Sr. App Growth Buyer (Future Media Buying Lead)

SEATGEEK BELIEVES LIVE EVENTS ARE POWERFUL EXPERIENCES THAT UNITE HUMANS. WITH OUR TECHNOLOGICAL SAVVY AND FAN-FIRST ATTITUDE WE’RE SIMPLIFYING AND MODERNIZING THE TICKETING INDUSTRY.  By catering to both fans and rightsholders, we’re powering a new, open entertainment ecosystem where fans have effortless access to experiences, and teams, venues, and shows have seamless access to their audiences. Because everyone should expect more from ticketing. We are looking for Product Managers with varying levels of experience to join SeatGeek’s R&D team. This role will own the native mobile experience, the iOS and Android apps, which are key to millions of fans discovering, shopping for, and attending live events. This is a high-impact, high-visibility role at the intersection of consumer product, platform technology, and fan engagement. Beyond getting fans to their first great experience, your most important mission is bringing them back. You’ll help define how we build habits, deepen loyalty, and make SeatGeek the first app fans reach for when a new tour drops, a playoff run begins, or a spontaneous night out calls. From home screen real estate to personalized push moments to post-event features that extend the thrill, you’ll help architect the full loop that turns one-time buyers into lifelong fans. You’ll own a surface that lives in fans’ pockets, competes for their attention alongside every other app, and has to earn its place every single day. WHAT YOU'LL DO * Own the vision and strategy for SeatGeek’s native iOS and Android apps — from first open to post-event — creating a cohesive experience that earns a permanent place on fans’ home screens * Build and execute a roadmap that drives repeat engagement: push notification strategy, personalized content surfaces, re-engagement flows, loyalty mechanics, and native platform capabilities like Live Activities, widgets, and app clips * Alongside engineering, design, and data science counterparts, drive execution across a mix of fast iterative tests and larger differentiated bets that grow MAU, session frequency, and retention * Use behavioral data, user research, and mobile platform insights to identify engagement gaps and design experiences that create habitual, high-frequency use * Partner with marketing and CRM to align in-app experiences with owned-channel campaigns, ensuring push, email, and in-app touchpoints work as a cohesive system rather than isolated efforts * Partner with marketing and ux to own SeatGeek's presence in the App Store and Google Play — store listing optimization, ASO keyword strategy, screenshot and preview creative, and ratings and review management — treating discoverability as a core growth lever alongside paid and owned channels * Partner with analytics and engineering on release cadence and app health: track crash-free session rates and performance regressions, coordinate go/no-go decisions, and exercise feature flag and rollback discipline when a release needs to pause * Stay ahead of the mobile platform curve — iOS and Android capabilities, HIG and Material Design guidelines, and how AI and on-device intelligence can create more personal, timely fan experiences * Build and maintain strong relationships with internal stakeholders in marketing, partnerships, and operations — advocating for native experiences that compound engagement over time * Evangelize the native mobile fan experience across the company: share learnings, celebrate wins, and connect native mobile strategy to broader business outcomes * Provide mentorship to junior product team members and contribute to enhancing our product team culture and best practices WHAT YOU HAVE * 5+ years of product management experience with a strong track record shipping native mobile products (iOS and/or Android) at scale * Deep expertise in engagement and retention — you’ve built habit-forming loops, push notification programs, personalization systems, or lifecycle features that measurably improved retention and frequency metrics * Fluency in iOS and Android platform capabilities and guidelines — you understand HIG and Material Design well enough to hold your own with designers, know the constraints and opportunities from push to widgets to on-device ML, and have a strong point of view on how platform conventions should shape the SeatGeek experience * Hands-on experience with product analytics and attribution tooling (Amplitude, Firebase, Mixpanel, AppsFlyer, or similar) — you build your own dashboards and don’t wait for a data team to answer basic retention or funnel questions * Comfort with the operational realities of mobile shipping — release management, feature flags, crash monitoring, and the judgment to call a rollback when it’s needed * Strong customer empathy and a tasteful eye for great design and UX — you can tell the difference between a feature that delights and one that just ships * A strong fluency with data: comfortable defining success metrics, diving into analytics, partnering with analysts to build cohort analyses, and making decisions from evidence rather than assumption * Experience in both iterative, experiment-driven approaches and zero-to-one initiatives that have resulted in measurable business and customer impact * Excellent communication and storytelling skills, with proficiency in modern prototyping tools like Claude, Figma Make, Loveable or similar to communicate ideas effectively to cross-functional partners * Proven ability to lead cross-functional teams toward ambitious goals with urgency and clarity * Ideally, experience with marketplace or ticketing products, or consumer apps in entertainment, sports, or travel where emotional purchase decisions and infrequent usage are core challenges to solve * Ideally, experience with products that leverage machine learning or AI-powered personalization to surface the right content or recommendation at the right moment * 5+ years as an engineer in a role that focused on writing code * A foundation of technical excellence that your team can look up to * Knowledge of the technology industry to help your team make good tooling and framework decisions, setting them up for success * You understand how to lead by setting context and facilitating collaboration between cross-functional partners in  product, design, engineering, and leadership * Product-minded engineering experience, especially products that span native mobile, web, and backend systems. * Experience working in both consumer and enterprise products, as this role uniquely owns fan experiences and rightsholder experiences. * Experience in the sports technology industry is preferred, but not a requirement. * This role requires candidates to be based on the East Coast, with preference given to those in the New York City area. OUR STACK You absolutely do not need experience with all of these, but we thought you might be curious. Tools can be learned, so we care much more about your general engineering skill than knowledge of a particular language. * Client Platforms: iOS, Android * Languages: Python, Swift, Kotlin * Version