Brand Manager (Italian Brands)

Content Manager, Localization About Tripadvisor  The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world’s most trusted source for travel and experiences. We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork. Tripadvisor is looking for a Content Manager for our Italian market to develop outstanding, culturally-aligned experiences for a global audience. As a key representative of our users, you will ensure that our content fosters trust, resonates with local audiences, and increases conversion. You will be the bridge between global product vision and local cultural reality. This is a high-impact role where you will directly contribute to our business growth by improving user engagement and brand perception in one of our most important markets. You will be part of the Localization team and you will work with product, marketing, analytics, research, engineering, and design teams to influence every aspect of content creation. Job Location: Hybrid in the UK This role is a hybrid position that requires 2 days per week in our London office. What You'll Do * Craft, Adapt & Refine: Localize, write, edit, and transcreate clear, culturally-relevant, compelling content across all user-facing touchpoints. You’ll own the voice of your market, ensuring content is resonant, persuasive, and local-first. * Shape the Content Strategy: Partner with product managers, UX designers, SEO, vendors, and researchers to define and execute content strategies for high-priority product features, from initial concept to launch. * AI-native localization: manage LLM-driven workflows, help design prompts, and leverage machine translation to protect quality, maximize efficiency, and scale content volumes. * Think as a user: Act as the voice of the traveller. You’ll synthesize local user research and market trends to challenge global assumptions and advocate for local user needs. * Drive impact through testing: Initiate and support A/B tests on localized content to measure the impact on conversion, engagement, and traffic to inform content strategies. * Collaborate and Iterate: Work seamlessly with cross-functional teams to ensure content is integrated into the design and development process from the beginning. Provide regular feedback to your global colleagues and contribute to a unified content strategy. * Own and Maintain Quality: Ensure all content adheres to Tripadvisor Group’s brands voice and tone while feeling completely natural to local users. Partner with translation vendors to create, maintain and optimize all  linguistic assets for your market. * Champion usability: Operate within a continuous QA mentality to keep the UX fresh and relevant. Proactively identify and fix content-related issues in our product, making data-driven, user-centric recommendations for improvements. What We're Looking For * Native-level fluency and cultural authority: A deep, intuitive understanding of the language, culture, and user behaviour in your market. * 5+ years of experience: You worked in a localization, UX writing, transcreation, translation, content design, or related role within a global ecommerce or tech company. Experience in the travel industry is a significant plus. * Open-minded, innovative approach: You use AI as an enabler and you have a curious, forward-thinking mind. You are comfortable experimenting with technology to automate the repetitive so you can focus on the creative. * Excellent  command of localization practices: You master foundational internationalization and localization principles. You have 3+ years experience of working with translation management systems and you have familiarity with linguistic quality assurance frameworks (MQM or similar). * A solid understanding of UX content methodologies: You are comfortable working with design tools (e.g., Figma, Miro), analyzing user research, and using data to inform your decisions. * Strong communication and collaboration skills: You build strong, collaborative relationships with cross-functional colleagues, using data and user insights to demonstrate how localized content strategy serves as a primary engine for global growth. Skills & Experience  * Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work. * Proven ability to operate effectively with a global-first mindset  What We Offer  * Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses * “Work your way” with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like or as required by your team. * Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work. * Donation matching. Give back? Give more! We match qualifying charitable donations annually. * Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs. * Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you. * Travel perks. We believe that travel is employee development, so we provide discounts and more. * Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges. * Health benefits. We offer great coverage and competitive premiums. * Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates. Our Cultural Pillars: Traveler first We exist to create value for our customer, the traveler. We enable our suppliers and partners to unlock this value. Their collective behaviors and insights are what drives us.  