Engineering Manager - Social Listening

Discord has a highly engaged community of millions of daily active users who use the platform for many different reasons, but there’s one thing that nearly everyone does: play video games. Discord plays a uniquely important role in the future of gaming, and we are focused on making it easier and more fun for people to hang out before, during, and after playing games. A Day In The Life The Social Commerce team is building a storefront for game developers to sell directly to their players in Discord. This is a new initiative that has seen a lot of early success, and we're expanding it to support more games and platforms. But we're not just building a shop — Discord is where friends already hang out, play together, and share the things they love. We are building commerce experiences that no other platform can: purchasing that's social, contextual, and embedded in the games people already play and places they already spend time. This is a hands-on engineering management role. You'll lead a team of full-stack engineers while staying close to the code yourself — reviewing PRs, debugging production issues, fixing bugs, and occasionally shipping features alongside your team. You'll partner with senior engineers to set technical direction, but you'll have the context to make tradeoffs because you're genuinely close to the work. If you're excited to build a new product area from the ground up — and to grow the team building it — this role is for you. What you'll be doing * Leading and growing engineers. Hiring, coaching, and developing a team of full-stack engineers. Structuring the team so the right people are in the right roles, placing your strongest technical contributors where they'll have the most impact, and helping everyone advance their careers. * Staying hands-on technically. Reviewing code, understanding the systems your team owns, and jumping into the codebase when it helps unblock the team or sharpen your judgment. You'll have informed opinions on technical decisions because you're close to the work. * Owning outcomes end-to-end. Defining and refining the roadmap with your team and XFN partners, breaking down work, setting success metrics, and holding the team accountable for delivering high-quality results. For a product this early, that often means orienting around learning goals, not just usage goals. * Driving pace and focus. Setting a strong shipping cadence. Fostering 80/20 thinking. Helping the team avoid bike-shedding, make decisions without being blocked by consensus, and iterate quickly based on experiment results. * Removing obstacles. Embracing "all problems are my problem." When your team or XFN partners hit a blocker, you help them get unstuck — whether that means escalating, re-scoping, having a hard conversation, or rolling up your sleeves and writing code. * Working with game studio partners. Understanding their needs, answering technical questions, and improving the tools and APIs we build for them — just like the rest of the team. * Collaborating across Discord. Partnering with product, design, data science, and other engineering teams to cut through ambiguity, design shared commerce primitives, and shape a product where the playbook is still being written. What you should have * 5+ years of software engineering experience, with meaningful time as a hands-on IC building production systems. * 2+ years of engineering management or technical leadership experience (including tech leads and team leads who've been managing people and projects without the formal EM title) on user-facing products. * Strong familiarity with at least a couple of major parts of our stack: Python, TypeScript/React, and mobile with React Native. You don't need to be writing features daily, but you should be able to read, review, and reason about code across these stacks. * A product sense that goes beyond management. You'll be collaborating with PMs and designers daily, and we need someone who can push back, suggest alternatives, and help shape what we build — not just execute on a spec. * Comfort with ambiguity and experimentation. This team ships A/B tests, reads results, and changes direction. You should thrive in that environment and help your team do the same. * A track record of growing engineers — finding high-leverage roles for people, developing new skills, and providing direct, actionable feedback that makes people better. * An ownership mentality. You resolve blockers for your team and XFN partners, drive decisions, and hold yourself accountable for the team's results. Bonus Points * Experience with game development or game platform ecosystems. * Experience with e-commerce, monetization, or revenue-generating products. * You're an active Discord user. The US base salary range for this full-time position is $248,000 to $310,000 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits. Why Discord?  Discord plays a uniquely important role in the future of gaming. We're a multiplatform, multigenerational and multiplayer platform that helps people deepen their friendships around games and shared interests, and helps developers build and grow their businesses. We believe games give us a way to have fun with our favorite people, whether listening to music together or grinding in competitive matches for diamond rank. Join us in our mission! Your future is just a click away! Discord is committed to inclusion and providing reasonable accommodations during the interview process. We want you to feel set up for success, so if you are in need of reasonable accommodations, please let your recruiter know. Please see our Applicant and Candidate Privacy Policy for details regarding Discord’s collection and usage of personal information relating to the application and recruitment process by clicking HERE.

