Content Manager, Localization

Content Manager, Localization About Tripadvisor  The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world’s most trusted source for travel and experiences. We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork. Tripadvisor is looking for a Content Manager for our French market to develop outstanding, culturally-aligned experiences for a global audience. As a key representative of our users, you will ensure that our content fosters trust, resonates with local audiences, and increases conversion. You will be the bridge between global product vision and local cultural reality. This is a high-impact role where you will directly contribute to our business growth by improving user engagement and brand perception in one of our most important markets. You will be part of the Localization team and you will work with product, marketing, analytics, research, engineering, and design teams to influence every aspect of content creation.  Job Location: Hybrid in the UK. This role is a hybrid position that requires 2 days per week in our London office. What You'll Do * Craft, Adapt & Refine: Localize, write, edit, and transcreate clear, culturally-relevant, compelling content across all user-facing touchpoints. You’ll own the voice of your market, ensuring content is resonant, persuasive, and local-first. * Shape the Content Strategy: Partner with product managers, UX designers, SEO, vendors, and researchers to define and execute content strategies for high-priority product features, from initial concept to launch. * AI-native localization: manage LLM-driven workflows, help design prompts, and leverage machine translation to protect quality, maximize efficiency, and scale content volumes. * Think as a user: Act as the voice of the traveller. You’ll synthesize local user research and market trends to challenge global assumptions and advocate for local user needs. * Drive impact through testing: Initiate and support A/B tests on localized content to measure the impact on conversion, engagement, and traffic to inform content strategies. * Collaborate and Iterate: Work seamlessly with cross-functional teams to ensure content is integrated into the design and development process from the beginning. Provide regular feedback to your global colleagues and contribute to a unified content strategy. * Own and Maintain Quality: Ensure all content adheres to Tripadvisor Group’s brands voice and tone while feeling completely natural to local users. Partner with translation vendors to create, maintain and optimize all  linguistic assets for your market. * Champion usability: Operate within a continuous QA mentality to keep the UX fresh and relevant. Proactively identify and fix content-related issues in our product, making data-driven, user-centric recommendations for improvements. What We're Looking For * Native-level fluency and cultural authority: A deep, intuitive understanding of the language, culture, and user behaviour in your market. * 5+ years of experience: You worked in a localization, UX writing, transcreation, translation, content design, or related role within a global ecommerce or tech company. Experience in the travel industry is a significant plus. * Open-minded, innovative approach: You use AI as an enabler and you have a curious, forward-thinking mind. You are comfortable experimenting with technology to automate the repetitive so you can focus on the creative. * Excellent  command of localization practices: You master foundational internationalization and localization principles. You have 3+ years experience of working with translation management systems and you have familiarity with linguistic quality assurance frameworks (MQM or similar). * A solid understanding of UX content methodologies: You are comfortable working with design tools (e.g., Figma, Miro), analyzing user research, and using data to inform your decisions. * Strong communication and collaboration skills: You build strong, collaborative relationships with cross-functional colleagues, using data and user insights to demonstrate how localized content strategy serves as a primary engine for global growth. Skills & Experience  * Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work. * Proven ability to operate effectively with a global-first mindset  What We Offer  * Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses * “Work your way” with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like or as required by your team. * Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work. * Donation matching. Give back? Give more! We match qualifying charitable donations annually. * Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs. * Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you. * Travel perks. We believe that travel is employee development, so we provide discounts and more. * Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges. * Health benefits. We offer great coverage and competitive premiums. * Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates. Our Cultural Pillars: Traveler first We exist to create value for our customer, the traveler. We enable our suppliers and partners to unlock this value. Their collective behaviors and insights are what drives us.  Execution is our edge We act fast, experiment, learn from failure, iterate, and improve the solutions of tomorrow across every aspect of our business. Our execution is agile, data-driven, prioritised, and built to scale. We assume no problem is someone else’s problem and finish what can be done today, knowing tomorrow will bring fresh challenges.  We succeed together The best outcomes are driven by empathic, humble, and diverse subject matter experts working toward shared goals. We collaborate relentlessly, challenge assumptions, give actionable feedback, and set each other up for success through empowered teams with a clear charter. We transparently take ownership of our growth, individually and as a team. We celebrate the quality of our effort, our learnings, and our collective achievements. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at AccessibleRecruiting@tripadvisor.com. If you have any additional questions about careers at Tripadvisor you can email us at recruitment@tripadvisor.com. We have all the answers!     #LI-WR1

