Senior CRM Marketing Manager – Repeat (m/w/d)

Marketing Manager, International Campaigns Location: Melbourne, Australia (Hybrid position, in office 2 days per week) About OpenTable With millions of diners, 65K+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion. Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture. The Position We're looking for a brand marketer who's equally obsessed with telling impactful stories and driving tangible business outcomes to join us on the International Marketing team. You'll lead international brand campaigns that build awareness and affinity for OpenTable across multiple markets, always measuring what's working and pushing to make it work harder. You'll own the full campaign lifecycle: brief to launch to post-mortem, iteration and optimisation. You'll work closely with external agencies, in-house creative teams, channel owners, and local market leads to develop campaigns that feel right for each market while staying true to the overall brand strategy, testing, learning, and iterating rather than waiting for perfection. You'll be the connective tissue between channel owners, market owners, and creatives, genuinely bilingual between creative and commercial. You can brief designers with clarity, give feedback with a sharp creative eye, and switch seamlessly into requirements mode with local marketing managers. You’re the person who knows how to get what they need from any room they walk into. What You’ll Do * Own the full lifecycle of international brand campaigns end-to-end: from strategic brief through launch, optimisation, and retrospective, across multiple markets simultaneously. * Develop integrated campaign plans in partnership with paid, organic, CRM, and social channel owners; you won't run every channel, but you'll understand how they connect. * Plan and execute brand media campaigns across upper-funnel channels including connected TV, out-of-home, and digital; you understand how brand media works and how to measure its impact. * Write sharp creative briefs and give clear, actionable feedback to designers and creative partners that moves work forward. * Localise campaign strategy and messaging for different markets: understand what resonates where, and adapt accordingly without losing brand coherence. * Create campaign landing pages and in-product content using internal tools; you'd rather build something yourself than wait. * Use performance data to iterate: test a hypothesis, read the result, adjust, repeat.  * Identify new brand and growth opportunities: new audience segments, new campaign mechanics, new channels that extend beyond the existing playbook. What Makes You a Strong Fit * You have a strong brand background: you've built or shaped campaigns that drove awareness and conversions, and you understand the long game. * You have hands-on experience with brand media buying: you've planned or managed campaigns across connected TV, out-of-home, or similar upper-funnel channels, and you know how to evaluate performance beyond last-click metrics. * You're comfortable with numbers: you know how to pull data, read a performance dashboard, identify what's underperforming, and know what to do about it. * You've worked across multiple markets or regions: you understand that localisation is more than translation, and you know how to balance global consistency with local relevance. * You know how to work with designers: you write briefs that inspire good work, and give feedback that sharpens it. * You're a generalist marketer with working knowledge across paid, organic, CRM, content, and social: not an expert in each, but fluent enough to integrate them. * You move at speed: you'd rather launch a good version and iterate than wait for perfect. * You're a clear communicator who can brief a designer, present to a senior leader, and align with a local marketing manager on the same day. * 6+ years in brand or integrated marketing, ideally in-house at a consumer brand or fast-growing startup. * Native English fluency; German/French/Italian/Spanish/Traditional Chinese is a plus . * Bachelor's degree or equivalent experience in marketing or a related field. You’ll Thrive Here If  * You care as much about how a campaign performs as how it looks. * You get energised by a blank brief. * You default to: 'I'll figure it out'. * You enjoy working with both creative teams and data-driven channel owners. * You love working across cultures and markets. * You love restaurants and dining culture. Benefits and Perks * Work from (almost) anywhere for up to 20 days per year * Focus on mental health and well-being: * Company-paid therapy sessions through SpringHealth * Company-paid subscription to Headspace * Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!) * Paid parental leave * Generous paid vacation + time off for your birthday * Paid volunteer time * Focus on your career growth: * Development Dollars * Leadership development * Access to thousands of on-demand e-learnings * Travel Discounts * Employee Resource Groups * Annual health and wellness reimbursement * Monthly social events * Free