Mass Account Management Executive

Vice President, Invoice to Cash The Vice President, Invoice to Cash (I2C) is a senior operating executive responsible for leading both the Accounts Receivable, Cash Applications, and Requestor Management teams. This combined department of ~50 staff are responsible for working with a wide range of medical record requestors (insurance companies, attorneys, and their retrieval agents) with a mix of high touch account management for the high-volume requestors and a long tail mass touch approach for long tail of low volume requestors.   Key metrics and activities that this role will be responsible for include: measuring and tracking Days Sales Outstanding (DSO) by cohort, percent of request volume actively managed, enhancing the monthly billing and statement process, maintaining unapplied cash at a 3-day level, and bringing more automation/technology to this function. This role is intentionally hands-on and detail-oriented, requiring deep engagement in daily collections activity, aging trends, customer disputes, and cash forecasting. In a private-equity-backed environment, this leader is expected to operate as a player-coach who can personally diagnose issues, drive execution, and hold teams accountable for results.   Duties & Responsibilities: * Hands-On Accounts Receivable Leadership & DSO Ownership (Primary Mandate), with Cash Applications and Requestor Management as secondary mandates * Own enterprise-wide accounts receivable (AR) performance with direct, personal accountability for DSO reduction, and past-due aging * Engage directly in weekly aging reviews, top delinquent account analysis, and high-risk customer situations * Design and enforce disciplined collections operating rhythms, including daily, weekly, and monthly execution cadences * Define, track, and actively manage KPIs including DSO, aging mix, Collection Effectiveness Index (CEI), dispute cycle time, and billing accuracy * Lead hands-on improvements across collections, billing accuracy, cash application, and dispute workflows. Ensure improvements are embedded into daily execution, not just documented in policy * Expand and mature the requestor management/data integrity process and team including management of sales tax-exempt requestors * Partner with R&D team to design AR/collections modules within our platform * Oversee daily cash application activities for all payment channels, including ACH, wire transfers, lockbox, credit cards, checks, and electronic payment platforms * Ensure timely and accurate posting of customer and requestor payments to accounts receivable. * Establish and maintain strong internal controls for cash receipt processing * Lead implementation and optimization of cash application technologies, including AI-driven cash application tools and/or robotic process automation (RPA) * Collaborate as a peer to the Controller, SVP of Finance, and VP of FP&A as a leader in the finance organization * Perform other duties, as assigned, to ensure effective operation of the department and the Company * Live by and promote Verisma Core Values   Minimum Qualifications: * Bachelor’s degree in Accounting, Finance, or Business, required * 12-15+ years of progressive experience in Management of Order/Invoice to Cash, Accounts Receivable, Collections, or Finance * CPA strongly preferred * Proven ability to lead and develop large, multi-functional teams with a data driven mindset * Experience in Release of Information, Revenue Cycle, Record Retrieval, or Healthcare, preferred * Technically proficient with data analysis tools such as Advance Excel, Power BI, SQL, etc. * Travel 5 to 10% of the time

Who We Are Overline is a leading digital marketing consultancy specialising in providing comprehensive marketing solutions to the biggest advertisers across the world. We are a consultancy dedicated to enabling marketing to be a more effective growth engine. Our team is comprised of industry experts and consultants with backgrounds spanning brand side, agency, technology, and publishing. We advise CMOs, senior marketers, and their teams on strategies that best suit their brand and business visions. Who You Are You bring hands-on experience from within a Retail Media Network (RMN), with a clear understanding of how retailers commercialize media offerings and sell to brands. You also have exposure to in-store / physical retail environments and understand how retail media connects to merchandising, store execution, and shopper behavior. You are confident operating in retail media environments and can translate that experience into structured, client-facing strategy work. This is a client-facing, execution-focused strategy role responsible for owning key workstreams and contributing to integrated retail transformation initiatives across RMN, brand, GTM, and operating models. What You Will Do Retail & RMN Strategic Support * Support discovery sessions, stakeholder interviews, and synthesis. * Translate client inputs into structured analyses and opportunity frameworks. * Develop clear articulation of how RMNs must serve brand objectives (sales lift, share growth, ROI, measurement transparency). * Ground recommendations in commercial and financial logic, informed by real-world RMN operations. Integrated Retail Workstream Ownership * Own defined workstreams across: * Retail Media strategy * Brand-to-retail alignment * Retail GTM modernization * In-housing and operating model assessments * Build supporting analyses, financial models, and executive-ready materials. * Contribute to roadmap development and value modeling. Retail Media & Commercial Expertise * Demonstrate understanding of: * How retail media networks are structured, priced, and sold to advertisers * Retailer revenue models and margin considerations tied to media * Measurement expectations (incrementality, attribution, closed-loop reporting) * Investment decision frameworks used by brand and shopper teams * Ensure RMN strategies reflect real-world retailer and advertiser expectations. Client & Commercial Support * Support workshop preparation and executive presentations. * Contribute to proposal development and research for new business. * Assist in codifying frameworks and reusable retail media assets. Retail IP & Thought Leadership * Contribute to POVs and webinar content. * Support in the elevation of firm positioning in retail marketing strategy. What You Bring * 6–10 years in retail media, strategy consulting, commercial strategy, or related roles. Required: * Experience working within a Retail Media Network (retailer-side), with exposure to how media offerings are commercialized and sold to brands. * Experience on the sell-side of retail media (e.g., RMN sales, account management, partnerships, or commercial strategy). * Hands-on experience in retail media execution and/or strategy, not limited to activation. * Strong understanding of grocery and/or mass retail media networks. * Exposure to in-store retail dynamics (e.g., merchandising, store operations, shopper marketing execution) alongside retail media. Preferred: * Experience with major RMNs such as Walmart Connect, Target Roundel, Kroger Precision * Marketing, or similar grocery and mass retail networks. * Experience working with multiple RMNs or across retailer ecosystems. * CPG or agency experience as complementary background. Additional Capabilities: * Strong analytical and data and insights synthesizing skills; comfortable building structured analyses and light financial models. * Understanding of brand + performance marketing intersection. * Ability to communicate clearly in executive-ready materials. * Collaborative and comfortable operating in ambiguity with guidance. #usremote     At Overline, we are committed to actively building a diverse, equitable and inclusive workplace where everyone feels welcomed, valued and heard, and is treated with dignity and respect.  As leaders and marketing partners across industries, it is our responsibility to cultivate an environment reflective of our greatest asset; our people. We believe that this commitment inspires growth and delivers equitable outcomes for everyone as well as the clients and communities we serve.