Digital Marketing Manager

Established in 1986 in the Swedish mountains, our love for skiing in untouched terrain and embarking on adventures in the wild run deep. Our purpose is simple: to bring this freeride spirit to the world. With our products, we aim to make adventures possible 365 days a year. We are driven by passion, togetherhood, responsibility and winning spirit. We know that an inspiring spread of unique abilities and personalities contribute to our dynamic culture and our success. Now, we are looking for a new talent to join our team. Are you ready to take full ownership of performance marketing in a global e-commerce business with strong growth ambitions? We are looking for a Digital Marketing Manager to lead our paid media strategy and drive scalable, profitable growth both in Europe and North America. As Digital Marketing Manager, you will be responsible for planning, executing, and optimizing data-driven marketing to maximize traffic, conversion, and profitable growth. Paid search and paid social are business-critical channels for our e-commerce success, driving a significant share of both traffic and revenue. In this role, you will ensure both short-term performance and long-term growth across markets. You will both define strategy and be actively involved in execution and optimization across key channels. At Peak Performance, you will take on a key role in a company where e-commerce is central to our business. You will play an important role in shaping how we scale digital growth globally, working with a strong brand and ambitious growth agenda. You will be part of the E-commerce team at our HQ in Stockholm and report to the Head of Ecommerce. Key Responsibilities: * Own and drive the global performance marketing strategy and annual media planning * Develop full-funnel strategies balancing direct response performance with brand awareness and consideration * Lead the execution and optimization of campaigns across SEM, Paid Social, Display, Programmatic, and Affiliate channels * Manage and optimize budgets and bidding strategies to maximize ROAS while meeting growth targets * Drive structured testing and experimentation (A/B testing, incrementality, MMM) * Analyze, track, and report performance across key KPIs such as ROAS, CAC, net sales, and contribution margin * Collaborate closely with Ecommerce, Marketing, and Merchandising teams, as well as external partners * Optimize and scale performance marketing across key regions, including both EMEA and North America What you will own: * Global full-funnel digital marketing with full accountability for customer acquisition, paid media budget, and ROI across paid channels * Scalable growth initiatives that balance volume and profitability across markets We believe you bring: * 5+ years of experience in performance marketing or paid media * Strong experience from e-commerce or a consumer-facing brand * Proven track record of scaling paid acquisition in a fast-growing or international e-commerce environment, with clear impact on growth and profitability * Hands-on experience across core channels such as SEM, Paid Social, Display, and Affiliate * Experience optimizing full funnel digital marketing across both EMEA and North America markets * Strong analytical skills with the ability to turn data into actionable insights * Experience working cross-functionally and managing agencies or external partners Who you are: * Data-driven and commercially minded * Both strategic and hands-on * Structured in your approach to testing, learning, and optimization * A strong collaborator who can align multiple stakeholders What we offer: We offer you an inspiring work environment where our values of Passion, Togetherhood, Responsibility and Winning Spirit are at the core of everything we do, promoting creativity, teamwork, accountability, and progress. You get the opportunity to work with a great team that shares your passion for sports and outdoor life. We are on a growth journey, finding our line and building our future success. That provides interesting challenges and possibilities in all roles for the person who is curious and likes to get things done. We’re small enough for you to play a key role regardless of your position, but big enough to have a global presence. At Peak Performance, you get the best of both worlds. To live our brand, we also offer: * Workout classes and yoga classes in our Training Box at HQ * Sports Hour – 1 hour training on Fridays (activity of your own choice) * Mountain house & Apartment in Åre. Available for rent and team activities. * Health care allowance – 3000 SEK per year * Pension advisory via Linder & Partners * Skandia Health Insurance If our values inspire you and you share our passion for outdoor sports and products that combines style and performance, we want you to join our winning team. Apply now and unlock your freeride spirit!

At a glance * Location: Cambridge * In-office expectation: Once a week * Employment type: Fixed-Term Contract ( approx. 12 months) to cover a period of maternity leave · 40 hours per week * Salary: £40,000-£50,000 Why this role exists As Redgate grows its global presence, digital marketing is central to how we reach and engage the people who matter most. This role is about taking ownership of our multi-channel digital activity — making sure our campaigns are sharp, data-informed, and working hard across the full buying journey and suitably fit to our market maturity across varying regions. With AI and automation reshaping how marketing teams work, there's real scope here to bring fresh thinking and push the way we operate forward.. About Redgate Redgate brings together people who want to do their best work in an environment built on trust, accountability, and collaboration. We build solutions that help data professionals securely manage the data and databases that their organisations depend on — a space that's only becoming more critical as systems scale, data regulations increase, and AI adoption accelerates. AI at Redgate By 2028, Redgate will operate as an expert-plus-agent company — domain experts amplified by AI, delivering customer value at a pace our peers can't match. AI handles the heavy lifting. Our people control the judgement. Everyone at Redgate works with Claude, giving you access to the best AI tools from day one Why join our marketing team? • You'll work in a team that cares about doing great marketing — thoughtful, data-informed, and built to have real commercial impact. • There's genuine scope to grow, with clear pathways, investment in your development, and the autonomy to make decisions that matter. • We work collaboratively across global and regional teams — sharing ideas, learning from each other, and improving how we work together. About the role This is a hands-on digital marketing role with genuine breadth — spanning paid and organic channels, campaign execution, performance analytics, and AI-powered workflows. You'll collaborate closely with campaign managers across global and regional teams, working at the intersection of strategy and delivery. What makes this role interesting You'll work closely with the Regional team to develop and manage own multi-channel digital campaign execution end-to-end, from tactics to optimisation, with real visibility into business impact. • You'll work at the forefront of how AI and automation are changing marketing — governing AI-assisted workflows and shaping how the team adopts new tools. • The role sits within a collaborative marketing function and connects global brand, regional teams, and commercial partners — giving you wide reach and influence. • You'll have meaningful budget contributions and the ability to make data-driven decisions that directly shift performance. • It's a role with tangible scope: you can see the results of your work and have the autonomy to act on them. What makes you a great fit • Experience running digital marketing campaigns in a B2B environment, ideally within the software industry, across channels including LinkedIn, Google Ads, YouTube, display, Quora, Reddit, SEO/AEO, and email. • Proven ability to analyse performance data, identify trends, and use that insight to optimise spend, tactics, and channel mix. • Practical experience with AI tools in a marketing context — including generative AI, predictive analytics, or automation platforms — and the ability to evaluate and improve AI-generated outputs. • Familiarity with marketing automation and CRM platforms (such as Marketo and Salesforce) and analytics tools like Google Analytics 4 or Looker. • Strong collaboration and communication skills, with experience working across cross-functional teams to deliver integrated campaigns — and a track record of juggling multiple projects without dropping the ball. What we offer • Salary range: £40,000 - £50,000 • Hybrid working: a mix of home and our Cambridge office • Monthly wellbeing allowance and generous paid time off • Genuine investment in learning, development, and career progression • Private health insurance What happens next • Your application will be reviewed by a person — we don't use AI or automated tools to assess applications. Every profile is read by one of our Talent Partners. • You'll hear back within a few days — whether it's a next step or a no, we aim to respond promptly so you're not left wondering. Our interview process is straightforward and consistent — you'll find more detail on our typical hiring