Work Mode: Hybrid 3+ days per week in our Dublin office Department: Marketing   ABOUT THE COMPANY LearnUpon partners with over 1,600 organisations globally to unlock the potential of employees, customers & members through learning that’s easy, scalable and focused on results. CreateUpon is our brand-new, AI-first, cutting-edge solution that fundamentally changes how companies build instructional content. To help us scale this new venture and hit our growth targets, we are looking for a scrappy, entrepreneurial Growth Marketer to own the funnel from the ground up, fueling our product and sales led motions.   ABOUT THE TEAM The LearnUpon Marketing Team, specifically our Demand Generation and Growth engine functions as a strategic catalyst for scaling our global reach and driving revenue growth. We are a fast-moving, data-driven group responsible for capturing market interest, optimizing full-funnel conversion, and introducing groundbreaking innovations like CreateUpon to the world. By combining advanced marketing automation, cutting-edge AI workflows, and collaborative cross-functional execution, we build the predictable growth loops that fuel LearnUpon's most ambitious customer acquisition and market expansion goals.   ABOUT THE OPPORTUNITY This isn't a traditional corporate marketing execution role. You will essentially be the founding marketer for CreateUpon, operating with a high degree of autonomy in a startup-like environment but with the security and resources of a bigger business. Reporting to LearnUpon’s Senior Manager, Demand Generation, you’ll get to work with the LearnUpon marketing team, leveraging their experience and resources to support you in your role. You won’t need to manage Paid Media for CreateUpon, but you’ll get to work with the team that does. You’ll have many sources of knowledge and support across the founding team, product, engineering, finance, sales and more.   You are someone who lives and breathes modern marketing workflows, deeply understands Product-Led Growth (PLG), and uses AI tools daily to scale yourself and your impact. You will focus intensely on organic & agentic loops, funnel conversion, SEO, and community building to drive self-serve adoption.   In addition, you’ll be responsible for: * PLG Funnel & Web Conversion Optimization: Own the trial-to-pay user journey. You will audit, fix, and optimize our onboarding tracking, web systems, and conversion touchpoints to turn sign-ups into active, paying users. * Influencer & Community Management: Own CreateUpon audience research, partnering with L&D influencers and managing community presence on LinkedIn and Reddit. Social listening and engagement for CreateUpon. * Growth Experimentation: Rapidly deploy, measure, and iterate on growth experiments across the organic funnel, using data to double down on what works. * PLG-to-SLG Handoff Strategy: Design and manage the lead scoring and qualification logic that identifies high-intent product usage signals. Work with Revenue Operations & Marketing Operations to build automated triggers that route these product-qualified leads (PQLs) to the Sales team for a high-touch SLG follow-up. * Lifecycle Growth Engine (Learn-Try-Buy-Renew): Build and automate cross-lifecycle nurture tracks. Beyond initial onboarding, focus on driving long-term retention and expansion by mapping content and triggers to each stage of the Learn-Try-Buy-Renew journey, ensuring users consistently find value at every touchpoint. * Organic Content & SEO/AEO/GEO Strategy: Execute a highly targeted topic cluster strategy. You will lead content creation surrounding high-intent keywords, build competitor comparison/alternative landing pages, and leverage the experts in the business to develop onsite and offsite organic content. * Influencer & Community Management: Own CreateUpon audience research, partnering with L&D influencers and managing community presence on LinkedIn and Reddit. Social listening and engagement for CreateUpon. * Event Management: Execute the CreateUpon presence at LearnUpon events, deliver CreateUpon dedicated in-person, virtual and demo day events.   SKILLS & EXPERIENCE  Must-Haves             * PLG Expertise: Proven experience optimizing a self-serve, product-led growth SaaS funnel. You know how to look at drop-off data and fix it. * Signals-Based Growth Marketing: Proven experience using product usage data to drive marketing outcomes. Proficient in setting up event-based triggers (e.g., using HubSpot or similar stacks) where specific in-product actions automatically initiate nurture sequences or sales alerts.Startup Experience: You thrive in ambiguity. You’ve worked in early-stage startups or fast-moving incubation teams and are comfortable building the playbook while playing the game. * Organic Growth Toolkit: Strong execution skills in SEO, content distribution, and organic community growth. * Entrepreneurial Mindset: You are an execution-focused doer who takes radical ownership of numbers and outcomes. * AI-Native Marketer: You don’t just use AI to write copy; it is fundamentally integrated into how you research, automate tasks, build workflows, and scale your output. * SAAS Measurement: Familiar with reporting across the full funnel including GA4, Hubspot, Salesforce, & BI Tools.    Nice-to-Haves * Experience in the LMS or Learning Tech industry. * Experience building agents that do low level tasks for you autonomously * Familiarity with prompt engineering and evaluating generative AI tools for enterprise use. * A relevant qualification (Degree or equivalent) in Marketing, Business, Analytics, AI or a related field. *If you don’t tick every box but believe this role is a mutually good fit, please don’t hesitate to apply. We’d love to hear from you.   WHY JOIN LEARNUPON? From comprehensive rewards and generous time off to meaningful investment in your growth and development, LearnUpon gives you the support, trust, and opportunity to do the most impactful work of your career. Learn more here.    HIRING PROCESS * Qualified applicants may be invited to an initial screening call with a member of our TA Team. * Successful candidates will be invited to a series of practical interviews. * Finally, candidates will have an interview with a member of our C-Suite Team. * Successful candidates will be contacted with an offer to join our team.   Note: At LearnUpon, we utilise AI to enhance the speed and quality of our screening and assessment practices, but our hiring decisions are always human.    If you need any accommodations during the hiring process, please reach out to us at peopleops@learnupon.com.   LearnUpon is an Equal Opportunities Employer.  We do not discriminate on the basis of gender, marital status, family status, age disability, sexual orientation, race, religion, membership of the Traveller community, or any other legally protected status.   Check out our Careers site and Instagram to learn more about working at LearnUpon.   By submitting your application, you agree to LearnUpon's Privacy Policy.