Field Marketing Manager

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com [wppmedia.com]. 2577 - EU Account Manager - GCS Role Summary and Impact  PURPOSE The purpose of this document is to help prospective team members better understand the role and responsibilities for the position of Account Manager at OpenDoor, WPP’s bespoke global operating model for Amazon. ABOUT WPP & OPENDOOR At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon. OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too. The unique OpenDoor partnership model is built to deliver next-level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoor’s values are built from Amazon’s own 16 Leadership Principles [https://www.amazon.jobs/content/en/our-workplace/leadership-principles], and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future. By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity. ABOUT THE ROLE We are searching for a talented and enthusiastic individual to join our team as a Measurement Programme Manager. This is a full-time position based in London. This role reports into the Measurement Director. RESPONSIBILITIES The Account Manager owns end – to – end delivery of the client’s geo holdout experimentation programme, partnering with Amazon’s Measurement team and cross functional WPP specialists (planning, activation, measurement, account management) to ensure statistically rigorous execution, clear weekly and post campaign reporting (including cost impact and spend reconciliation), and measurable business impact. Broader core responsibilities include: * Owns the end-to-end experimentation programme-intake, prioritisation, governance, workback schedules, and risk/issue management – ensuring consistency and scalability. * Partners with clients to align objectives, scope and cadence, maintaining clear communication and high satisfaction throughout. * Establishes and governs ways of working that drive efficiency and quality; equips teams with the processes, tools and clarity needed to deliver * Coordinates cross-functional delivery – ensuring media plans and activation setups reflect test designs * Ensures methodological rigour – readiness, compliance, and documentation – to produce credible, repeatable results and recommendations * Leads reporting – running weekly status and post campaign reporting to validate live test status, surface risks and quantify cost impact; reconciles spend versus planned and ensures audit compliance is adhered to * Champions continuous improvement – advances automation/AI enabled efficiencies across planning, QA, and reporting * Upholds the client’s bar for excellence and accuracy by enforcing rigorous QA, documentation, and audit compliance across test implementation, data integrity, and reporting; implements quarterly peer review checkpoints and approval checks to ensure zero-defect against deliverables Skills and Experience * Experience in project management / analytics or a related field * Client and stakeholder management – strong communicator who builds trust and can manage up * Media planning/activation fluency and tooling – able to read/update media plans, familiarity with Digital platforms (DV360, Meta, TikTok, Snap), strong Excel capabilities, SQL/Python and experience using AI to apply efficiencies and creating AI agents are a plus * Measurement / Analytics literacy – experience or strong interest in experimentation, hypotheses/KPIs, contamination control, comfortable partnering with analysts * Process and governance excellence – designs/enforces SOWs, RACIs, experience using Wrike, trade-off/risk management and ability to coordinate teams/markets to drive efficiency and quality * Well-developed problem-solving skills and the ability to think critically and creatively Life at WPP Media & Benefits  Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.   We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.  Please note this is a UK based role and requires individuals to have the right to work in this location  Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) [https://www.wppmedia.com/pages/privacy-policy] for more information on how we process the information you provide.    While we appreciate all applications received, only those candidates selected for an interview will be contacted.     #LI-Promoted  Please read our Privacy Notice [https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment] for more information on how we process the information you provide.

