
Foundry · London
Job Overview: As the B2B Newsletter Manager (Maternity Cover), you will be responsible for executing a strategic and data-driven approach to newsletter growth...
As the B2B Newsletter Manager (Maternity Cover), you will be responsible for executing a strategic and data-driven approach to
newsletter growth, audience engagement, and lead generation across our portfolio of technology brands. Reporting to
the Audience Outreach Manager and working as part of the Audience Development department, you will partner closely with editorial,
commercial, product, and marketing teams to deliver high-performing newsletters that deepen audience relationships while
supporting commercial growth.
This role blends strategic planning and direction with hands-on execution and implementation, ensuring that our B2B
emails directly contribute to increased subscriber growth, stronger engagement and retention, and improved lead generation
outcomes. You will oversee the day-to-day management of our B2B newsletter portfolio, including promotion, production, testing,
segmentation, and performance analysis, while identifying opportunities to improve existing products and launch new newsletters.
Newsletter Strategy
generation across multiple technology brands.
covering email promotion, subscriber marketing, audience segmentation and testing that can be applied across the portfolio.
improvement.
Newsletter Production and Growth
consistent brand standards.
and other audience development channels.
Analytics & Performance Optimization
and business outcomes.
segmentation strategies.
and conversions.
Commercial Support
Subscriber Experience and List Management
practices.
strengthen audience loyalty.
B2B media or the technology sector.
testing, GDPR compliance guidelines, deliverability, and list hygiene.
and optimize newsletter campaigns.
whitepaper downloads, and othermarketing initiatives.
About Ogilvy Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. Department: Advertising Location: London Contact type: 6-Month FTC Full Time/Part time: Full Time Reporting into: Managing Partner The Role: As the Senior Integrated Programme Manager for Verizon Business International, you will play a pivotal role in steering the end-to-end campaign workflow of the full Inter-Agency Team (IAT) across Europe and APAC. While you will sit within the Ogilvy team, you will act as a neutral, objective partner to both Verizon and the full agency ecosystem. Your core focus is not just the success of one agency, but the seamless performance and collective output of the entire inter-agency network on behalf of Verizon—spanning all partners in creative, media, organic social, web, and sales enablement. You will be the operational glue: setting unified standards, driving consistency, and establishing a culture of collaboration across Verizon and all partner agencies. Your organised approach, diplomatic communication, and meticulous attention to detail will be instrumental in navigating complex multi-agency dynamics and keeping the overarching programme objectives firmly in focus. This is a prominent, client-facing role where you will act as Verizon’s trusted, day-to-day point person for workflow, timelines, and delivery. To set you up for success, you will have direct support and mentorship from our Ogilvy Operations Lead and Client Lead as well as Verizon leaders, who will partner with you on high-level strategic decisions, cross-team alignment, and escalation management. About Verizon Business Verizon Business is a global leader in next-generation communications, security, and collaborative technology. Powering 99% of the Fortune 500, Verizon helps the world’s most prominent enterprises, governments, and medium-sized businesses navigate their digital transformation journeys. The Verizon Business International team is responsible for driving growth, brand awareness, reputation, and consideration across Europe and the Asia-Pacific (APAC) region. Our work focuses on demonstrating how Verizon’s cutting-edge portfolio helps international enterprises connect, scale, and innovate in a rapidly changing world. This is a fast-paced marketing environment operating at a truly global scale. Key Responsibilities: Be the Programme Navigator & Integrator * IAT Programme Ownership: Lead the creation and end-to-end management of the comprehensive H2 integrated programme plan, encompassing all creative, media, organic social, web, and sales enablement deliverables and activations. * Accurate Project Tracking: Own the creation and continuous maintenance of highly accurate master marketing plans, tracking documents, and integrated timelines with channel-specific milestones built in. * Brief Creation & Content Planning: Support Verizon with brief creation, content planning, and the orchestration of deliverables from initial ideation through to final sign-off and activation. * Multi-Agency Alignment: Act as the central operational liaison between Verizon and all external