
Coinbase · Remote - USA
Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environ...
Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic
freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to
be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for
"good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for
intense in-person working sessions called “surges.” learn more about working at Coinbase.
As a Performance Marketing Manager on the Growth Marketing team within the Consumer & Business group, you'll own Coinbase's global
performance marketing program, managing hundreds of millions in ad spend across paid search, paid social, and mobile channels to
drive new user acquisition at or above ROI targets. You'll scale our customer base and revenue through data-driven, full-funnel
acquisition strategies, building the playbooks and measurement frameworks that connect channel performance to downstream business
outcomes.
aggressive new user acquisition and efficiency targets.
translating results into scaled playbooks for global markets.
channel performance to downstream business outcomes.
plans to unlock new capabilities.
surfacing insights, risks, and opportunities to leadership.
acquisition in an in-house or agency environment.
across multiple channels and markets.
prototype custom agents and AI-driven workflows that accelerate growth experimentation and scale campaigns.
launching tests, interpreting results, and making data-grounded decisions.
incrementality testing; B2C experience required, fintech or crypto preferred.
improvements in workflow efficiency, cost, and quality.
Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus
eligibility, and benefits (medical, dental, vision, 401(k)).
employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability,
protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with
applicable federal, state, and local laws.
contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen
reader and view the tutorial.
submitting your application, you agree to Arbitration of Disputes.
Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase. Prediction markets are one of the fastest-growing areas in trading, offering traders a way to put money behind their beliefs in sports, politics, and culture. They can be powerful truth signals since traders have financial motivation to be right and there is no third party setting the odds with a built-in edge. As a Product Marketing Manager on the Consumer & Business team, you'll support the Prediction Markets team in growing awareness and adoption of Coinbase's prediction markets product. What you'll do: * Own the voice of the customer by immersing yourself in the prediction markets ecosystem and understanding which segments of users are trading which types of prediction markets across sports, politics/economics, culture, and more. * Develop growth strategies and tactics for ongoing news and big events (e.g., sports tournaments, elections), ideating, refining, and executing plans using channels like social, email/push, influencers, paid ads, events, and incentives. * Lead go-to-market strategy for product and feature launches such as parlays, from planning through execution. * Measure and report on the performance of product marketing initiatives to inform ongoing strategy. * Think big about the future of prediction markets and how Coinbase can use them to better predict outcomes and bring awareness to those predictions. Required Skills and Experience: * 5+ years of marketing experience within the trading/crypto or FinTech space. * Demonstrated track record of ideating and implementing growth strategies on products, and working closely with product teams. * Demonstrated track record of creating customer segmentation and insights. * Advanced quantitative and deductive skills, with the ability to distinguish between signal and noise and make data-guided decisions. * Demonstrated ability to collaborate effectively across multiple teams to drive go-to-market execution. * Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality. * Preference for experience in prediction markets, sports, or gaming. P77089 #LI-Remote Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)). Annual base salary range (excluding equity and bonus): $140,080—$164,800 USD * Application Limit: Candidates may submit a maximum of 3 applications within a 6-month period. * Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws. * US Applicants: View Employee Rights, Know Your Rights, and E-Verify Notice of Participation. * Accommodations: If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen reader and view the tutorial. * Data Privacy & Arbitration: By submitting your application, you agree to our Candidate Privacy Notice. US applicants: By submitting your application, you agree to Arbitration of Disputes.
