Global Event Marketing Manager, Operations & Enablement

THE ROLE: WHAT'S IN THE BOX Are you ready to turn one of the most prominent e-commerce brands into the Netherlands’ ultimate "Love Brand"? As our Senior Brand Manager NL, you will take full ownership of all brand-related activities for the Dutch market. Your ultimate goal is to drive Brand Consideration and Brand Equity, deeply embedding our brand into Dutch culture. This is not a traditional, siloed branding role. You will operate within a fast-paced, complex matrix organization, bridging local execution with global strategy. We need a commercial, highly strategic marketer who possesses an elite track record in end-to-end campaign management, exceptional agency governance, and specific expertise in driving high-converting D2C retail campaigns that bridge customer centricity with short-term performance. Crucially, you will work in lockstep with our Growth Marketing team, ensuring that high-impact brand equity seamlessly fuels the performance funnel to drive scalable business growth. WHAT YOU’LL DO: THE RECIPE * Drive Local Strategy & Brand Equity: Own and execute a winning brand strategy for the Dutch market that aligns with our global brand framework while staying hyper-relevant to local consumer insights and trends. * Campaign Management: Lead the orchestration of the campaign calendar and end-to-end large-scale integrated marketing campaigns (360° ATL, Digital, Paid Social, and Activations) from brief to PCR, including Hockey sponsorship and large influencer collabs. * Accelerate D2C Retail Campaigns: Design and execute tactical, high-performing D2C retail marketing campaigns. You will know exactly how to leverage performance mechanics and brand storytelling simultaneously to drive acquisition, retention, and brand loyalty. * Navigate the Matrix: Act as a master collaborator within a matrix organization. You will work in close lockstep with local marketing operations (Media, PR, Social, Product Marketing) and Global Brand teams to ensure seamless alignment and buy-in. * Elevate Agency Management: Manage, challenge, and inspire our creative, media and PR agency partners. You will set high standards for output, negotiate effectively, and ensure agencies deliver cutting-edge, thumb-stopping, and cost-effective work. * Data-Driven Optimization: Turn consumer insights and campaign data into actionable initiatives. You will take tight control of the allocated marketing budget, rigorously tracking KPIs and ROI to prove how brand creativity fuels business metrics. * Cultural Relevance: Monitor competitive activities and cultural shifts in the Netherlands to inspire the wider team with new developments, buzz-worthy moments, and local brand partnerships. WHAT YOU’LL BRING: THE INGREDIENTS * Experience: 7+ years of progressive marketing experience in fast-moving D2C, e-commerce environments. * Education: Relevant Master’s or Bachelor’s degree in Marketing, Business, or Communications. * Stakeholder management: Proven experience navigating complex, fast-paced matrix organizations with high exposure to multiple internal and global stakeholders. * Campaign Excellence: A proven track record of delivering successful, high-impact 360° brand and retail campaigns with a deep understanding of the Dutch media landscape. * D2C Expertise: Strong commercial acumen with a deep understanding of social media, customer journeys, conversion funnels, and retail mechanics specific to Direct-to-Consumer business models. * Elite Agency Leadership: Outstanding agency management skills, with the ability to manage complex contracts, brief creatively, and steer agency partners to deliver ahead of the curve. * Analytical Mindset: Data-driven approach to analyzing consumer behavior, with the ability to translate complex data into creative, bold marketing initiatives. * Soft Skills: Exceptional communication and stakeholder management skills; a proactive, enthusiastic attitude that thrives on transformation and opportunity. * Languages: Native in Dutch and fluent English is mandatory. Above all, we are looking for people who will make HelloFresh better. There are many different ways of developing skills, and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you. Are you the missing ingredient? If this sounds like a tasty opportunity, we’d be excited to hear from you. We aim to review your profile and respond within 5 business days. WHAT WE OFFER: THE TOPPINGS Compensation & Financial Wellbeing * Enjoy 20% off HelloFresh and 40% off Factor_ subscriptions. * Access the "Benefits at Work" platform for discounts on brands like Nike, Bol.com, and IKEA.  * You'll receive a HelloFresh laptop, a €250 home office setup budget, and contribute to the Bedrijfspensioenfonds Levensmiddelen pension scheme (2026 rate 27.6%; employer pays 19.64%, employee pays 7.96%). Health & Wellbeing * Benefit from discounts on ClassPass and gym memberships via Bedrijfsfitness Nederland, free bootcamp classes (Amsterdam), and free subscriptions to Headspace and OpenUp. * Get a 7,5% discount on additional health insurance at Zilveren Kruis in 2025. Flexibility & Work-Life * Work flexibly with our hybrid setup (50% office, 50% remote), plus a €2.40 daily remote work allowance. * Receive 24 days of annual leave (pro-rated), plus one additional day per year of service (up to 30 days total). * Full reimbursement for 2nd-class public transport to the office, plus €0.23 per km for car and bicycle travel. * Eligible employees can work from another country for up to 8 weeks per year. Career & Development * Grow with our "Learning Never Stops" mindset:  access internal/external opportunities, and join our cross-market mentoring program. * A dedicated annual budget to help you keep learning, developing new skills, and growing your career. Culture & Environment * Enjoy fresh homemade lunches in the office (€3.00/day), weekly vrij-mi-bo (Friday drinks), quarterly strategy sessions, and team events. ABOUT HELLOFRESH HelloFresh is on a mission to change the way people eat, forever! Since our 2011 founding in Europe’s vibrant tech hub, Berlin, we’ve become the world's leading meal kit provider, delivering to over 4.2 million households worldwide in 15 countries across 3 continents.  Our more than 15,000 employees from over 70+ nationalities are the heart and soul of our diverse, fast-paced and dynamic environment where innovation and smart, fast action is encouraged.  We will encourage you to make an immediate impact in your area of work as well as empower you to grow your career with us. ARE YOU UP FOR THE CHALLENGE? Please submit your complete application below including your salary expectations and earliest starting date. After submitting an application our team will review this and get back to you within 5 business days.    HelloFresh is committed to the principles of equal employment opportunity and providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, please reach out to us at: Europe: EUaccommodations@hellofresh.com. APAC: APACaccommodations@hellofresh.com United States: USCandidateAccommodations@hellofresh.com Canada: CAaccommodations@hellofresh.com