Please note: This is a 12-month contract  Location: London, UK (Hybrid position, in office 2 days per week) With millions of diners, 60,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.  Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture. The Position We're looking for a growth marketer who's restless, someone who runs projects at scale by obsessively removing the manual steps holding them back, and who reaches for AI the same way others reach for a spreadsheet. This is a systems-first marketing role. You'll own process optimisation and growth systems for the International Marketing team, identifying where work is manual, repetitive, or slow, and building the automations and AI-powered workflows to fix it. You'll work closely with engineering to scope and ship tooling that makes the whole team more effective. You'll also run a portfolio of growth campaigns, so you need to be both a builder and an executor. But your defining contribution will be making the team faster and smarter, not just delivering your own output. You'll be the connective tissue between channel owners, market owners, and engineering, the person who figures out how to do more with less. If you've ever built a workflow just because something was annoying you, that's exactly the mentality we're hiring for. What You’ll Do * Identify and map the international marketing team's growth workflows end-to-end; identify manual steps that are candidates for automation, AI-assisted tooling, or smarter process design. * Scope and build AI-powered marketing workflows in partnership with engineering: briefing tools, content generation pipelines, performance monitoring bots, and more. * Write clear specs that translate marketing requirements into engineering stories: you don't need to code, but you need to think in systems and communicate technical requirements clearly. * Prototype, test, and iterate on new tooling before handing it off or scaling it across the team. * Educate and enable the team on new tools and workflows: run training sessions, write documentation, build internal champions. * Own a portfolio of growth campaigns end-to-end across multiple international markets: brief, execute, measure, iterate, scale. * Identify new growth opportunities: new channels, audience segments, mechanics that go beyond the existing playbook. That includes upper-funnel channels like connected TV and out-of-home where the right moment calls for it, and knowing how to build the case and a plan for them. * Be the connective tissue between market owners, channel owners, and engineering; keep cross-functional work moving. What Makes You a Strong Fit * You've run growth projects end-to-end: identified an opportunity, built the business case, and driven it to an outcome, ideally across multiple markets or functions. * You think in systems: your first instinct when something is repetitive is to design a way to never do it manually again. * You've built something real with AI: an automated agent, a prompt system, or a custom integration that solved a real problem at work, not just experimented with chatbots. * You can work with engineers: you've collaborated with technical teams to build something, whether that's a data pipeline, an automated workflow, or a custom integration. * You can write a clear brief, a concise spec, and a stakeholder update, and know which one the situation calls for. * You have working knowledge across the growth marketing stack: paid, organic, CRM, content, and social. You don't need to be an expert in each, but you speak the language. * You understand how channels work across the full funnel, and can evaluate new media opportunities: when they're the right call, how to measure impact, and how to make the case internally. * You operate at scale: you know how to prioritise, delegate smartly, and use tools and systems to punch above your weight. * You're a fast learner who ships: you'd rather launch a good version and iterate than wait for perfect. * 6+ years in growth marketing, ideally in-house at a consumer tech brand or a fast-growing startup. * Native English fluency; additional language capability a plus. * Bachelor’s degree or equivalent experience in marketing or related fields.  You’ll Thrive Here If  * You love building systems, not just running them. * You find inefficiency genuinely irritating.  * You default to “I’ll figure it out”. * You get energised by a blank brief. * You enjoy working with both brand marketers and technical teams. * You obsess over iteration speed. * You enjoy working across cultures and markets.  * You love restaurants and dining culture. BENEFITS AND PERKS * Work from (almost) anywhere for up to 20 days per year * Focus on mental health and well-being: * Company-paid therapy sessions through SpringHealth * Company-paid subscription to Headspace * Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!) * Paid parental leave * 5 weeks paid vacation * Time off for your birthday * Paid volunteer time * Focus on your career growth: * Development Dollars * Leadership development * Access to thousands of on-demand e-learnings * Travel Discounts * Employee Resource Groups * Private health & dental insurance * Income protection and life assurance * Employee Assistance Program - including 24/7 GP & free legal advice * Pension plan contributions * Discounted gym membership * Bike2Work * Season ticket loan * Social events & Thursday happy hours * Free lunch 2 days per week Work Environment & Flexibility At OpenTable, we pride ourselves on fostering a global and dynamic work environment. As a team member with us, you will benefit from a schedule tailored to accommodate a global workforce operating across multiple time zones. While the majority of your responsibilities may align with conventional business hours, there will be instances where you are expected to manage communications - via calls, Slack messages, or emails - outside of regular working hours to effectively collaborate with international colleagues, respond to restaurant partners, and/or address urgent matters. OpenTable will always abide by and consider local laws and regulations. Inclusion We’re committed to creating a workplace where everyone feels they belong and can thrive. We know the best ideas come when we bring different voices to the table, so we're building a team as dynamic as the diners and restaurants we serve—and fostering a culture where everyone feels welcome to be themselves. If you need any reasonable adjustments during the application/interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations. #LI-Hybrid #LI-BR1