Execution is our edge We act fast, experiment, learn from failure, iterate, and improve the solutions of tomorrow across every aspect of our business. Our execution is agile, data-driven, prioritised, and built to scale. We assume no problem is someone else’s problem and finish what can be done today, knowing tomorrow will bring fresh challenges.  We succeed together The best outcomes are driven by empathic, humble, and diverse subject matter experts working toward shared goals. We collaborate relentlessly, challenge assumptions, give actionable feedback, and set each other up for success through empowered teams with a clear charter. We transparently take ownership of our growth, individually and as a team. We celebrate the quality of our effort, our learnings, and our collective achievements. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at AccessibleRecruiting@tripadvisor.com. If you have any additional questions about careers at Tripadvisor you can email us at recruitment@tripadvisor.com. We have all the answers!     #LI-WR1

Start: As soon as possible | Level: Junior | Location: Germany (Remote) | Working hours: Full-time (40 hours/week) As a Media & Shopper Activation Manager – Core Markets International, you will be responsible for planning and executing retail media and shopper activation initiatives that ensure a strong brand presence at the point of sale. You already have experience in Trade Marketing, Shopper Marketing or Retail Media and are excited to help drive the growth of ESN & More Nutrition? Then we'd love to hear from you – become part of our team! YOUR MISSION * Plan, coordinate and execute retail media activities across our core markets (Netherlands, Switzerland and Italy) * Brief, manage and ensure the quality of design assets and shopper marketing content * Develop and implement point-of-sale (POS) campaigns, customer-specific activations and strategic partnerships * Roll out and implement displays, POS materials and placement concepts across all relevant markets * Create and continuously improve guidelines and best practices to ensure a consistent brand appearance * Manage and coordinate external agencies, retail marketing departments and additional service providers * Support budget planning and take ownership of allocated budgets * Report directly to the Media & Shopper Strategy Manager – International within the Media & Shopper Marketing Team YOUR EXPERIENCE & SKILLS * Bachelor's degree, preferably in Marketing, Media, Business or a related field * 2–3 years of professional experience in Trade Marketing, Shopper Marketing, Retail Media or Brand Activation * Experience within the FMCG industry and a strong understanding of the retail landscape in the Netherlands, Italy and/or Switzerland * Proven experience in developing, planning and executing activation and media initiatives * Strong project management skills with the ability to collaborate across multiple stakeholders and international markets * Experience managing external agencies and service providers * Proficient in Microsoft Office and comfortable working with KPIs, reporting tools and international processes * A proactive team player with a hands-on mentality, excellent communication and coordination skills * Creative and strategic mindset combined with a structured, independent and solution-oriented way of working * Fluent English is required. In addition, you are professionally proficient in Italian, Dutch or French * Willingness to travel 1–2 times per month WHY JOIN US? At The Quality Group, more than 1,200 people share one common mission: rethinking nutrition to make it healthier, smarter and more valuable for our community. We believe in teamwork, ownership and the courage to challenge the status quo. Every contribution matters—regardless of your role or location. Depending on your location, you can expect a variety of benefits, including: * Attractive employee discounts on ESN & More Nutrition products * Flexible working hours and remote work opportunities * Mobility and fitness subsidies (e.g. Wellpass, Germany Ticket) * Company pension scheme * Workation opportunities and much more Throughout the recruitment process, you'll learn more about the specific benefits available at your location and what it means to be part of TQG—a company driven by passion, quality and the ambition to shape the future of nutrition. ABOUT US The Quality Group (TQG) is a leading innovator in sports nutrition and has united the successful brands ESN and More Nutrition since 2021. Founded in 2004, ESN is Germany's market leader in sports nutrition, offering products such as protein powders, bars and supplements designed for ambitious fitness goals. Founded in 2017, More Nutrition focuses on healthier, reduced-sugar nutrition products, providing smart solutions for conscious eating and weight management—without compromise. Our vision is to empower people to become the best version of themselves. Through innovation, passion and premium-quality products, we help improve health, performance and overall well-being. With an agile company culture and exciting career opportunities, TQG is a strong partner for both our customers and our employees. This is us – The Quality Group. Nice to meet you. Now it's your turn! We look forward to your application! At TQG, we value diversity and equal opportunities. Regardless of your gender, age, background or identity, what matters most is who you are and what you bring to the team. Join us and grow with us.