At Workwize, we’re helping IT teams to easily equip their remote and global teams with all necessary IT equipment. Our automated SaaS platform simplifies hardware deployment, management, and retrieval with fast, reliable deliveries in 100+ countries. With 50.000 users and 120.000 devices under management, we’re solving hybrid work challenges like laptop deliveries, returns and equipment tracking, allowing IT teams to focus less on manual hassles and more on strategic initiatives. Join our team to help shape the future of global collaboration. At Workwize, your work will make a real impact in building smarter, more connected workplaces worldwide. LinkedIn has also recognized Workwize as one of the Top 10 Startups for 2025 in the Netherlands! About the Role Workwize built the first version of its marketing function, fueling rapid company growth and proving the demand is there. The next phase requires a different kind of leader: one who turns those first successes into one integrated, predictable growth machine. The Head of Marketing owns the entire function strategy, team, and execution across three engines that fuel each other: demand generation, product marketing, and brand. None of them is secondary; this leader designs the system where they compound. They have already led marketing through the scale-up ride to €50M+ ARR as the leader who built it, and they know how to make growth predictable rather than lucky. Within 12 months they put Workwize on a clear path to 3x demand gen, deliver month-over-month growth they can fully explain, and stand up product marketing and brand as motions that drive new logo growth and turn customer adoption into expansion and retention. This person is the reason inbound becomes the dominant driver of new-logo revenue in 2027. Key Responsibilities * Own the entire marketing function from day one: strategy, team, and execution across demand generation, product marketing, and brand. * Read the function honestly, then design the target structure with clear ownership across all three pillars and put the right people in the right seats. * Define the three highest-leverage priorities, sequence them, and get them moving fast, shipping obvious quick wins immediately rather than parking them behind a strategy deck. * Build a demand gen growth model the business can trust: a defensible view of where each channel can go, the leading indicators behind it, and the attribution to know what's actually working. * Explain every month's number with evidence, whether it moves up, down, or flat. * Run product marketing as an engine that enables Sales and CSM, drives feature adoption among existing customers, and feeds the funnel with sharp positioning and messaging. * Make brand consistently reinforce the category position that makes demand gen convert. * Keep Sales, Product, and leadership ahead of every change rather than behind it. * Lead through strong pillar leads where they exist, and personally run any pillar that doesn't yet have one, staying close enough to write the brief, run the launch, or fix the campaign when that's the fastest path. * Put Workwize on a clear, evidenced path to 3x demand gen within 12 months and set inbound up to become the dominant driver of new-logo revenue in 2027. Required Skills & Experience * Has done this exact ride. Has personally led marketing through the scale-up phase to €50M+ ARR with proven results not as a passenger on an established brand or a large inherited team, but as the leader who built it. * Demand gen native, full-funnel fluent. Deepest expertise is in demand generation: has personally built the channel mix, attribution, and growth model at scale-up stage. Equally fluent in product marketing and brand: has hired and led those functions and understands they are what make demand gen convert and compound, not support acts. * Creates cohesion. Takes a set of strong individual players and turns them into one connected team with shared goals, clear ownership, and a working rhythm. * Puts the right people in the right seats. Analytically assesses talent, designs the org around strengths, and makes fast, evidence-based calls on team development and ownership. * Makes growth predictable. Builds the attribution and reporting to know why the number moved, and can explain every month up, down, or flat with evidence. * Decides on data. Changes direction based on what the numbers show, not on habit or opinion. * Owns the number. Treats demand gen targets as a personal revenue commitment. * Ships fast. Implements obvious wins immediately while building the longer-term strategy in parallel. * Leads through leaders, executes when speed demands it. Builds the function around strong pillar leads in demand gen, product marketing, and brand, and manages through them, but personally runs any pillar that isn't yet led rather than letting it wait for a hire. Never too senior to write the brief, run the launch, or fix the campaign when it's the fastest path. * Communicates with clarity. Sales, Product, and leadership always know the plan, the numbers, and what's changing before it changes. * Works with Sales and Product, not in isolation. Knows inbound only counts when it converts to Stage 2 pipeline. Workwize Offers * Flexible hybrid work environment. * Top-notch tools and equipment provided. * Vibrant, entrepreneurial culture with opportunities for growth. * Off-sites and multi-yearly team bonding events. * Team lunches and surprise events to keep things fun. * Pension scheme. * Classpass corporate membership. * A base + Bonus + Equity package. Our Team   Becoming part of Workwize means making an impact. We make sure that we will contribute to the change in the way of working. For us it is also important that we make an impact on our employees, that they feel challenged and ease. We consist of a rapid growing and ambitious team with all different backgrounds. Entrepreneurs, Operational specialists, Developers, Sales gurus you can find them all at Workwize and are always on the look-out for the next original ideas to reach more consumers and create the best value for our customers.   We are looking forward to meeting you and discover if there is a match with the Workwize team!