lunch 2 days per week Work Environment & Flexibility At OpenTable, we pride ourselves on fostering a global and dynamic work environment. As a team member with us, you will benefit from a schedule tailored to accommodate a global workforce operating across multiple time zones. While the majority of your responsibilities may align with conventional business hours, there will be instances where you are expected to manage communications - via calls, Slack messages, or emails - outside of regular working hours to effectively collaborate with international colleagues, respond to restaurant partners, and/or address urgent matters. OpenTable will always abide by and consider local laws and regulations. Inclusion We’re committed to creating a workplace where everyone feels they belong and can thrive. We know the best ideas come when we bring different voices to the table, so we're building a team as dynamic as the diners and restaurants we serve—and fostering a culture where everyone feels welcome to be themselves. If you need accommodations during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations. #LI-MK1 #LI-Hybrid

SEATGEEK BELIEVES LIVE EVENTS ARE POWERFUL EXPERIENCES THAT UNITE HUMANS. WITH OUR TECHNOLOGICAL SAVVY AND FAN-FIRST ATTITUDE WE’RE SIMPLIFYING AND MODERNIZING THE TICKETING INDUSTRY.  By catering to both fans and rightsholders, we’re powering a new, open entertainment ecosystem where fans have effortless access to experiences, and teams, venues, and shows have seamless access to their audiences. Because everyone should expect more from ticketing. We are looking for Product Managers with varying levels of experience to join SeatGeek’s R&D team. This role will own the native mobile experience, the iOS and Android apps, which are key to millions of fans discovering, shopping for, and attending live events. This is a high-impact, high-visibility role at the intersection of consumer product, platform technology, and fan engagement. Beyond getting fans to their first great experience, your most important mission is bringing them back. You’ll help define how we build habits, deepen loyalty, and make SeatGeek the first app fans reach for when a new tour drops, a playoff run begins, or a spontaneous night out calls. From home screen real estate to personalized push moments to post-event features that extend the thrill, you’ll help architect the full loop that turns one-time buyers into lifelong fans. You’ll own a surface that lives in fans’ pockets, competes for their attention alongside every other app, and has to earn its place every single day. WHAT YOU'LL DO * Own the vision and strategy for SeatGeek’s native iOS and Android apps — from first open to post-event — creating a cohesive experience that earns a permanent place on fans’ home screens * Build and execute a roadmap that drives repeat engagement: push notification strategy, personalized content surfaces, re-engagement flows, loyalty mechanics, and native platform capabilities like Live Activities, widgets, and app clips * Alongside engineering, design, and data science counterparts, drive execution across a mix of fast iterative tests and larger differentiated bets that grow MAU, session frequency, and retention * Use behavioral data, user research, and mobile platform insights to identify engagement gaps and design experiences that create habitual, high-frequency use * Partner with marketing and CRM to align in-app experiences with owned-channel campaigns, ensuring push, email, and in-app touchpoints work as a cohesive system rather than isolated efforts * Partner with marketing and ux to own SeatGeek's presence in the App Store and Google Play — store listing optimization, ASO keyword strategy, screenshot and preview creative, and ratings and review management — treating discoverability as a core growth lever alongside paid and owned channels * Partner with analytics and engineering on release cadence and app health: track crash-free session rates and performance regressions, coordinate go/no-go decisions, and exercise feature flag and rollback discipline when a release needs to pause * Stay ahead of the mobile platform curve — iOS and Android capabilities, HIG and Material Design guidelines, and how AI and on-device intelligence can create more personal, timely fan experiences * Build and maintain strong relationships with internal stakeholders in marketing, partnerships, and operations — advocating for native experiences that compound engagement over time * Evangelize the native mobile fan experience across the company: share learnings, celebrate wins, and connect native mobile strategy to broader business outcomes * Provide mentorship to junior product team members and contribute to enhancing our product team culture and best practices WHAT YOU HAVE * 5+ years of product management experience with a strong track record shipping native mobile products (iOS and/or Android) at scale * Deep expertise in engagement and retention — you’ve built habit-forming loops, push notification programs, personalization systems, or lifecycle features that measurably