agency partners, driving a unified, collaborative, and disciplined approach to delivery. Verizon Communication & Stakeholder Management * Direct Client Communication: Act as Verizon’s trusted point person for day-to-day workflow communication, proactively sharing updates, writing/augmenting briefs, and understanding feedback. * Verizon Stakeholders & Internal Comms: Coordinate and manage alignment across diverse internal Verizon stakeholders. Support the production of internal communications (e.g., internal newsletters, programme updates, slide decks) to keep the broader business aligned on campaign milestones. * Facilitate Status Meetings & Documentation: Host, moderate, and chair weekly IAT (cross-agency) and Joint (agencies + Verizon) workstream status meetings. Set agendas, update status documents in real-time, and ensure comprehensive meeting notes and action items are shared immediately following calls across all stakeholders. Be the Financial & Scope Steward * Scope of Work (SOW) Tracking: Closely monitor and track the active Scope of Work (SOW), ensuring all agency deliverables align with agreed scopes and flagging any potential creep or delivery delays. * Budget & Final Approvals: Proactively seek, document, and track Verizon approvals on campaign budgets, resource allocations, final project signoffs and asset approvals Be the Quality, Brand & Process Champion * Media & Approval Timelines: Align to and monitor firm, realistic deadlines for paid media that build in sufficient buffers for brand, legal, and compliance reviews so that launch dates are never compromised. * Proofing, QA & Brand Stewardship: Develop a deep understanding of Verizon’s brand and legal guidelines to support rigorous proofing and QA processes, protecting Verizon’s brand reputation and supporting agency partners with delivering flawless work. * Asset Management: Manage the upload and organization of final approved assets into the Verizon’s designated digital asset management (DAM) platforms, Google sites and tools. * Governance & RACI: Develop, implement, and maintain a robust programme RACI matrix incorporating Verizon stakeholders and agency partners to ensure clear roles, responsibilities, and accountability. * Interdependency Management: Proactively chase agencies and internal Verizon teams to ensure timely delivery, ensuring that downstream dependencies are never compromised. Be the Proactive Risk Mitigator * Risk Management: Actively identify potential campaign-level risks and timing slips. Work collaboratively with the agency project leads to implement robust mitigation strategies and escalate blockers early to ensure smooth, uninterrupted delivery. Be Ready to Embrace AI in Everything We Do * AI Integration: Actively apply approved Verizon and WPP AI platforms to create operational efficiencies within your day-to-day workflow (whether that be transcribing video calls, summarising feedback, or consolidating information). Don't Be Afraid of Change * Continuous Transformation: Be open, agile, and willing to engage with continuous innovation and evolving processes to drive a competitive edge for Verizon. Requirements: * Proven Expertise: Demonstrated campaign orchestration and project management experience as a Senior Project Manager or Programme Manager within a creative or integrated agency environment. Relevant B2B, enterprise, tech sector experience is essential. * Multi-Agency Coordination: Direct experience working with and coordinating multi-agency, multi-disciplinary teams (across Creative, Media, Web/UX, Social, and Sales Enablement) in a fast-paced environment. * QA & Proofing Rigour: Exceptional eye for detail with experience in QA and proofing against complex corporate brand and legal guidelines. * Financial & Scope Management: Experience tracking budgets, managing SOWs, and obtaining formalised financial * Rapid Onboarding: A fast learner with a proven ability to get up to speed on complex brand guidelines, operational processes, and client-specific tools/platforms quickly. * Confident, Collaborative Communicator: Strong interpersonal skills with the ability to manage external agency partners, navigate internal client stakeholders, and act as a neutral, trusted lead for delivery updates. * Collaborative Problem Solver: A proactive approach to identifying potential risks, with the ability to partner effectively with senior stakeholders to navigate challenging scenarios. How we help you Thrive: * 25 days annual leave + 1 Volunteer Day * Bupa Healthcare * Enhanced Maternity, Adoption and Shared Parental Leave * We have a Flexible Working Model with core working hours: 10am – 4pm * A 1.5:1 Matching Pension Structure * Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year * Season Ticket Loan and Cycle to Work Scheme * Life Assurance At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression. We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality. Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.
