Strategy Director

About Ogilvy   Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.   About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. Location: London Department: PR, Social & Influence Reporting Into: Group Head of Strategy Full Time / Part Time: Full Time Contract Type: 12-month Fixed Term Contract  About the Role This is an exciting opportunity at Ogilvy to play a pivotal role in elevating our social capabilities for 2026, helping us redefine our social and content offer and realize our new global ambition of ‘building social brands’. Ogilvy is seeking an experienced Social Strategy Director, responsible for setting the standard for social-first strategic thinking within the agency and exciting our high-profile clients about the opportunities of social. The ideal candidate is relentlessly curious about social, deeply immersed in culture, trends and conversation, and a thought leader who can challenge traditional thinking. Collaborating closely with clients, you'll gain a deep understanding of their businesses, target audiences, and brand values, translating this knowledge to develop inventive strategic solutions tailored to meet each client’s distinct objectives, to secure social buy-in and drive tangible outcomes. Your experience will span socially led campaigns as well as always on organic social and editorial thinking. As a mentor and leader, you'll guide and support junior team members in their professional growth, fostering an environment of collaboration and agility. You’ll advocate for diversity of thought and champion inclusive approaches. Your ability to lead, inspire, and collaborate with others will be integral to thriving in this ever-evolving industry.   Key Responsibilities * Strategy leadership: Lead the development of best-in-class social strategies that are firmly rooted in clients’ overall business and brand objectives, incorporating the latest trends and best practices. Drive demand for the strategy department's services internally and externally (part of this will be through the consistent delivery of the teams’ exceptional strategic work). * Client relationship management: Build and maintain strong relationships with clients to deeply understand their business, target audience and brand ethos, and formulate campaigns that resonate and yield results. Quickly and intuitively uncover client business challenges, mine for unique insights, and develop innovative social and content strategies that uniquely solve those challenges in social and build their brand. * Team leadership & collaboration: Line manage a team of brilliant strategists and foster collaboration, curiosity and best-in-class delivery of strategy. Mentor the team through the development of their strategies, providing feedback and counsel. Offer mentorship and guidance to junior team members, cultivating their skills and fostering career growth. Partner with internal teams—creative, account, and media—to ensure campaign integration aligns with overall brand strategy. Craft briefs that distil that strategic thinking into clear direction for creative teams. * Thought leadership & industry influence: Emerge as a thought leader both within the agency and the industry at large, sharing insights, trends, and best practices with teams and clients. This may involve contributing to group-level thought leadership as well as championing social-first thinking within the agency. Push traditional thinking and develop unique social narratives. Stay abreast of industry trends, platform updates, and emerging technologies to establish yourself to senior clients and agency colleagues as a thought leader in social. * Social excellence & innovation: Support the Social Excellence Lead by contributing to the ideation, development and implementation of game-changing social initiatives. Think laterally about how to uncover unique insights by working closely with our in-house Marketing Science partners to test hypotheses. Stay updated on the latest trends, technologies, and tools in influence and social marketing, applying and scaling this knowledge to clients to enhance campaign performance. * New business & pitch support: Contribute to new business pitches and proposals, infusing creative and strategic ideas to differentiate Ogilvy (this will be on an ad-hoc basis and dependant on resource).   About You We are open minded as to your background, and to whether you are a creative, strategist, creator or a blend of all of those things. You might even be a two-person team and we are open to that too. You don’t need to have worked in a big network agency and we are not expecting you to have run a big team, but we are looking for an entrepreneurial spirit and someone who can seek out opportunities to make brilliant, stand-out work that drives fame for our clients and us. You will bring some great experience with brands and some of those would ideally be multi-national clients. Here’s some characteristics we’ll be looking for: * Enthusiasm. This is first because it is the most important. We want people who radiate energy about the work and the impact they can have on it. * Our values are – Do the Right Thing, Do the Best Work of Our Lives, Do it Together. If all of those speak to you, you’ll love it here. * Innovation. Social is a space of constant change, experimentation is a huge part of how we get better and we’d love you to be bold about innovating and trying new things * Collaboratio We want to hear about how you have succeeded with team-mates, clients, creators etc as much if not more so than what you have achieved alone. * Cultural intelligence and inclusivity. You are culturally intelligent, champion diversity, and an inclusive culture and are supportive, inspiring and inclusive in the way you work and in the work that you produce.   How we help you Thrive *  25 days annual leave + 1 Volunteer Day    * Bupa Healthcare   * Enhanced Maternity, Adoption and Shared Parental Leave   * We have a Flexible Working Model with core working hours: 10am – 4pm   * A 1.5:1 Matching Pension Structure   * Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year    * Season Ticket Loan and Cycle to Work Scheme   * Life Assurance    Ogilvy champions innovation and the thoughtful application of AI. We encourage you to use AI tools to enhance your application and achieve the best possible results. During interviews, we may explore how you leverage AI, showcasing your judgment and ability to integrate these technologies effectively. Please ensure your application authentically reflects your own skills, experience, and unique contributions.     At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.  We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.  Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