ABOUT WIZARD Wizard is the top-performing AI Shopping Agent, delivering the best products from across the web with unmatched accuracy, quality, and trust. THE ROLE We are looking for a Business Development Manager, Merchant Partnerships to help build and scale Wizard's merchant partnership ecosystem. In this role, you will identify, engage, negotiate, and close high-value brand and retailer partnerships that expand Wizard's shopping network and create new revenue opportunities through product feed integrations, monetization partnerships, and native checkout capabilities, either directly or through strategic partners. This role is ideal for a business development professional who thrives on building relationships, closing strategic partnerships, and creating scalable processes. You'll play a key role in developing our merchant acquisition strategy, including target prioritization, outbound outreach, stakeholder mapping, commercial negotiations, and seamless handoffs to Merchant Operations, Partner Success, Product, and Engineering to ensure successful onboarding and long-term partner success. WHAT YOU’LL DO * Identify and prioritize high-value merchants aligned to Wizard’s consumer demand, category strategy, and coverage gaps * Build and manage a high-velocity pipeline (sourcing, outreach, multi-threading, stakeholder mapping, next steps, and close plans) * Lead discovery and pitch Wizard’s value proposition; drive deals from first meeting through signature * Negotiate launch-ready partnership agreements covering commercial economics, including affiliate and/or direct terms, product feed requirements, reporting expectations, and onboarding scope, while partnering with Product and Engineering to validate native checkout requirements and technical feasibility. * Own internal deal process: pricing/terms alignment, approvals, and contract readiness (partnering with Legal as needed) * Partner closely with Product, Engineering, Merchant Success, and Merchant Operations to define realistic integration and onboarding pathways, set clear expectations with merchants, and ensure clean launch-ready handoff. * Develop and continuously improve Wizard’s merchant acquisition process, including Tier-1 vs. Tier-2 playbooks, qualification criteria, outreach templates, pipeline reporting, and weekly funnel health tracking across volume, stage conversion, and forecast. * Develop repeatable acquisition channels across outbound prospecting, partner referrals, approved commerce/integration partners, and industry events, with a focus on generating qualified merchants that can launch quickly and monetize effectively. * Coordinate with approved merchant onboarding partners to identify qualified merchant opportunities, accelerate handoffs, and improve the efficiency of Wizard’s acquisition motion. What Success Looks like * Priority merchants signed with launch-ready terms (feeds + checkout scope clearly defined) * Consistently onboard qualified merchants that successfully launch on the Wizard platform. * Build and maintain a healthy pipeline of qualified SMB and mid-market merchants with clear progression through each sales stage. * Deliver consistent merchant acquisition results while building a repeatable, scalable acquisition motion. * Scalable acquisition motion: repeatable outreach, clear qualification rubric, stage definitions, and clean handoffs to Success/Ops IDEAL BACKGROUND * 5–8+ years in business development / partnerships, ideally selling into retailers/brands or commerce platforms * Thrives in an early-stage startup environment where building process, wearing multiple hats, and adapting quickly are essential to success. * Experience negotiating commercial partnerships and coordinating cross-functional onboarding with Product, Operations, and Legal teams * Experience with one or more of: product feeds/catalog integrations, affiliate programs, checkout/payment rails, marketplaces * Experience managing multiple partnership opportunities simultaneously, balancing outbound prospecting, relationship management, and cross-functional execution. * Comfortable operating in ambiguity; can build process while hitting a number * Experience in eCommerce, retail technology, marketplaces, affiliate ecosystems, commerce platforms, or merchant-facing SaaS. Existing merchant relationships are valuable, but a demonstrated ability to build new relationships through proactive outreach is equally important. Working Model * Acquisition owns sourcing → negotiation → signature → launch-ready handoff * Merchant Success owns activation, performance growth, and QBR/GTM motions post-launch * Merchant Ops owns monetization hygiene, reporting, and operational tooling. COMPENSATION & BENEFITS The expected total compensation range for this role is $155,000-$175,00 USD and will vary based on skills, experience, role level, and geographic location. Final compensation will be determined by considering these factors alongside overall role scope and responsibilities. In addition to base salary, Wizard offers: * Equity in the form of stock options * Medical, dental, and vision coverage * 401(k) plan * Flexible PTO and company holidays * Fully remote work within the United States * Periodic company offsites and team gatherings Wizard is committed to fair, transparent, and competitive compensation practices.
