Senior Account Director, Digital - Digital Practice

The Group FP&A & Finance Transformation Manager will lead the Group's financial planning, reporting and business intelligence capabilities across all UK brands. The role will be responsible for delivering consistent, high-quality financial insight to support decision-making, while driving finance transformation through improved systems, automation and data analytics. Working closely with the Group Finance Director, Commercial Financial Controller and Group Financial Controller, the role will establish a single source of financial truth across the business, improving reporting consistency, forecasting accuracy and operational efficiency. Salary range: £68,000 - £75,000 DOE                              Reporting to: Finance Director, EMEA Job Responsibilities Financial Planning & Analysis * Lead the Group budgeting and forecasting process across all brands. * Consolidate financial forecasts and provide meaningful analysis and commentary. * Develop long-term financial models and scenario planning. * Support business cases for investment, recruitment and strategic initiatives. Group Reporting * Produce monthly Executive and Board reporting packs. * Develop consistent KPI reporting across all brands. * Deliver insightful variance analysis and identify financial risks and opportunities. * Standardise reporting across the Group. Business Intelligence & Data * Own the Group Power BI reporting suite. * Develop dashboards for Finance, Managing Directors and Executive Leadership. * Improve accessibility and quality of financial information. * Drive data governance and reporting consistency. Finance Systems * Act as the Finance lead for Maconomy. * Improve data integrity and system utilisation. * Standardise reporting structures across brands. * Support future finance systems enhancements. Finance Transformation * Identify opportunities to automate finance processes. * Lead the implementation of AI tools within Finance. * Reduce manual reporting through automation. * Drive continuous improvement across finance processes. Business Partnering * Support Senior Financial Controller with commercial analysis and forecasting. * Support Finance Director with Board reporting and strategic analysis. * Support Finance Controller with reporting requirements for Group and statutory reporting. * Work collaboratively with Finance Managers and Management Accountants to improve reporting quality. Audit Support * Support the annual external audit process by preparing financial reports, data extracts and analysis as required. * Assist the Group Financial Controller in responding to audit requests in a timely manner. We may amend these responsibilities from time-to-time. Key Deliverables * Annual Group Budget * Monthly group budget trackers – social, business development, training * Maintain Fee Forecast reporting * Introduce servicing reports * Standardise time reporting across brands * Monthly Executive Reporting Pack * Board Reporting * KPI Dashboard Suite * Power BI Reporting * Maconomy Governance * AI & Automation Roadmap * Scenario Modelling – contribution and GM tracking * Financial Modelling * Group Reporting Standardisation Planning and Forecasting What you'll need Essential * Qualified Accountant (ACA, ACCA or CIMA) or equivalent commercial FP&A experience. * Strong financial modelling and analytical skills. * Experience in budgeting, forecasting and management reporting. * Advanced Excel and Power BI. * Experience working with ERP systems (Maconomy experience desirable). * Excellent stakeholder management and communication skills. Preferred * Experience leading finance transformation projects. * Experience implementing automation or AI solutions. * Professional Services or Agency experience. * Multi-entity reporting experience. Important Information Our recruitment process can consist of virtual interviews, in person interviews, and written tasks, please let us know if you have any accessibility requirements so that we can accommodate your needs during this process. We embrace the use of AI across our business and see it as a valuable tool in our work. However, as part of our recruitment process, we ask candidates not to use AI to generate application content or complete written tasks. Submissions may be reviewed using AI detection tools to ensure we can fairly assess each candidate’s own skills and experience. AI use is encouraged once in role. OUR BENEFITS AS WELL AS THE BASIC SALARY, GREAT SOCIAL EVENTS AND A CULTURE OF CONTINUAL LEARNING, OUR COMPETITIVE BENEFITS PACKAGE INCLUDES: * 25 days’ holiday plus Bank Holidays (rising to a maximum of 30 days alongside length of service) * Enhanced employer pension contribution * Private Medical insurance (for you and your family) * Income Protection insurance * Life Assurance at 4x your salary * Financial support and advice * Travel insurance (for you and your family) * An annual wellness benefit of £150 * Four-week sabbatical after every 5 years’ service. Madano offers a range of first rate, dedicated training that enables employees to take control of their careers to become experts in their field and trusted advisors to clients. *Some benefits are contingent on successful completion of probation period. EQUAL OPPORTUNITIES Madano is committed to a policy of equal opportunities and non-discrimination. At all times we aim to recruit, develop and promote the very best people, basing judgement solely on suitability for the job. We particularly encourage applications from those who are significantly underrepresented in our sector, such as disabled people, ethnic minorities and neurodiverse people. Privacy Policy We are committed to transparency about how we collect and use your data, including ensuring we comply with legal obligations relating to data protection. You can view our data privacy policy here and Recruitment Privacy Policy.

