated to transforming data into business impact across the entire value chain of organisations. We are proud to say we’re enjoying skyrocketing growth. Our broad range of data-driven solutions in digital marketing and data consulting are designed to meet our clients’ specific needs, always conceived with a business-centric approach and delivered with tangible results. Our data-driven services are built upon the deep AI expertise we’ve acquired with our 1000+ client base around the globe. We have over 2000 employees across 26 offices who are focused on accelerating digital transformation. Thanks to a unique mix of company assets: state-of-the-art data technologies, lean AI agile methodologies for fast delivery, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts, all dedicated to bringing extra value to every client. REPORTS TO Group Account Director ROLE PURPOSE We’re looking for an energetic and ambitious Paid Media Account Director to work with us on some of the biggest names in Travel. You’ll be responsible for millions in ad spend and will be instrumental in creating media plans & developing innovative strategies to drive client growth. You will be joining a collaborative team with a great culture and will be working with trusted clients. Leading a renowned client, you will be supported by the Group Account Director and the rest of the team. This role will give you the opportunity to share your knowledge, develop the team and contribute greatly to the growth of the client.  Main responsibilities  Paid Media/ Cross-Channel Strategy * Work with the Group Account Director to build a strong and innovative Paid Media advertising offering across all Paid Channels managed for the client (including, but not limited, to Paid Search, Paid Social, Programmatic Display, Online Video, CTV, Native, etc) * Oversee Paid Media campaigns execution, optimisation and management * Lead with investment and strategy planning across the Paid Media activity * Lead with end-of-month finance reconciliation, invoices and POs * Design testing frameworks, making sure to follow best practices and test the latest features, technologies and partners to bring added value  * Provide Paid Media advertising consultancy and training for clients * Maximise the value of the Paid Media advertising we produce by advising clients on best practices across reporting, measurement and attribution * Lead with the development of Paid Media business reviews, cross-sells and pitch material * Be proactive in feeding back good results, data trends, case studies, discovered techniques and tools to the Group Account Director and colleagues * Lead with the development of processes, automation and best practices across the Paid Media department and the wider agency team Client & People management * Strengthen client relationship - Build trusted relationships with senior client stakeholders * Lead client strategy sessions. Present campaign performance and strategic recommendations * Challenge client thinking through insight-led recommendations. Act as the senior escalation point * Be able to demonstrate good communication skills and possess the ability to converse well with other team members and clients in a clear, understandable way * Demonstrate a strong work ethic, with a positive and flexible attitude, and the ability to work independently and as part of a team * Have the ability to lead and develop people through training and by setting an example * Supporting the development of other members of the team * Good time management and organisational skills Commertial * Grow Account Revenue  * Participate/lead in new media proposals and new client pitches Analytical Skills & Tools * Demonstrate advanced knowledge in Paid Media Platforms (Google Ads, Microsoft, SA360, DV360, Meta, Amazon, Criteo, YouTube, TikTok, etc) * Demonstrate advanced knowledge in Ad Serving: Campaign Manager (CM360) is a must * Good understanding of GA360 and other products of the GMP suite * Good understanding of Measurement Frameworks, MMM partners, Incrementality Testing, A/B Testing * Experience working with industry-leading Paid Media Partners  * Experience managing large budgets using budget trackers and applying automation via Supermetrics or equivalent * Use A/B testing and data-driven approaches to continuously improve campaign results * Have an analytical mind and possess problem-solving skills * Be a creative thinker and possess excellent attention to detail SKILLS REQUIRED * Have a minimum of 7-8 years’ experience in a Paid Media role * Understanding of the travel vertical preferred  * Demonstrate previous experience in implementing and managing medium to large Paid Media campaigns * Experience interpreting MMM outputs and how to apply learning to the Paid Media strategy * Experience managing junior members of the team and supporting their development * Advanced user knowledge of Excel * Excellent communication skills