control: Git (Gitlab) * Feature Flag/Experimentation: Eppo * Product Analytics/Reporting: Mixpanel, Looker, Hex * App Distro for Testing: Firebase, TestFlight * Design: Figma * Other Product Management Tools: Claude, ChatGPT, Productboard, JIRA PERKS * Equity stake * Discretionary annual bonus * Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely * A WFH stipend to support your home office setup * Unlimited PTO * Eligible for the SG discretionary annual bonus based on individual and company performance * Up to 16 weeks of fully-paid family leave  * 401(k) matching  * Student loan matching program * Health, vision, dental, and life insurance * Up to $25k towards family building, reproductive health services and Gender-affirming care * $500 per year for wellness expenses * Subscriptions to Headspace (meditation), Headspace Care (therapy), and One Medical * $360 per quarter to spend on tickets to live events * Annual subscription to Spotify, Apple Music, or Amazon music   ---------------------------------------------------------------------------------------------------------------------------------- The salary range for this role is $116,000 - $220,000 USD. This role is equity eligible. In addition, you may receive a discretionary annual bonus based on individual and company performance. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location. SeatGeek is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law. As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings. Come join us! To review our candidate privacy notice, click here. #LI-REMOTE

THUMBTACK HELPS MILLIONS OF PEOPLE CONFIDENTLY CARE FOR THEIR HOMES. Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements. We help homeowners know which projects to do, when to do them and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together. ABOUT THE MARKETING & COMMUNICATIONS TEAM Thumbtack’s Marketing & Communications team drives growth on both sides of the marketplace—for homeowners and the professionals who serve them. Pro Marketing is one of our highest-priority organizational investments in 2026, built to accelerate supply-side growth by acquiring the right professionals, helping them succeed on the platform, and keeping them engaged over time. Partner Marketing extends that reach through platform integrations, distribution relationships, and channel programs that create growth opportunities no single paid or organic channel can replicate on its own. ABOUT THE ROLE This Sr. Director role leads both Supply Marketing / B2B Marketing and Partner Marketing at a pivotal moment for Thumbtack. Supply Marketing / B2B Marketing is a new function with a clear mandate: bring the right professionals into the right markets, help them succeed, and keep them engaged long enough to build durable marketplace health. Partner Marketing sits alongside that work, with the opportunity to move from opportunistic partnership deals to a coherent strategy that compounds over time. You will build both functions with direct accountability to supply outcomes — not a separate marketing scorecard.   WHAT YOU’LL DO * Define and own the Supply Marketing / B2B Marketing strategy across the full professional lifecycle — how Thumbtack acquires the right professionals in the right markets, activates and onboards them to reach early success, and engages and retains them over the long term * Serve as the voice of the professional inside Thumbtack — building a deep understanding of what pros care about, how they evaluate ROI on the platform, and where their experience falls short of expectations, and bringing that perspective into product and commercial decisions * Build and manage the B2B marketing programs that support professional growth: targeted acquisition, onboarding and education, community and loyalty initiatives, events, sales enablement, and marketing collateral * Lead Partner Marketing as a strategic function, developing the portfolio of external partnerships — platform integrations, distribution relationships, channel programs, and co-marketing — that extend Thumbtack's reach on both sides of the marketplace * Work closely with product, commercial, and supply leadership to ensure Supply Marketing / B2B Marketing and Partner Marketing are grounded in the priorities that matter most to the business and accountable to shared supply growth goals * Build measurement frameworks tied to professional supply outcomes — acquisition rates, activation, retention — and communicate results and tradeoffs clearly to senior leadership * Develop your team, create clear accountability, and foster an environment where strong marketers do their best work   IN ORDER TO BE SUCCESSFUL, YOU MUST BRING * 10+ years of experience leading full-funnel Supply Marketing / B2B Marketing for a supply-side audience, business customers, or professionals in a marketplace or platform context — with a track record of building activation and retention programs that move the needle on business outcomes, not just acquisition * A track record of building activation and retention programs that go beyond acquisition, measured against business outcomes rather than marketing proxies * B2B marketing experience, including programs like ABM, sales enablement, and events, with the ability to translate complex platform economics into clear value propositions for an audience that prioritizes ROI * Experience building or managing external partnerships — integrations, distribution relationships, channel programs, or co-marketing — and a demonstrated ability to move partner relationships from transactional to strategic * Strong cross-functional instincts: you earn trust by being specific about priorities, clear about what you need, and accountable for outcomes, and you can influence senior leaders without direct authority * Comfort building from scratch — the Supply Marketing / B2B Marketing function is new, the strategy is still being defined, and you need to be energized by that * A commitment to defining success in business terms, developing your team, and building an environment where strong people do their best workExpected salary ranges * For candidates living in Ontario and British Columbia, the expected salary range for the role is currently $332,400 - $430,100 Note: Thumbtack uses AI tools to support our resume screening process. However, our Recruiting team’s expertise and judgment guide hiring decisions. Actual offered salaries will vary and will be based on various factors, such as calibrated job level, qualifications, skills, competencies, and proficiency for the role. Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law. Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact: recruitingops@thumbtack.com. For information about how Thumbtack collects, uses, and shares personal information about job applicants, please see our Job Applicant Privacy Policy. We put as much craftsmanship into candidate safety as we do into the hiring experience itself. While scammers may try to impersonate our team, we’ll never ask you for money, banking info, or SSNs during hiring. Check out our blueprint on how to spot the fakes.