ABOUT US THOMAS SABO is an innovative, international lifestyle company that creates inspiring jewelry and watch products, as well as sunglasses and other accessories for women and men. Our driving forces are a love for fashion and a fascination with creating unique, expressive designs that always follow current trends. You don’t just want to reach customers, but to truly engage and excite them over the long term. With your understanding of target groups, data-driven decisions, and innovative communication solutions, you create real brand experiences across the entire customer journey. Join our team and actively help shape modern CRM and loyalty strategies. To support our team at the head office in Lauf an der Pegnitz we are looking for you to join us as soon as possible as Senior Newsletter Manager (m/f/d). YOUR MISSION * Responsibility for all B2C E-Mail marketing as well as B2B newsletters – from topic planning to reporting * Responsibility for measures to acquire and activate members of the Privilege Club * Development of innovative ideas for customer communication and deriving actionable recommendations and business cases * Independent management of CRM projects in digital communication and loyalty, in close cooperation with relevant departments * Planning and coordination of targeted omni-channel campaigns (e.g. E-Mail, WhatsApp, POS) * Tracking relevant KPIs, running A/B tests, and continuously improving existing campaigns * Product and process ownership for the email automation tool Salesforce Marketing Cloud * Management and further development of the central customer database Salesforce Core Cloud * Close collaboration with internal stakeholders and external service providers * Analysis of market trends in email marketing, loyalty, and AI YOUR PROFIL * Completed university degree in Marketing, Communications, Business Informatics or a comparable qualification * At least 5 years of professional experience in CRM, email marketing or loyalty * Solid knowledge of email marketing, customer loyalty management, and cross-channel communication * Practical experience with CRM and marketing automation systems (ideally Salesforce) * Confident use of tools such as Looker Studio, Google Analytics, and attribution models * Knowledge of HTML, CSS, SQL, and AMPScript is a plus * Strong analytical skills, structured working style, and high technical affinity * Good sense for trends, customer needs, and target groups * Strong communication skills, team spirit, and a hands-on mindset * Interest in fashion, jewelry, and lifestyle topics WHY US? THOMAS SABO offers you a position in a diverse and service-oriented work environment where you have the opportunity to utilize your talents in an inspiring atmosphere. Additional benefits include: * Challenging and responsible tasks with room for your own ideas * Team-oriented corporate culture and modern work environment * Short and fast decision-making processes in a medium-sized company * Flexible working hours through flextime arrangement * Ample employee parking at the company premises, including a covered bicycle parking area with E-bike charging stations * Subsidized cafeteria with a wide selection of fresh dishes and changing snacks * Company-owned gym YOUR WAY TO US We look forward to receiving your application in english, including your earliest possible start date and salary expectations. Please note that your application file should not exceed 10 MB. If you have any questions, feel free to contact Michelle Stiemer (by phone at +49 9123 9715-0 or via email at jobs.de@thomassabo.com). Curious to learn more? Visit our career page for further opportunities and insights into working at THOMAS SABO. As a regional and international employer, THOMAS SABO offers opportunities to people of all ages and qualification levels and actively supports diversity in all its forms, regardless of gender, age, nationality, cultural or religious background, or sexual orientation.
DEINE AUFGABEN * Verantwortung für die operative Umsetzung und Optimierung von Retention-Maßnahmen mit Fokus auf Umsatzsteigerung * Aufbau, Weiterentwicklung und Skalierung automatisierter Klaviyo-Flows (z. B. Welcome, Abandoned Cart, Post-Purchase und Winback) * Planung, Umsetzung und Steuerung kanalübergreifender Kampagnen (Newsletter, WhatsApp, WebPush & Print) * Kontinuierlicher Ausbau des Abonnentenpools * Entwicklung und Optimierung von Segmentierungen sowie Analyse relevanter KPIs zur Steigerung von Retention Rate und Customer Lifetime Value * Identifikation und Umsetzung von Optimierungsmaßnahmen und Quick Wins zur Steigerung von Umsatz und Kundenbindung * Enge Zusammenarbeit mit Performance Marketing und weiteren Schnittstellen DEIN PROFIL * Abgeschlossenes Studium im Bereich BWL, Marketing, E-Commerce oder Digital Business bzw. eine vergleichbare kaufmännische Ausbildung mit relevanter Berufserfahrung * Mehrjährige Berufserfahrung im Newsletter- oder Lifecycle-Marketing im E-Commerce sowie fundierte Praxiserfahrung mit Klaviyo, insbesondere mit Flows, Kampagnen und Segmentierungen * Erfahrung in der eigenständigen operativen Umsetzung von CRM-Kampagnen und Marketing-Automationen * Verständnis für CRM-Kennzahlen wie CLTV und Retention Rate sowie die Fähigkeit, datenbasierte Optimierungsmaßnahmen abzuleiten und umzusetzen * Strukturierte, eigenverantwortliche Arbeitsweise sowie ausgeprägte Hands-on-Mentalität, Teamfähigkeit und hohe Umsetzungsstärke * Sehr gute Deutsch- und gute Englischkenntnisse