Sr. Product Marketing Lead | Amsterdam Hybrid

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here. As a Sr. Client Partner at Pinterest, you’ll play a pivotal role in building trusted, long-term partnerships with our NL clients. Supporting them in creating value on the only platform intentionally designed to be positive and inspiring. You will define, launch, and drive strategic initiatives, operationalizing a vision that deepens relationships and delivers measurable business results. We’re seeking an exceptional candidate with a proven track record in advertising and media, a talent for building strong connections, and a passion for solving complex, ambiguous challenges. Your ability to communicate with clarity and influence stakeholders, both internally and external, will be key. With Pinterest’s advertising business thriving and our user base expanding, your leadership can help reinforce our position as the platform where brands and people connect for good, powering growth for our business and our partners. What you’ll do: * Retain, grow and diversify the value delivered to our partners, ultimately growing Pinterest revenue as a result. * Coordinate negotiations with partners to create joint business plans, learning agendas and have deep understanding of partners' business and media objectives. Responsible for stakeholder management, decision maker relationships. Arrange regular meetings with partners to discuss their requirements, learn about their objectives and remove roadblocks for partners. * Orchestrate internal support for the client and agency to solve high level strategic challenges, from measurement to creative and technical integration to deliver consistent goals and objectives of the partners on a day to day. * Track, analyze, and communicate key quantitative metrics and business trends internally and to partners. * Specifically own the “why” Pinterest conversation with advertisers to influence the way they think about the platform’s role in their overarching media mix. * Present tailored digital media strategies to partners that address their specific marketing needs and align with their business goals. Have a deep understanding of partners’ business goals and turn data into compelling stories through actionable insights to help them succeed. Leverage knowledge of the broader digital and advertising landscape, competitive platforms, and industry landscape to provide insights. * Apply knowledge of customer goals and joint strategy to increase ad investment. Secure and grow revenue for Pinterest through proactive planning, pitching, deal negotiations, and upselling. Unlock new lines of revenue by navigating across multiple lines of business, marketing objectives, regions. Influence and secure budget allocation from Search, Social, Brand, Video, Agency and other relevant teams. What we’re looking for: * Extensive experience in marketing/advertising/digital, with specific technical acumen media, search, data and measurement. * Established industry relationships and experience working with executive level business and marketing leaders within client organizations. * Proven track record of exceeding revenue goals. * Ability to translate partner value across various levels, such as executive, operational, creative, media, and analytics teams. * Strong team player and ability to succeed in a fast-paced, rapidly changing environment while maintaining high levels of operational rigor, digital acumen, and business excellence. * Expertise in digital advertising and media sales including campaign optimization, analytical problem solving, and product/platform knowledge. * This role is based in Amsterdam. * Bachelor’s/Master’s degree in a relevant field such as marketing or equivalent experience. Relocation Statement: * This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model. In-Office Requirement Statement: * We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection. * This role will need to be in the office for in-person collaboration 1-2 times per week and therefore needs to be in a commutable distance from one of our offices. #LI-HYBRID #LI-PS1 At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity and incentive compensation. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise. Information regarding the culture at Pinterest and benefits available for this position can be found here. Location based applicants €72.645—€134.394 EUR Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.   By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here. We’re looking for a Sr. Product Marketing Manager to lead go-to-market strategy and execution for SMB advertisers. In this role, you'll combine deep customer and market insight with cross-functional leadership to drive product adoption, shape product strategy and fuel SMB advertiser growth. This is a high-impact, strategic position with real autonomy and a direct line to how Pinterest builds the future of advertising. What you'll do: * Market analysis: Lead self-directed customer and market analysis to develop a comprehensive understanding of the Ads Manager product area and the broader competitive landscape * Cross-functional alignment: Aggregate insights across teams (e.g. product analytics, data science, UXR, brand research and sales) to build advertiser empathy and identify competitive opportunities that influence product development * Opportunity sizing: Define needs-based partner segmentation to inform priority opportunities. Estimate strategic and revenue impact of each initiative to allocate resources and support most effectively * Go-to-market (GTM) strategy: Develop and execute comprehensive GTM marketing strategies from including positioning, messaging, channel mix, launch plans and contingencies * Milestone management: Evaluate milestones and schedules, flag when projects are on- versus off-track and drive action through existing and new PMM best practices, tools and processes What we're looking for: * Bachelor's degree in Marketing, Business, Communications or a related field, or equivalent experience * 6+ years of experience in product marketing, ads marketing or a related field * Deep expertise with SMBs, including advertiser needs, media strategies, analysis and optimization * Experience with Pinterest tools such as Ads Manager, Bulk Editor, Merchant tools and API-based workflows * Experience developing and executing go-to-market strategies across multiple stakeholder groups * Experience leading cross-functional workstreams independently, with comfort navigating ambiguity * Strong communication skills with the ability to explain complex subjects clearly and concisely to leadership and cross-functional partners * A commitment to understanding and advocating for advertisers, with a track record of turning customer insights into actionable product and marketing strategies Relocation Statement: * This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model. In-Office Requirement Statement: * We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role. * This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.    #LI-REMOTE #LI-PW1 At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise. Information regarding the culture at Pinterest and benefits available for this position can be found here. US based applicants only $123,684—$254,644 USD Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.   By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.