Programmatic Senior Executive

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com [wppmedia.com]. 2751 - Programmatic Account Manager - UK About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com About Mindshare: A Leading WPP Media Brand Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders. Role Summary and Impact We are looking for an Account Manager to join the M&S programmatic team at Mindshare UK, working the in the programmatic department of 33 specialists.  Reporting to the Programmatic Account Director, you will be integral to achieving client goals by developing and optimizing activity as part of integrated, multi-channel programmatic campaigns. You will execute best in class programmatic strategy whilst developing insightful commentary through data analysis. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: * Be Extraordinary by Leading Collectively to Inspire transformational Creativity. * Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. * Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Campaign Management * Oversight of the implementation, management, and daily optimisation of campaign activity. To ensure that you excel in reaching your client objectives and KPIs * Competently create programmatic first media plans designed to achieve specified KPIs, prepare rationale documents and present confidently to clients. * Understand the products and solutions that could be relevant for clients that have been developed within the group. * Take ownership of some elements of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing & evaluating tests with methodical accuracy Client and Partner Management * Create programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs * Direct client servicing exposure with regular contact via regular calls, campaign briefings and presenting performance in detail * Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity * Develop strong relationships with media owners and other service providers to select the most appropriate suppliers for campaigns. People Management * Working with your line manager to ensure the effective management of more junior team members, ensuring workloads are sufficiently monitored & prioritised to ensure deadlines are met. * Working with line manager and team leadership to help train and develop junior team members. Leading by example to motivate and encourage those with less experience. Operational Excellence * The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs. * Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes. * Support on the day-to-day QA process, minimizing errors and ensuring consistent and accurate adherence to process with both teams locally and in the Global Hub Skills & Experience * Passionate about programmatic activation and driving continued excellence. * Confidence in core trading platforms, DV360, TTD and Amazon, plus tracking and verification solutions such as Flashtalking and Double Verify. * Ability to translate technical and complex points to non-technical audiences and coach others to do the same. * Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights * Ability to develop and execute comprehensive testing roadmaps in the Programmatic space – audience, media, creative * Excellent communication skills, both verbal and written, will be particularly important in building & developing client and supplier relationships * Ability to communicate effectively with people from all diverse backgrounds, cultures, countries. About you * Think of how you will interview against competencies and measurable criteria such as; leadership, teamwork, problem solving, dealing with difficult situations for example Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note this is a UK based role and requires individuals to have the right to work in this location Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) [https://www.wppmedia.com/pages/privacy-policy] for more information on how we process the information you provide.   While we appreciate all applications received, only those candidates selected for an interview will be contacted.  #LI-Promoted Please read our Privacy Notice [https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment] for more information on how we process the information you provide.

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com [wppmedia.com]. 2994 - Programmatic and Social Lead - GCS Role Summary and Impact MGM is a legacy Hollywood studio now operating as a subsidiary of Amazon, which acquired the company for $8.5 billion in 2022 and merged it with Amazon Studios. Today, it functions as a premium film and television production label, blending its historic legacy with Amazon's massive streaming platform. MGM releases multiple blockbuster films throughout the year.  Role Context:  * The Programmatic Director provides day-to-day leadership to their direct team across both London and Poland, and the client. You will ensure on-going and timely optimization is delivered whilst constantly looking for opportunities to deliver and improve campaign performance. This role takes the lead on delivering programmatic and paid social excellence for our clients and spearheading innovation both from in-house managed campaigns and via partners and 3rd parties  Key Responsibilities:  Campaign Management  * Oversee and ensure best-in-class campaign activation across relevant accounts, ensuring campaigns are operating at the highest standard and delivering highest quality output for our clients.   * Manage and develop a team of programmatic and social specialists based in Poland.  * Identify data, technology and tools and media sources that can be used to power performance and negotiate and manage these partners to deliver success.  * Work with WPP Media to drive through best practice from across the group into our programmatic outputs  * Adapt and establish processes, templates etc for campaigns management, optimisation and reporting approaches for key trading tactics and optimisation logs.  * Escalation points for your direct team on activation issues and challenges and any conflict between best practice and client requirements and asks  * Be involved in tracking and technical elements of campaign delivery (including mobile campaigns and MMPs), owning project areas as appropriate  * Ensure flawless activation and own/manage topline QA processes  Client and Partner Management  * Responsibility of client interaction and the success of the relationship, with a focus on nurturing key strategic relationship, and team operations/deliverables  * Agree and set business objectives for each campaign and review performance against these objectives   * Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives, KPIs and clients industry  * Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results.  * Develop strong relationships with media owners and other service providers to guide team in developing their understanding of the ecosystem.   * Drive understanding of the products and solutions that could be relevant for clients that have been developed within the group.    People Management  * Line management of Associate Social Director  * The ability to manage, motivate and train individuals, in line with business requirements, resource, and development needs  * Ensure individuals workloads are managed and prioritised in line with client needs and SLAs  * To have identified training requirements with Line Manager, and a formal plan for delivery over 12 months  * To be responsible for the team’s development (their 360’s, and task & objectives), and to be tied into their own objectives  * Highlight great teamwork, and client initiatives. Demonstrate examples of Programmatic best practice to the wider team, and contribute to department and wider agency PR and communications   Operational Excellence  * The appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs.  * Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes.  * Maintain standards and process throughout the end-to-end campaign lifecycle  * Develop productive relationships with key internal departments and help develop new revenue opportunities through matching client needs to resource and facilitate introductions.   * Understand and promote the function and value of the other departments within the Agency and its partners within the group   Skills & Experience   * Passionate about programmatic and paid social activation and driving continued excellence. With proven experience in programmatic multi-channel campaign activation and management.   * Experience in developing and leading client relationships  * Exceptional people management skills, including support and development of junior team members   * Confidence in core trading platforms, in particular DV360, TTD and Amazon.  * An understanding of how Programmatic can integrate with other digital and offline channels  * Ability to translate technical and complex points to non-technical audiences and coach others to do the same.  * Ability to develop and execute comprehensive testing roadmaps in the Programmatic space – audience, media, creative  * Experience working on mobile-focussed campaigns including tracking via an MMP   ABOUT YOU:  * Experience in programmatic media with a good level of expertise across programmatic display  * Strong understanding of paid social platform,s techniques and optimisation mechanisms  * Strong understanding of how display works within the performance and digital ecosystem.  * Experience of setting up a programmatic buying unit.  * Working knowledge of best practices within display.  * Strategic understanding of how performance media can be leveraged to drive business growth  * Hands-on experience in planning, buying and optimising across all channels is useful.  * Ability to set appropriate performance centric KPIs and evaluate activity against these and understand the role of secondary KPIs and how they support media activation.  * Working knowledge of key tracking solutions.  * Proven people management and leadership qualities.  * Ability to manage upwards as well as downwards.  * Possesses initiative and demonstrates resourcefulness.  * All academic backgrounds will be considered – qualifications in maths, data, media of interest.  * Professional digital media/advertising qualifications will be of an advantage.  * Excellent organisational and communication skills.     Life at WPP Media & Benefits  Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.   We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.  Please note this is a UK based role and requires individuals to have the right to work in this location  Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) [https://www.wppmedia.com/pages/privacy-policy] for more information on how we process the information you provide.    While we appreciate all applications received, only those candidates selected for an interview will be contacted.     #LI-Promoted    Please read our Privacy Notice [https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment] for more information on how we process the information you provide.