Marketing Executive

ABOUT US The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide. At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing. Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere. Build a newsworthy career at the FT. OUR COMMITMENT TO DIVERSITY, EQUITY AND INCLUSION We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups. JOB PURPOSE The Fixed Income Events Division of FT Live is a fast-paced, tight knit team of 35 people laser-focussed on creating the best deal-making events for the structured finance, bond market and private credit communities.  We are a portfolio of ten best-in-class events including the famous industry events Global ABS (30 years old, 5650+ people in Barcelona), ABS East (31 years old, 6390+ people in Miami), FT Global Bond Summit (35 years old, 850+ people in London) and the CEE Forum (31 years old, 2390+ people in Vienna) and fast-growing launches like Private Credit Connect: London which launched this year with over 600+ attendees. The Marketing Executive supports the planning, coordination, and delivery of integrated marketing campaigns across the Fixed Income Events portfolio, helping to drive delegate attendance, lead generation, engagement, and revenue while meeting important metrics and targets. Working closely with the wider marketing and cross-functional teams, the role focuses on delivering multi-channel marketing activity, monitoring campaign performance, identifying optimisation opportunities, and ensuring campaigns are delivered to a high standard across the full event lifecycle.   This is an ideal role for someone looking to develop their marketing career in a fast-paced events environment. The Marketing Executive will gain hands-on experience across digital marketing, email campaigns, social media, content creation, website management, audience development, and reporting. You will work on campaign coordination while supporting larger flagship events and occasionally taking ownership of smaller campaigns where appropriate.   KEY RESPONSIBILITIES * Lead smaller event campaigns with support and guidance from senior team members where relevant. * Support campaign project management and senior marketing team through timeline coordination, task tracking, asset management, quality assurance checks, and maintaining campaign documentation across multiple concurrent events. * Run and prioritise tasks across multiple events and campaigns simultaneously in a fast-paced environment. * Coordinate campaign activity across sales, production, operations, customer services, social, design, and data teams to ensure timely campaign delivery and partner alignment. * Build strong working relationships with internal collaborators and external partners where required. * Assist with campaign execution across integrated marketing channels including email, social media, paid and organic digital activity, telesales, and partnerships, ensuring accuracy, audience targeting, and strong engagement performance. * Support audience segmentation and data selection processes to improve campaign targeting and engagement. * Help maintain and optimise event websites to ensure content is accurate, engaging, user-focused, and optimised for SEO and conversion. * Coordinate marketing activity with media and association partners to support audience growth and campaign reach. * Contribute creative ideas and marketing initiatives to ensure we continue to deliver standout marketing campaigns and stay ahead of the curve, including technology-based approaches.  * Support campaign quality assurance processes, including proofing, testing, and launch checks across marketing channels and event platforms. * Assist with campaign reporting and performance analysis to support campaign optimisation and audience engagement. * Support event delivery across the full event lifecycle of Fixed Income Events, including pre-event deliverables, on-site support, and post-event reporting and analysis. * Provide on-site event marketing support where required, including branding coordination, delegate communications, and live campaign activity. EXPERIENCE, SKILLS AND ATTRIBUTES * Some experience in marketing, events, or digital campaign coordination, ideally within a B2B, media, or events environment. * Understanding of integrated marketing channels including email, social media, websites, and digital marketing. * Familiarity with marketing and digital tools such as email platforms, CMS systems, Canva, Google Analytics, social media management tools, or CRM systems. * Strong analytical skills with the ability to interpret campaign data and performance metrics to support optimisation decisions. * Commercially aware with an interest in campaign performance, audience growth, and event revenue objectives. * Strong organisational and project coordination skills with the ability to handle multiple tasks, deadlines, and campaigns in a fast-paced environment. * Ability to prioritise workload, proactively solve problems, and adapt quickly in a time-sensitive environment.  * Strong partner management and collaboration skills with the ability to work effectively across multiple teams. * Excellent written and verbal communication skills with strong attention to detail.   WHAT’S IN IT FOR YOU? Our benefits vary by location but we are committed to providing best-in-class perks across all our offices. We currently operate a hybrid model which requires staff to work onsite 50% of the time. Accessibility We are a disability confident employer and Valuable 500 signatory. Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email talent@ft.com and a member of our team will be happy to help. Further information At the FT, we embrace innovation and the use of technology and appreciate that individuals may leverage AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is essential that all information provided is authentic and accurately represents your skills, experience, and qualifications. Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all. Please beware of fraudulent job postings and offers claiming to be from the Financial Times. All legitimate opportunities will direct you to apply through the official Financial Times careers site, and the FT will never ask for financial information, payments, or referrals to third parties during the hiring process. If you have any concerns about the legitimacy of a job posting or suspect any scam activity, please contact talent@ft.com. Interested in the FT but don’t see the right role yet? Join our Talent Community to receive exclusive updates, featured jobs, and insights into working at the FT.   #LI-KF1