Appodeal · Barcelona, Spain
Senior Product Owner
Appodeal is a dynamic US-based product company with a truly global presence. We have offices in Warsaw, Barcelona and Parkland (FL), along with remote team mem...
Appodeal is a dynamic US-based product company with a truly global presence.
We have offices in Warsaw, Barcelona and Parkland (FL), along with remote team members located around the world.
Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.
Why Appodeal?
At Appodeal, we’re more than just a company—we’re a team united by a common mission: Help people discover and grow their talents
through products that enable successful mobile app businesses!
We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.
Here’s what we value, and what we hope you do too:
- Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
- Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app
industry.
- Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and
mentors.
- Enjoying the Journey: We believe in having fun while working toward our goals.
We are looking for a Senior Product Owner who will own the business success of one or more mobile games from end to end.
This is not a traditional Product Owner role. You are the single Directly Responsible Individual (DRI) for the eProfit growth of
your assigned apps. You combine product management, technical execution, experimentation, and commercial thinking into one role.
You define product direction, ship features, write code when it is the fastest path to delivery, run experiments, learn from data,
and continuously improve business performance. You collaborate closely with Monetization, User Acquisition, ASO, Creative,
Analytics, Engineering, and Design—but you do not coordinate through meetings or hierarchy. Instead, you leverage AI-powered
intelligence and functional expertise to make faster, better decisions.
Success in this role is measured by one outcome: sustainable eProfit growth.
WHAT YOU'LL OWN:
BUSINESS PERFORMANCE:
- Own the end-to-end eProfit growth of one or more assigned mobile games.
- Define quarterly growth objectives and continuously adjust priorities based on business performance.
- Make informed decisions on scaling, pivoting, or sunsetting products when growth potential changes.
- Lead successful product transitions when games are onboarded from partner studios or transferred internally.
Product Strategy:
- Own the product roadmap for each assigned game.
- Prioritize features based on expected business impact rather than opinion or stakeholder preference.
- Define success metrics including:
- Retention (D1 / D7 / D30)
- ARPU
- Session frequency
- Engagement depth
Drive LiveOps planning where applicable.
CROSS-FUNCTIONAL PRODUCT LEADERSHIP:
Provide strategic direction across key growth functions while partnering with domain experts who execute operational work.
Including:
- Monetization strategy
- User Acquisition direction
- ASO priorities
- Creative testing strategy
- Competitive intelligence
- Growth experimentation
PRODUCT DEVELOPMENT:
This is a hands-on product role.
You are expected to:
- Build and ship product functionality yourself whenever it is the fastest path.
- Contribute production code to the application.
- Implement analytics events and experimentation infrastructure.
- Write Product Requirement Documents (PRDs).
- Design and document experiments.
- Capture learnings that become reusable organizational knowledge.
Experimentation:
Continuously improve business performance through rapid experimentation.
Expected weekly cadence includes:
- shipping meaningful product experiments;
- releasing product improvements;
- documenting hypotheses, results, and next actions.
HOW YOU'LL WORK:
Our Product Owners operate in an AI-native environment.
Rather than relying on recurring meetings and manual reporting, you will:
- use AI-powered intelligence to understand customer behavior;
- analyze competitor movements;
- identify growth opportunities;
- automate repetitive workflows whenever possible;
- make decisions based on evidence instead of assumptions.
Cross-functional working groups are assembled around each game, bringing together specialists across Monetization, User
Acquisition, Creative, ASO, Engineering, Design, QA, and Analytics. Functional managers continue to lead their disciplines while
you lead product outcomes.
WHAT YOU WON'T OWN:
This role focuses on product ownership—not functional execution.
You will not be responsible for:
- running individual monetization A/B tests;
- configuring advertising waterfalls or SDK integrations;
- executing media buying campaigns;
- approving every creative asset;
- managing engineers or specialists from other teams;
- producing recurring reports or status updates;
- manual competitive research that can be automated.
Instead, you provide strategic direction while leveraging the expertise of functional specialists.
WHAT SUCCESS LOOKS LIKE:
Successful Product Owners consistently demonstrate:
- sustained eProfit growth across assigned games;
- continuous delivery of high-quality experiments;
- regular product releases;
- strong product documentation and knowledge sharing;
- meaningful engineering contributions;
- healthy product OKRs;
- high collaboration effectiveness across cross-functional teams.
WHAT WE'RE LOOKING FOR:
REQUIRED EXPERIENCE:
- Significant Product Management or Product Owner experience in mobile gaming.
- Proven ownership of live mobile games with measurable business impact.
- Strong understanding of:
- free-to-play game economics;
- LiveOps;
- product analytics;
- experimentation;
- retention optimization;
- monetization systems;
- user acquisition fundamentals.
- Experience working closely with Engineering and Data teams.
- Comfortable making product decisions using quantitative analysis.
TECHNICAL MINDSET:
- You do not need to be a full-time software engineer, but you should be comfortable working technically and be willing to
contribute directly to product implementation when appropriate.
- Experience with scripting, programming, AI-assisted development, or technical product ownership is highly valued.
OUR VALUES:
Leverage Data to Build Product – We make informed decisions grounded in data and insight
We Work Together to Serve Others – Collaboration drives our success
Relentless Pursuit of Excellence – We continuously improve and raise the bar
Passionate Curiosity Fuels Perseverance – We explore, learn, and adapt
Direct and Straightforward, No Politics – We value transparency and honesty
Lean Startup Mentality – We move fast, experiment, and iterate
Ownership and Accountability – We take responsibility for outcomes
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Ready to build impactful products and move fast?
Apply now and help shape the future of mobile gaming at Appodeal.
With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while
being part of an amazing team.
Join us and help shape the future of mobile app success!
Roll
Senior Product Owner
Kategori
Other
Plats
Publicerad
22 juli
Sista ansökningsdag
22 augusti
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