About us GoCardless is a global bank payment company. Over 100,000 businesses, from start-ups to household names, use GoCardless to collect and send payments through direct debit, real-time payments and open banking. GoCardless processes US$130bn+ of payments annually, across 30+ countries; helping customers collect and send both recurring and one-off payments, without the chasing, stress or expensive fees. We use AI-powered solutions to improve payment success and reduce fraud. And, with open banking connectivity to over 2,500 banks, we help our customers make faster, more informed decisions. We are headquartered in the UK with offices in London and Leeds, and additional locations in Australia, France, Ireland, Latvia, Portugal and the United States. At GoCardless, we're all about supporting you! We’re committed to making our hiring process inclusive and accessible. If you need extra support or adjustments, reach out to your Talent Partner — we’re here to help! And remember: we don’t expect you to meet every single requirement. If you’re excited by this role, we encourage you to apply! We are looking for a Global Performance Marketing Manager to own paid media strategy and execution across our global demand generation campaigns (UK&I, Europe and North America). Reporting to the Director of Global Demand Generation and working in close partnership with the Senior Global Campaign Manager, you will be responsible for how we reach our Ideal Customer Profile (ICP) - translating campaign narratives and messaging into high-performing paid media programmes that drive pipeline and closed-won bookings. You will define how we show up in-market: architecting campaigns in-platform, shaping audience segmentation, setting the testing framework, and leading the relationship with our paid media agency. This is a specialist role operating within a sales-led GTM motion and an ABM framework. KEY RESPONSIBILITIES * Own and scale paid acquisition across channels - including LinkedIn, Meta, and Demandbase - bringing deep platform expertise and a proven track record of scaling paid social to efficiently reach target accounts. * Lead media planning and budget allocation, owning paid social budget decisions globally and using data to inform campaign architectures that reach target accounts efficiently and predictably. * Architect campaigns in-platform, translating briefs and messaging frameworks into effective campaign structures. * Lead audience segmentation, mapping the SAM into platform audiences and ensuring targeting precision across business segments and personas. * Define creative requirements and ad formats for each channel, working with the wider DG team (Campaigns, Content, Design, Regional managers) to ensure assets are fit for purpose. * Own the testing framework, running structured experiments across creative, audiences, and channels, and feeding performance insights back to inform future campaign strategy and messaging. * Manage our paid media agency partnership, overseeing in-platform execution, defining the guardrails they operate within, and driving continuous performance improvement. * Deliver channel performance reporting, providing insights needed to assess campaign effectiveness. * Build robust attribution and measurement, partnering with Marketing Operations to establish accurate cross-channel attribution - connecting in-platform performance data to commercial metrics that matter to the business. * Collaborate with Regional Demand Generation Managers on local market strategy, audience priorities and budget allocation to ensure global campaigns land effectively. * Proactively identify opportunities to improve campaign processes, platform performance, and testing rigour. SKILLS & QUALIFICATIONS * You have a minimum of 3–4 years of solid paid media or performance marketing experience, ideally within B2B FinTech, payments, or SaaS. * You have proven experience executing within a sales-led go-to-market engine rather than self-serve, with familiarity of ABM and enterprise buying cycles. * You have hands-on expertise with paid media platforms and are comfortable owning campaign architecture end-to-end in-platform. * You are analytically strong, with the ability to interpret performance data, run structured tests, and turn insights into clear recommendations for both media optimisation and creative direction. * You have experience managing agency relationships, setting clear expectations, and holding partners accountable to performance. * You are proficient in campaign-related technologies including CRM, MAP, and ABM platforms. Base salary range: £63,200 - £94,800 Base salary ranges are based on role, job level, location, and market data. Please note that whilst we strive to offer competitive compensation, our approach is to pay between the minimum and the mid-point of the pay range until performance can be assessed in role. Offers will take into account level of experience, interview assessment, budgets and parity between you and fellow employees at GoCardless doing similar work. (SOME OF) THE GOOD STUFF * Wellbeing - stay healthy with dedicated support and medical cover * Work away scheme - gives you the option to work away from your country of residence for up to 90 days in any 12 month period * Adaptive Working - allows you to work flexibly, around your lifestyle * Parental leave - to suit everyone embarking on life's great adventure * Learning Budget - lead your own development with an annual learning budget * Time off - generous holiday allowance, + 3 annual volunteer days, + 4 annual business-wide wellness days (‘GC Fridays’) LIFE AT GOCARDLESS We're an organisation defined by our values; We start with why before we begin any project, to ensure it’s aligned with our mission. We act with integrity, always. We care deeply about what we do and we know it's essential that we be humble whilst we do it. Working this way creates the GC magic- the reason we all love showing up to work. DIVERSITY & INCLUSION As of April 2025, we had 806 employees (GeeCees) globally, with 524 based in the UK, 163 based in Latvia and 119 across our other offices. To ensure that we're representative of the world around us - and to be able to review relevant benchmarks - we ask GeeCees to voluntarily disclose diversity data. This year, the proportion of GeeCees providing data increased to 88% (up from 79% in 2024). With regards to diversity within GoCardless, we can see GeeCees identifying as: Asian, Black, Mixed or Other — 25% Neurodiverse — 9% LGBTQIA+ — 9% Disabled — 1% Average age — 33 Female — 45% Male — 55% We’re rooting for you during your application and GoCardless aims to provide reasonable adjustments to make our recruitment process as remarkable and accessible as we can. Please speak to your Talent Partner if you need extra support. If you want to learn more, you can read about our Employee Resource Groups and objectives here Sustainability We’re committed to reducing our impact on the environment, leaving a more sustainable world for future generations. Check out our sustainability action plan here. Find out more about Life at GoCardless via Twitter, Instagram and LinkedIn.