FRESH FOOD, HAPPY DOGS. We believe dogs deserve the healthiest, most natural and tastiest meals - with none of the nasties. That’s why we make FRESHly prepared food, cooked just like you would at home and delivered direct to our customers in perfect portions. As a B-Corp certified company, you’re joining a sustainable business that genuinely cares about our people, our products and our impact on the planet. Our goal is simple: to help dogs live healthier, happier, and longer lives, while leaving humans smiling after every interaction. We’ve come a long way since our co-founders (Kev & Dave), hand delivered the very first Butternut Box. Today, we feed hundreds of thousands of hungry dogs across the UK and Europe - but we won’t stop until we’re feeding dogs everywhere. To get there, we need a team of brilliant people who share that ambition to come and work for us.  🐾 THE JOB We're looking for a Senior Product Manager to lead the Acquisition Product Team at Butternut Box, the group responsible for bringing new customers into our world and setting them up for a long, happy relationship with us. You'll own the top of the funnel experience, from content and marketing channel integrations through to the sign-up wizard and checkout, driving measurable impact on conversion rate, acquisition quality, and lifetime value (LTV). This is a high-impact, cross-functional role within our Growth Product group, reporting to the Head of Product. You'll shape strategy, prioritise initiatives, and work hands-on with design and engineering to ship meaningful work quickly. Key Responsibilities * Own all digital product work focused on acquisition, including: * Top of funnel content and CMS (Storyblok) experiences * Integrations with marketing channels * The sign-up wizard through to checkout * Plan offering on the way in to maximise LTV * Localisation of the acquisition flow * SEO and GEO * Lead a cross-functional squad (1 designer, 5 engineers) through the full product lifecycle, from discovery to sprint delivery, QA and release, with potential to expand remit over time. * Partner closely with Marketing, Data Science, and other Growth functions to create a cohesive acquisition strategy. * Own outcomes, not just output. Treat every release as a hypothesis to validate, measure post-launch impact, and feed learnings into the next iteration. * Develop and maintain a clear 6 to 12 month roadmap that connects customer needs to business outcomes. * Use data and experimentation (A/B tests, analytics, insight) to identify opportunities and drive improvement in conversion rate and acquisition quality. * Balance short-term experiments with long-term strategic thinking, sequencing work for maximum impact. * Champion a culture of learning, iteration, and accountability within the team. Required Skills & Experience * Proven experience owning acquisition, growth, or top of funnel product areas within a subscription or growth-driven B2C/D2C product. * Strong understanding of funnels, on-site conversion, and marketing. * Strong analytical and commercial acumen, understands CAC, LTV, conversion rate, and how product performance ladders up to P&L impact. * Highly experienced in A/B testing and structured experimentation; this is a core requirement of the role. * Comfortable working directly with design and engineering, writing tickets, and managing delivery. * Confident using (or learning) tools like Statsig, Looker, or equivalent experimentation and analytics platforms. * Exceptional communicator who builds clear, compelling narratives around their product area. Able to communicate complex decisions simply to senior stakeholders, and to create genuine energy and direction within the squad. Communicates with conviction, not just clarity. * Evidence of working effectively in fast-paced, high-ownership environments (scale-ups or entrepreneurial teams). * Evidence of making sharp prioritisation calls, including the harder ones about what not to do, and defending those choices to stakeholders. * Evidence of mentoring or informally leading other PMs and is actively developing that capability. 👀 WHAT WE'RE LOOKING FOR:  * Are customer-obsessed, you instinctively dig into why customers sign up, drop off, or hesitate. * Bring strategic clarity, can connect vision to actionable roadmaps. * Are commercially sharp and data-driven, comfortable making trade-offs between pace and impact. * Thrive in ambiguous, fast-moving environments, unblocking yourself and others quickly. * Have high EQ, communicate with empathy, influence effectively, and build trust across teams. * Are able to challenge stakeholders and push back on priorities you disagree with, as well as knowing how to disagree and commit when the decision is made. * Have a natural bias for action and a desire to make tangible impact. ⏳ THE INTERVIEW PROCESS: 1. Initial call with your dedicated Talent Acquisition Partner, carried out remotely.  2. Introduction call with Line Manager, carried out remotely. (30mins) 3. Live task with two team members, carried out remotely. (60 mins) 4. Behaviours, Leadership and Stakeholder interview, usually carried out in person. (75 mins) We usually expect our interview process to take 3-5 weeks, end to end.  🙌 OUR BENEFITS: * 25 days holiday (plus 8 bank holidays) and an additional day for every year of service up to 5 years * 5 additional, paid 'paws' days off per year dedicated to your learning, development or personal wellbeing. Hit pause when you need it most * £500 personal learning & development budget to sharpen your skills * Share options grant - everyone owns a piece of Butternut's success. * A significant discount on our Fresh food, to keep your own dogs as healthy as our customers * Enhanced parental leave * Flexible core working hours * Cycle to work scheme * Pension with NEST * Private Medical Insurance with Vitality * Private Dental Insurance with Bupa * Paid time off for fertility treatments and pregnancy loss * Paid sabbaticals for squad members with 5 or more years service at Butternut * Discounted gym access through MyGymDiscounts * Lots of office dogs (Ajax, Peggy, Chief, Louis, Hansen, Winnie and many more….) 💡 IMPORTANT THINGS TO NOTE: * We recommend getting your application in as soon as possible. We reserve the right to close the role early.  * Our team thrives on collaboration. We spend 3 days a week in our West London office (Monday, Wednesday, and Thursday) and 2 days working from wherever you’re most productive. Because being together is a big part of our culture, we’re looking for someone within a comfortable commutable distance to London. * We’re a small (but mighty!) recruitment team. We aim to respond to everyone personally, but if we’re flooded with brilliant applications, we may need to close the role early. We appreciate your patience while we review applications.  * For this specific role, we’re unable to offer visa sponsorship, so you’ll need the right to work in the UK. ❗️WE BELIEVE IN A SEAT AT THE TABLE FOR EVERYONE.  Butternut Box is an equal opportunity employer. We believe that to make the best food for all dogs, we need a team that represents all humans. We celebrate different nationalities, backgrounds, experiences and perspectives. We are specifically committed to increasing representation from underrepresented groups. We want a strong, diverse team built from different identities and lived experiences. We’re not perfect, but we are dedicated to the ongoing work of building an inclusive, supportive place where you can do the best work of your career.