About Ogilvy   Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.   About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. Senior Influence Strategist    Department: Influence Strategy  Location: London Contract Type: Fixed-Term 12-Months Full Time/Part time: Full Time  Reporting into: Strategy Director  THE ROLE Are you deeply immersed in internet culture and passionate about crafting influencer strategies that get everyone talking? We're looking for a Senior Influence Strategist to join our Ogilvy Influence team. In this role, you'll be the strategic powerhouse behind our award-winning campaigns, turning cultural insights into influential ideas for some of the world's biggest brands. You will be our cultural ear to the ground, guiding clients and creatives to deliver work that earns its place in conversation, blending smart paid and earned strategies. Your mission is to elevate our influence offering, ensuring our work is not just seen, but remembered. At Ogilvy, we are guided by David Ogilvy’s core values: Do the Right Thing, Do the Best Work of Our Lives, and Do It Together. If these principles resonate with you, we’d love for you to join us in shaping what’s next. Ogilvy’s influencer marketing practice is the largest globally; we are proud to be the most awarded influencer agency for six years running and the recipient of the Cannes Grand Prix for Social & Creator for two consecutive years.   KEY RESPONSIBILITIES * Develop and execute award-winning influencer marketing strategies rooted in cultural insight for a diverse portfolio of high-profile brands. * Act as the strategic lead on influence, guiding senior clients to understand and integrate influence within their broader marketing and communications plans. * Uncover compelling insights and cultural tensions to build the foundations for exceptional, earned-first creative ideas. * Write clear, inspiring creative briefs that empower our creative teams to generate groundbreaking work. * Lead the strategic component of new business pitches, structuring and delivering winning responses with confidence. * Collaborate closely with strategists across the agency and our specialist influence account teams to create cohesive, impactful campaigns. * Mentor and develop junior colleagues, helping to upskill the entire team and elevate our collective craft. KEY SKILLS * Strategic & Conceptual Thinking: You can see the bigger picture, challenge assumptions, and identify the real client problem to develop strategies that deliver tangible results. * Cultural Fluency: You are constantly inspired by the social space, with an expert ability to identify the right trend, tension, or insight for the right brand at the right time. * Compelling Storytelling: You are a highly polished and persuasive presenter, able to structure and sell an idea to senior clients and internal teams alike. * Collaborative Leadership: You build credible relationships at all levels, inspire teams to produce their best work, and know how to delegate effectively to drive impact. * Deep Craft Expertise: You have a profound understanding of the influencer and social media landscape, from platform nuances to measurement, and know what it takes to create distinctive, effective work. ABOUT YOU You are an experienced and passionate strategist who lives and breathes social and influencer marketing. You have a proven track record of building effective, earned-first strategies with influencers at their core. You’re naturally curious, comfortable with ambiguity, and thrive in a fast-paced environment where no two briefs are the same. Most importantly, you’re a collaborative team player, excited by the opportunity to work with diverse teams and help make Ogilvy’s influence output the best it can be. BENEFITS & CULTURE At Ogilvy, we are a friendly, collaborative, and eclectic team united by a shared commitment to doing the best work of our lives. Beyond client work, you’ll have the chance to shape our vibrant culture, join active social teams, and contribute to our industry-leading DEI initiatives. Here is a snapshot of the benefits we offer: * Hybrid Working: We embrace a hybrid model that blends collaborative in-office time with the flexibility to work remotely. * Annual Leave: 25 days holiday, a paid volunteering day, plus the option to buy up to 5 additional days. * Pension: A generous matched scheme. Contribute 4% (Ogilvy pays 6%) up to a maximum contribution of 7% (Ogilvy pays 10.5%—totalling a powerful 17.5%). * Healthcare & Wellbeing: BUPA Private Medical Insurance, plus discounted BUPA dental cover or financial contribution towards your physical and mental wellness. * Employee Assistance: 24/7 access to remote GPs, mental health support, physio, nutrition consultations, and confidential counselling for you and your family. * Free 1-to-1 Coaching: Professional and personal growth coaching sessions annually. * Life Assurance & Income Protection: Financial peace of mind for you and your loved ones. Ogilvy champions innovation and the thoughtful application of AI. We encourage you to use AI tools to enhance your application and achieve the best possible results. During interviews, we may explore how you leverage AI, showcasing your judgment and ability to integrate these technologies effectively. Please ensure your application authentically reflects your own skills, experience, and unique contributions. At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.  We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.  Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.