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.  As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.  Role:  Senior Account Director  Location:  Toronto, Canada     ABOUT THE ROLE:  As Senior Account Director, you are OLIVER's primary lead for the client in Canada — strategic partner to senior client stakeholders, commercial owner and team leader. You will set the direction for an integrated account spanning brand, creative, media, insights and activation, translating business objectives into clear briefs and ensuring every piece of work is delivered to the highest standard.  This is a hands-on senior leadership role. You will shape strategy, manage the P&L, grow the client relationship and lead a cross-functional team — all while maintaining the rigour that complex, multi-workstream accounts demand. The role includes occasional travel across Canada for client meetings, events and activations.  WHAT YOU WILL BE DOING:  * Act as the primary strategic partner and senior point of contact for the client in Canada, building deep and lasting relationships with client leadership.  * Define and execute integrated account strategy in collaboration with client stakeholders and internal leads across brand, creative, media, insights and activation.  * Lead, mentor and resource a cross-functional account team; set priorities, support professional development and maintain consistent quality across all output.  * Translate client business objectives into clear agency briefs, creative direction and measurable KPIs; build and sustain robust measurement and reporting frameworks.  * Oversee campaign planning, production timelines and integrated delivery across all workstreams, ensuring work meets the client's brand standards, regulatory requirements and quality expectations.  * Manage escalations proactively; mitigate risk, maintain governance and oversee approval processes across the account.  * Ensure all activity complies with Canadian alcohol marketing regulations and the client's internal brand and safety guidelines.  * Identify and develop new opportunities within the account; contribute to strategic pitches to grow the partnership.  * Represent OLIVER in senior client meetings and at industry events across Canada.  * Partner with finance, legal and production to ensure accurate scoping, invoicing and contract management.  * Own the client's Canada P&L: annual budget planning, revenue forecasting, cost management, margin protection and contractual compliance.  * Present financial performance and budget progress to client and OLIVER senior stakeholders on a regular basis.  * Drive commercial efficiencies across the account without compromising delivery quality or client outcomes.  * Manage scope change processes; ensure changes are documented, approved and accurately reflected in billing.  WHAT YOU NEED TO BE GREAT IN THIS ROLE:  * Significant agency account management experience at senior or director level, leading large, complex, multi-disciplinary accounts.  * A track record of building and sustaining senior client relationships — operating as a trusted strategic advisor, not just an operational contact.  * Strong commercial acumen: P&L accountability, revenue forecasting, budget management and margin awareness.  * Experience leading integrated teams across creative, digital, media, PR and shopper or activation disciplines.  * Deep understanding of the CPG, beverage or alcohol category; experience with spirits brands is a strong advantage.  * Knowledge of Canadian regulatory requirements for alcohol marketing, with a track record of ensuring compliance in practice.  * Confident, credible communication, presentation and negotiation skills across all levels of seniority.  * Strong account and project management skills; able to run complex, multi-workstream accounts with rigour and attention to detail.  * Experience owning account-level P&L and presenting financial performance to senior stakeholders.  * Confidence managing scope, cost control and contract compliance on large integrated accounts.  * Track record of identifying and realising commercial growth opportunities within existing client relationships.  * Strategic integration of AI tools to enhance account workflows, including briefing, reporting, campaign planning and operational efficiency.  * Experience setting AI quality standards and governance for a team; guides responsible adoption and critical evaluation of AI outputs.  * Agentic leadership approach: systematic, outcomes-focused problem-solving applied to complex account and business challenges.  * Drives exploration of how AI can improve account performance and client outcomes; contributes to best practice across the OLIVER network.  * Direct experience working with the client's portfolio.  * Familiarity with measurement frameworks, media planning tools and marketing analytics platforms.  * Experience leading new business development and multi-stakeholder pitches. * Formal qualifications are welcome but not required. Equivalent experience counts. Experience can be gained through work, study, volunteering or self-directed learning.  REQ ID: 17949 #LI-FL1 #LI-HYRID #LI-DIRECTOR At the time of this posting, the base salary for this position may range according to what's stated below. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package. Salary Range $119,000—$133,000 CAD Our values shape everything we do:  Be Ambitious to succeed    Be Imaginative to push the boundaries of what’s possible    Be Inspirational to do groundbreaking work    Be always learning and listening to understand    Be Results-focused  to exceed expectations    Be actively pro-inclusive and anti-racist across our community, clients and creations     OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.     OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.