Senior SEO Manager

About Skyscanner Everyone loves travelling, but planning is not without its challenges ✈️. That's why we've spent 20 years building tools that turn travel-planning chaos into a breeze. Today, around 160 million travellers count on us every month to skip the whole “47 browser tabs open” phase and find flights, cars, and hotels quickly and easily 💻. Joining Skyscanner means becoming part of a global brand that's striving to become the planet's go-to travel hack accessible for all 🌍. Our vision? To be the world's number one travel ally. (Ambitious? 💪 Yes, but, hey, that's what got us here).   Now, we’re on the lookout for a Senior Content Manager, Editorial (12-Month FTC) to help us bring that vision to even more travellers.    About the role  (Hybrid) Content might start with words, but this role is about so much more than writing. You'll own editorial strategy and day-to-day content operations across our APAC markets, balancing creativity with commercial impact, and local relevance with global consistency. Working across SEO, PR, Lifecycle, Brand and Product, you'll help create content that travellers love and search engines do too. You'll also champion smarter AI-powered workflows, manage skilled freelancers, and keep a complex international content operation running as smoothly as a perfectly planned itinerary. What you’ll be doing * Owning APAC Editorial Strategy: You will lead the planning and production of content for the APAC region. This includes markets like Australia, Japan, Korea, India, Taiwan, and Hong Kong. You must ensure that every piece delivers value for travelers and the business.  * Creating Content That Performs: You will commission, optimise, and refresh content. You will use your editorial judgment and SEO skills. You will also use performance insights. This approach will keep our content relevant, competitive, and easy to find.  * Managing World-Class Freelancers: You will find and brief freelance writers and editors. You will build solid relationships with them. Your goal is to help them create high-quality content and keep projects on schedule.  * Leading Content Operations: You will be a Contentful expert. Your tasks will include publishing content and supporting colleagues. You will also ensure that editorial workflows run smoothly during launches, migrations, and bustling travel periods.  * Using Data to Drive Decisions: You'll monitor content performance, identify new opportunities, and use analytics to shape future commissioning and optimisation priorities.  * Championing AI-Native Workflows: You'll experiment with AI tools to improve planning, briefing and production, while applying robust editorial judgement to ensure quality, accuracy and local relevance never take a holiday.  * Collaborating Across Skyscanner: You'll work closely with SEO, PR, Lifecycle, Brand and Product teams to deliver campaigns and content that support growth, engage travellers and bring brilliant ideas to life.  About you * Editorially accomplished: You've built your career in content marketing, editorial management or publishing, and know how to deliver extraordinary content at scale.  * SEO and AI search savvy: You understand SEO inside out, have a well-developed hold of AI search and Answer Engine Optimisation (AEO), and know how great editorial content earns visibility.  * Data-driven by nature: You're comfortable using analytics and performance insights to prioritise work, optimise content and uncover opportunities for growth.  * Exceptionally organised: You thrive managing multiple markets, stakeholders and deadlines without breaking a sweat (or at least without anyone noticing).  * Collaborative and globally minded: You're confident working across time zones, managing freelancers and partnering with cross-functional teams to deliver shared goals.  * Digitally fluent: You have hands-on experience with Contentful or another CMS, enjoy learning new tools, and are excited by how AI can enhance editorial workflows.  * Traveller-first: You combine deep editorial judgement with commercial awareness and a genuine passion for creating travel content that helps people explore the world with confidence.  * Bonus points if: You've used tools such as GA4, Kubit or similar content performance platforms, collaborated with localisation partners or bring multilingual experience, and have familiarity with digital asset management tools such as Bynder.  What it’s like here We are the real deal — no corporate gloss, no empty promises. Just a team of genuinely curious, caring humans ❤️, building things that help travellers explore the world a little easier 🧭. Skyscanner is made up of brilliant humans from every corner of the world. We believe travel makes the world better — and that the same is true of our diverse teams. We're proud to be an equal opportunities employer and are committed to building an inclusive workplace where everyone can thrive and products that are accessible to all ✨. Sound like your kind of adventure? 🚀 Apply now and help us shape the future of travel. We're committed to ensuring our application and recruitment processes are inclusive and accessible to everyone. If you require any reasonable adjustments or accommodations for interviews, and/or wish to apply under the Disability Confident scheme, please let your recruiter know. If you’d like more information on any of our policies, such as hybrid working or Parental Leave policies (typically we pay a minimum of 24 weeks birth parent/maternity leave globally), our recruitment team can provide more information on these. #LI-SM2