improved retention and frequency metrics * Fluency in iOS and Android platform capabilities and guidelines — you understand HIG and Material Design well enough to hold your own with designers, know the constraints and opportunities from push to widgets to on-device ML, and have a strong point of view on how platform conventions should shape the SeatGeek experience * Hands-on experience with product analytics and attribution tooling (Amplitude, Firebase, Mixpanel, AppsFlyer, or similar) — you build your own dashboards and don’t wait for a data team to answer basic retention or funnel questions * Comfort with the operational realities of mobile shipping — release management, feature flags, crash monitoring, and the judgment to call a rollback when it’s needed * Strong customer empathy and a tasteful eye for great design and UX — you can tell the difference between a feature that delights and one that just ships * A strong fluency with data: comfortable defining success metrics, diving into analytics, partnering with analysts to build cohort analyses, and making decisions from evidence rather than assumption * Experience in both iterative, experiment-driven approaches and zero-to-one initiatives that have resulted in measurable business and customer impact * Excellent communication and storytelling skills, with proficiency in modern prototyping tools like Claude, Figma Make, Loveable or similar to communicate ideas effectively to cross-functional partners * Proven ability to lead cross-functional teams toward ambitious goals with urgency and clarity * Ideally, experience with marketplace or ticketing products, or consumer apps in entertainment, sports, or travel where emotional purchase decisions and infrequent usage are core challenges to solve * Ideally, experience with products that leverage machine learning or AI-powered personalization to surface the right content or recommendation at the right moment * 5+ years as an engineer in a role that focused on writing code * A foundation of technical excellence that your team can look up to * Knowledge of the technology industry to help your team make good tooling and framework decisions, setting them up for success * You understand how to lead by setting context and facilitating collaboration between cross-functional partners in  product, design, engineering, and leadership * Product-minded engineering experience, especially products that span native mobile, web, and backend systems. * Experience working in both consumer and enterprise products, as this role uniquely owns fan experiences and rightsholder experiences. * Experience in the sports technology industry is preferred, but not a requirement. * This role requires candidates to be based on the East Coast, with preference given to those in the New York City area. OUR STACK You absolutely do not need experience with all of these, but we thought you might be curious. Tools can be learned, so we care much more about your general engineering skill than knowledge of a particular language. * Client Platforms: iOS, Android * Languages: Python, Swift, Kotlin * Version control: Git (Gitlab) * Feature Flag/Experimentation: Eppo * Product Analytics/Reporting: Mixpanel, Looker, Hex * App Distro for Testing: Firebase, TestFlight * Design: Figma * Other Product Management Tools: Claude, ChatGPT, Productboard, JIRA PERKS * Equity stake * Discretionary annual bonus * Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely * A WFH stipend to support your home office setup * Unlimited PTO * Eligible for the SG discretionary annual bonus based on individual and company performance * Up to 16 weeks of fully-paid family leave  * 401(k) matching  * Student loan matching program * Health, vision, dental, and life insurance * Up to $25k towards family building, reproductive health services and Gender-affirming care * $500 per year for wellness expenses * Subscriptions to Headspace (meditation), Headspace Care (therapy), and One Medical * $360 per quarter to spend on tickets to live events * Annual subscription to Spotify, Apple Music, or Amazon music   ---------------------------------------------------------------------------------------------------------------------------------- The salary range for this role is $116,000 - $220,000 USD. This role is equity eligible. In addition, you may receive a discretionary annual bonus based on individual and company performance. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, certifications, and specific location. SeatGeek is committed to providing equal employment opportunities to all employees and applicants for employment regardless of race, color, religion, creed, age, national origin or ancestry, ethnicity, sex, sexual orientation, gender identity or expression, disability, military or veteran status, or any other category protected by federal, state, or local law. As an equal opportunities employer, we recognize that diversity is a positive attribute and we welcome the differences and benefits that a diverse culture brings. Come join us! To review our candidate privacy notice, click here. #LI-REMOTE