Company Mission Payhawk is a leading global spend management solution for scaling businesses. Headquartered in London and combining company cards, reimbursable expenses and accounts payable into a single product; its future-facing technology enables finance teams to control and automate company spending at scale. The Payhawk customer base includes fast-growing and mature multinational companies in 32 countries including LuxAir and Wagestream. With offices in New York, London, Berlin, Munich , Barcelona, Paris, Amsterdam, Vilnius and Sofia; Payhawk is backed by renowned investors such as Lightspeed Venture Partners, Greenoaks, QED Investors, Bek Ventures and Eleven Ventures. Our values include supporting flat hierarchies, taking ownership and responsibility, seeking and providing feedback, managing constructive critique, and speaking our minds. We understand that the best ideas don’t all come from the same place, so we encourage diversity and inclusion in all areas of our work. The future of fintech is about more than money, and we believe in work-life balance, continual learning, and empowered teams. We’re also on a journey to measure and improve our environmental and social impact. From virtual cards to digital subscriptions, our software and automation help take paper out of the equation for our customers, too. We’re changing the world of payments, and we’re looking for an exceptional team to help us.  ABOUT THE ROLE We want to build a brand finance loves, and content is how that brand demonstrates its relevance, authority, and point of view. As Content & AI Enablement Team Lead, you will lead our global editorial agenda and build the systems that help high-quality content scale across Payhawk. This is a player-coach role. You will own our most important top-of-funnel content programs, remain hands-on with strategic writing and editing, and enable Product Marketing, SEO, Demand Generation, and regional teams to produce strong content through clear workflows, tools, templates, and standards. RESPONSIBILITIES LEAD OUR GLOBAL CONTENT STRATEGY *       Define the themes, problems, and perspectives Payhawk should own with finance leaders. *       Turn company, customer, market, and product insight into a focused editorial plan. *       Build a coherent top-of-funnel narrative across our brand, platform, products, customers, and leadership. *       Own the global content calendar and resolve competing priorities, duplication, and timing conflicts. CREATE FLAGSHIP CONTENT *       Lead original research, reports, customer-story campaigns, executive thought leadership, newsletters, event-led content, and selected video formats. *       Turn customer conversations, events, leadership insight, and proprietary evidence into distinctive content with a clear point of view. *       Design content programs that can be reused across channels, formats, regions, and buyer stages. *       Write and edit Payhawk’s most strategically important content. BUILD OUR AI-ENABLED CONTENT OPERATING SYSTEM *       Identify where AI, automation, and better process design can improve content quality, speed, and capacity. *       Build repeatable workflows for research, briefing, drafting, repurposing, localisation, review, distribution, and performance analysis. *       Create reusable prompts, templates, playbooks, quality checks, and structured knowledge sources. *       Combine AI tools, automation, and human review in ways that protect accuracy, originality, brand consistency, and trust. *       Evaluate new tools based on measurable business value. *       Train teams to use the systems and track adoption. ENABLE TEAMS TO SELF-SERVE *       Give Product Marketing, SEO, Demand Generation, and regional teams the workflows and tools they need to create product and mid-funnel content. *       Define clear ownership, handoffs, and review requirements. *       Build self-service toolkits for repeatable formats such as explainers, campaign assets, localisation, and executive social content. *       Reduce reliance on the central content team without lowering quality. LEAD THE FUNCTION *       Manage, coach, and develop a small team of content managers. *       Set clear priorities, standards, and development goals. *       Manage external writers, creators, agencies, and production partners where needed. *       Build a content model that scales through systems, expertise, and enablement rather than headcount alone. REQUIREMENTS *       7–10 years of experience in B2B content marketing, editorial, brand publishing, or a related discipline. *       Native-level English proficiency, with excellent writing, editing, and verbal communication skills. *       Experience leading a content team or function. *       Experience in SaaS, fintech, enterprise technology, financial services, or another complex B2B category. *       Experience creating content for senior business audiences. *       Evidence of building repeatable content processes and operating models, not only individual assets. *       Experience working across Brand, Product Marketing, SEO, Demand Generation, Sales, Web, Design, and regional teams. *       Strong stakeholder management and the confidence to challenge low-value requests.   AI AND AUTOMATION EXPERIENCE You should be able to show how you have used AI and automation to redesign a real content or marketing process. We are looking for: *       Advanced practical experience using large language models. *       Experience building repeatable, multi-step AI workflows. *       Strong prompt, context, and knowledge-management skills. *       Experience with no-code or low-code automation tools. *       Understanding of human review, AI quality evaluation, and governance. *       The ability to document workflows and train others to use them. *       The ability to translate content needs into requirements for technical or systems teams. Experience with APIs, agentic workflows, retrieval systems, scripting, automated claims checking, or AI evaluation frameworks is useful, but not required. Company Benefits * 30 days holiday paid leave * A week exchange policy to another Payhawk office (Amsterdam, Berlin, Sofia, Barcelona, Paris) * Sports card fully funded by us * Regular team-wide events * 150EUR of monthly commuting allowance Payhawk is an Equal Employment Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.